Organic Food Trends

Organic Food Trends

Table of Contents
1. Analyst View 2. Industry Developments 2.1 Rising Popularity of Organic Food to Boost Organic Farming 2.2 Increased Usage of Essential Fatty Acids 2.3 Focus on Organic Food Safety 3. Country Developments 3.1 India 3.2 US 3.3 EU 3.4 Canada 3.5 Germany 3.6 Philippines 3.7 Zambia 3.8 Bulgaria 3.9 China 3.10 UAE 3.11 Taiwan 3.12 Australia 3.13 UK

Organic Food Trends

Analyst View
The global market for organic food has developed significantly in the past decade. Increasing health and environmental awareness among consumers is the major reason behind the stupendous growth of this market. This is because organic food is that food which is not exposed to any kind of chemicals during its growing, manufacturing, processing, or packaging. Moreover, organic fruits and vegetables are grown without using pesticides and are preservative-free on every level. The growth of organic farming on the mainland had been explosive for the past few years. Organic farming will emerge as one of the fastest growing sector in the future as more and more people are demanding the natural and nutritious choices for their families. This is because fruits and vegetables grown in organic farms are found to have more antioxidants compared to those grown by the conventional method of agriculture. Recent industry trends show that consumers are becoming more health conscious, due to which many companies are producing new and improved organic foods. This can be witnessed by the increased use of Omega-3 fatty acids in the organic foods that make these foods healthier and help in avoiding health

problems. Omega-3 fatty acids may also act as an anticoagulant to prevent blood clotting and can also help in lowering high blood pressure. So, the companies are nowadays engaged in producing more organic food stuffs without the use of pesticides and fertilizers. With the changing socioeconomic scenario and rising concern towards safety and security of food products throughout the world, the global organic food market is witnessing massive overhaul in terms of products, services, and regulations. As a part of regulatory measures, many countries are focusing on the quality improvement and safety of food

The growth of organic farming on the mainland had been explosive for the past few years. Organic farming will emerge as one of the fastest growing sector in the future as more and more people are demanding the natural and nutritious choices for their families.
products. Besides food safety, many countries are also focusing on educating and creating awareness about organic foods and encouraging farmers to engage in organic food production.

Organic Food Trends

Industry Developments
Rising Popularity of Organic Food to Boost Organic Farming
Organic farming is one such form of agriculture that relies on techniques such as crop rotation, green manure, compost, and biological pest control to maintain soil productivity and control pests on a farm. It is characterized by increasing profits via reduced water use, nutrient-contamination by pesticides, reduced soil erosion and carbon emissions, and increased biodiversity. As organically grown plants are nourished naturally therefore, organic foods can be stored for a longer period and they do not rot easily. The concept of organic farming is gradually gaining momentum across the world due to the rising popularity of organic foods. People are becoming more aware of the impact that their food choices have on their health. With the widespread craze for organic food more people are switching to healthier, organic versions of their favorite fruits, vegetables, meats, and other products. Organic foods are cultivated using farming practices that work to preserve and protect the environment, reducing the pollution that can occur with the applications of agricultural chemicals to the land. Organic Agriculture can significantly reduce carbon dioxide emissions which are harmful for the environment. Thus, organic farming also helps in stabilizing global climate change. One of the emerging trends that are important to broadening the appeal of organic farming into the future is an expansion of educational and informational programs related to organics and organic practices. Currently, it has been seen that many countries are conducting workshops to educate people on the economic, environmental, and health benefits of organically produced products and to promote greater interest in producing organic products. Moreover, the governments of many countries are planning to increase the organic farm land to promote organic farming among farmers.

Due to the widespread popularity of organic foods it is expected that the number of people who regularly use organic products of different varieties, will double their consumption before the end of the current decade. Moreover, due to more land being utilized for organic farming it is expected that the costs associated with organic food products will begin to drop, making these items more attractive to a larger segment of the public.

Organic Food Trends

Increased Usage of Essential Fatty Acids

Omega-3 fatty acids are considered as essential fatty acids. They not only play a vital role in the health of the membrane of every cell in our body, but also help to protect us from a number of major health threats. But the only problem associated to the fatty acids is that our body can't produce them, so we have to obtain it from our food. Omega-3 helps to prevent heart disease, cancer, depression, Alzheimer, rheumatoid arthritis, diabetes, ulcerative colitis, Reynaud's disease, and many other diseases. In this fast paced world to face all the health risks, one of the most important things one can do is to increase their intake of organic Omega-3 fortified foods. Nowadays, Omega-3 fortified products have surfaced as one of the most sought-after organic food item to ensure a better health development and stronger immunity system. Food technology is working on different ways of enhancing and heightening the nutritive power of specific foods as well as extracting the essential "good stuff" out of a particular food. The end result will be a concentrated food product augmented with beneficial nutritional capabilities, a "super food" that, ideally, will taste good and be good for health. Therefore, an increasing number of food manufacturers all over the world are trying to leverage the widening appeal of Omega-3 fortified food ingredients. As most of the new omega-3 products have neutral taste and odor characteristics, they are increasingly being incorporated into foods and beverages. It has been seen that many companies are nowadays producing organic milk containing higher amount of omega-3 and omega-3 rich eggs, which makes them much healthier. It is expected that the market for organic foods will be driven by the new omega-3 rich foods, particularly milk and eggs, which will help in preventing various diseases.

