ENTREPRENEURSHIP MANAGEMENT

Presented by : Mayur Antre -63 Aditya Patil -77 Kapil Shirurkar -87 Kantilal Kamble -96 Nishant Dhanke -119

Presented to :Prof. Purshottam Patil

CACA CHICKEN

Introduction
A

fast food outlet located at Hiranandani Complex, Kharghar. Specialized in serving chicken delicacy exclusively. Game behind the name Hours of operations from 5pm to 11pm. Operated by owner himself Started by Mr. Sarfaraz Jamal Mukri. Graduate Mechanical engineer. Earlier worked at a consultancy in Kurla. Later joined an organization at Bangalore. Worked experience of six months.

The Dynamic Entrepreneur

Lets know the Product

Ingredients Bread:

Chicken Shorma

Samoli(Bread used in Foot long) Khalus(Bread in shape of Roti made out of Maida) Spread: Mayonnaise sauce Tomato sauce Butter

Contd..
Lettuce Chopped chicken Chopped cabbage Garnishing: Cucumber with vinegar Green chilly
Filling:

 Chicken shorma in Khalus roti: Rs.50/- per piece

Pricing of the Product

Chicken shorma in Samoli bread: Rs.40/- per piece

 Technique learned from Qatar

Initialization of the Business

Machine imported from Qatar costing Rs.90,000/ Various costs incurred to run business:

Material cost: Rs.5000/-(Daily basis) Rent:Rs.6000/-(Monthly) Electricity charges:Rs.2000- 2500/-(Monthly) Daily sale of nearly 130 to 150 Chicken Shormas

 Mitigation of Idea. Wanted freedom.

Reasons to Start the Business

Opportunistic market for fast food in Mumbai. Family support and need of the family.

Why Kharghar

 First outlet started at Mumbra.

Problems faced

Inception of the product failed initially due to

environmental factors. Second outlet started at Thane after 6 months. Outlet at Kharghar started after 8 months in January,2012. Initially product was unknown to people. Well established fast food outlets in Kharghar.

 Promotions through pamphlets in Kharghar. Social Networking Media. Usage of different spread(Schezwan sauce). Improved sitting arrangement. Use of filter water supply like Aqua sure.

Suggestions

New variety of product(Chicken Kebab, Burger). Has to take care of rainy season, which will be a

problem in coming months. Should establish new outlet in near areas like CBD Belapur.

Yummy Shorma

Observing Modus Operandi

Feel Good Eat Good At Caca Chicken Thank You