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Target the Mice (meetings, incentives, conferencing and exhibitions) market. Revamp the "Malaysia My Second Home" campaign, by addressing complaints received. Deputy prime minister said Malaysia will have 22 million tourist arrivals this year.
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TheSun 2008-12-04 Page02 Three Strategies to Counter Drop in Tourist Arrivals
Target the Mice (meetings, incentives, conferencing and exhibitions) market. Revamp the "Malaysia My Second Home" campaign, by addressing complaints received. Deputy prime minister said Malaysia will have 22 million tourist arrivals this year.
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Target the Mice (meetings, incentives, conferencing and exhibitions) market. Revamp the "Malaysia My Second Home" campaign, by addressing complaints received. Deputy prime minister said Malaysia will have 22 million tourist arrivals this year.
Droits d'auteur :
Attribution Non-Commercial (BY-NC)
Formats disponibles
Téléchargez comme PDF, TXT ou lisez en ligne sur Scribd
drop in tourist arrivals by Tan Yi Liang to groups intending to use Malaysia for tourism so it is more effective,” he said. newsdesk@thesundaily.com high-impact or large conventions. Najib said Malaysia will have 22 million Najib said the bureau will be given a tourist arrivals this year, which is about PUTRAJAYA: The government will embark launching grant of RM5 million. 500,000 short of the original target. He on an aggressive marketing campaign to » Revamp the “Malaysia My Second said with the additional effort next year, the promote tourism ahead of a predicted 10% Home” campaign, by addressing complaints country expects about 20 million arrivals. drop in tourist arrivals next year due to the received to date. “If there are no additional efforts, there world economic situation and security issues “The cabinet committee has agreed that will be about 18 million (arrivals). We will try in some countries, Deputy Prime Minister the ministry prepare a cabinet paper with to target 20 million arrivals,” he said. Datuk Seri Najib Abdul Razak said yesterday. the aim of making the programme more “In 1996, when there was the economic Najib, who had earlier chaired a cabinet attractive and effective. crisis, there was a drop in tourist numbers committee on tourism meeting at the Prime “There are several constraints, one of by 4.42%, and in 1997, because of the eco- Minister’s Office, outlined three strategies them being that those involved are not nomic crisis, the haze and dengue, we had Abdullah tries his hand at for implementation. They are: allowed to work in Malaysia, even on a part- a 12.99% drop. So, it is very much linked to Ski-Doo, a snowmobile which » Target the Mice (meetings, incentives, time basis. There are also restrictions on their security, health and economic conditions.” had its engine developed by conferencing and exhibitions) market. To investments in Malaysia,” said Najib, adding Tourism Minister Datuk Seri Azalina Oth- Petronas, at the conference. this end, the cabinet has approved a Ma- these were among the complaints received. man said Malaysia had expected to earn laysian Convention and Exhibition Bureau » Promotions in the fields of health and RM44 billion in foreign exchange from the proposed by the Tourism Ministry, which eco-tourism. projected entry of 22 million tourists this will be a one-stop centre for those who wish to organise Mice events here. The “We have asked that promotions be increased and streamlined, and we will year, but because of the lower projected arrivals of 20 million, it has to revise the PM warns of challenging bureau will give “customised incentives” also focus, promote and develop eco- expected earnings to earn RM40 billion. times for oil, gas players by Tim Leonard is to promote energy security MTUC seeks urgent UiTM lecturer, student casting student of Pinang Jawa, Kuching, Sarawak. newsdesk@thesundaily through new models of coop- meeting with Najib killed in NZ crash eration, as energy security must KUALA LUMPUR: Prime Minis- be based on a collective effort KUALA LUMPUR: The Malaysian Trades Union Congress (MTUC) yesterday sought KUALA LUMPUR: A lecturer and a female student of Universiti Teknologi Mara Govt reviewing Domestic ter Datuk Seri Abdullah Ahmad among all nations. an urgent meeting with Finance Minister (UiTM) were killed and four others in- Violence Act, says Ng Badawi yesterday urged oil and “The second is investing Datuk Seri Najib Abdul Razak to discuss the jured in a road accident in New Zealand KUALA LUMPUR: Malaysia is reviewing its gas players to become more and pushing the boundaries impact of the reduction in employees’ EPF yesterday. Domestic Violence Act 1994 with the aim of competitive to face the challeng- of technology and innovation contribution from 11% to 8%. Assistant Vice-Chancellor at UiTM’s expanding the scope of domestic violence ing economic climate. further to ensure the long-term A letter seeking the meeting was sent to Corporate and Communications Depart- definition and extending the duration of “It is becoming increasingly sustainability of the oil and gas Najib early yesterday, MTUC secretary-gen- ment, Assoc Prof Dr Ahmad Redzuan Abd interim protection. clear that the world will be grap- industry.” eral G. Rajasekaran said, adding the congress Rahman, told Bernama the victims were A statement by the Women, Family and pling with the repercussions Abdullah said the third wanted to convey views expressed by its 230 on a 10-day study trip to several universi- Community Development Ministry yesterday of the current crisis for years challenge is human capital affiliated unions to the government. ties in New Zealand and also to complete said its minister, Datuk Seri Dr Ng Yen Yen, told to come and this will pose development and the need for The 3% cut is voluntary as those who wished a photography project there. a gender equality conference in Switzerland a daunting challenge for the long-term planning, as there is to maintain their contribution at 11% can do so Those killed were Shafiee Ahmad, 51, that amendments would be made so that industries and businesses the a critical shortage of capable in writing by filling the appropriate forms. “We the deputy dean of Student Affairs at the definition of domestic violence would be world over, especially the oil human capital. want this procedure to be reversed, where the Communications and Media Studies expanded to include emotional, mental and and gas industry,” Abdullah said “Time is of the essence and employers should maintain the 11% deduction, Faculty, who was from Taiping, Perak but psychological abuse and the usage of drugs at the International Petroleum the oil and gas industry must but give an employee an option if he wished to was residing in Shah Alam, and Mariyam and intoxicating substances without the Technology Conference here. ensure these important initia- reduce his contribution.” – Bernama Sakinah Ahmad, 21, a second year broad- consent of victims. – Bernama He said the first challenge tives are put in place now.”