Focus on Organic Food Safety

Safe food production is the main cause of concern for all food producers. Certified organic growers follow strict guidelines for safe and hygienic food production. As with all food producers, they must comply with local, state, and federal health standards. Pasteurization, selected use of chlorine, and other food safety practices are also allowed and followed in organic production. From the last two decades organic food safety has been a growing concern for growers all over the world. The governments of various countries always recommend that the growers must practice safe and hygienic methods for producing food products. Consumers cannot distinguish between organic or conventional product on appearance or even by chemical analysis. The only way they can differentiate is through a labeling system. So, considering this fact the governments of various countries are coming up with new laws for clear and accurate food labeling. Besides, spot-testing method is also widely being used in many countries to ensure organic or conventional nature of the food. It is expected that many more legislations governing organic food safety will come up in future.

Organic Food Trends

Country Developments
India
GOI provides incentives for use of organic fertilizers
November 23, 2010, The Minister of State for Agriculture, Consumer Affairs, Food and Public Distribution has disclosed details of financial assistance to farmers, in form of subsidies, for promoting use of organic fertilizers under, National Project on Organic Farming (NPOF), Rashtriya Krishi Vikas Yojana (RKVY), and, National Project on Management of Soil Health & Fertility (NPMSF).
Source: IPR

Organic farming may grow 10-fold in 5 years

September 8,2010, According to the International Competence Centre for Organic Agriculture, area under organic farming in India is likely to grow over ten-fold to one crore hectres in the next five years on buoyant domestic market and increased farmers' interest to ensure sustained yield at lower costs.
Source: Economic Times

EU
EU Commission's proposed national GM crop bans may be legally invalid
November 15, 2010, The EU Council of Ministers' legal service has raised concern over European Commissions' legal proposal to let member states choose whether to grow or ban genetically modified (GM) crops. It states that the move is not in line with rules of World Trade Organization (WTO), which does not allow bans, based on ethical, moral, religious concerns, or public opinions.
Source: GM Watch

Indian Organic Food Industry to Reach INR 4000 Crore by 2012

September 8, 2010, The Executive Director of the International Competence Centre for Organic Agriculture (ICCOA) has announced that the Indian organic food industry is aiming to increase its turnover to INR 4000 Crore by 2010.
Source: FnB News

Organic certification-key to penetrate the top markets

August 6, 2010, Ecocert India, a principal organic certification body had organized a one day farmers' rally in Patna, to make the farmers and agri-entrepreneurs in the state aware about the opportunities in the field of certified organic agri-business.
Source: Ecocert India

Organic farmers to get boost under EU plans

September 14, 2010, Organic farmers could be given extra assistance by the European Union under plans to revise the Common Agricultural Policy, which directly targets consumers.
Source: Farmers weekly interactive

New EU rules on organic food labeling

July 13, 2010, After extensive consultations, the new EU rules on organic food labeling entered into force this July. The rules include the requirement to display the new EU organic logo, which is a "euro-leaf" on the pre-packed organic food products.
Source: Baltic-course

Speaker for promoting organic farming

August 5, 2010, A state-level workshop was held in Bihar to promote organic farming. The workshop cautioned against the harmful effects of chemical fertilizers and pesticides and prescribes the use of organic fertilizer for organic farming.
Source: TNN

Organic Food Trends

US
USDA awards grants for organic research and extension
November 5, 2010, USDA's National Institute of Food and Agriculture (NIFA) have awarded 30 grants worth a combined $22 Million for organic research, and, to enhance the ability of organic producers and processors that grow high quality organic agricultural products.
Source: Food Chemical News

Canada
Government to invest US$ 6.5 Million in Organic Industry
September 12, 2010, The Government of Canada is investing US$ 6.5 Million in cutting-edge research to grow market opportunities and maintain a bright future for the Canadian organic industry, which will bring together scientific expertise from academia, industry, and the government to develop more efficient and profitable processes for organic farmers.
Source: albertafarmeaxpress

USDA Assigns US$ 6.37 Million for Organic Certification

September 9, 2010, The U.S. Department of Agriculture has announced the allotment of federal funds worth US$ 6.37 Million for organic certification reimbursements.
Source: Extension

Organic sector to adapt on-farm food safety plans

July 3, 2010, The federal government pledged almost $50,000 through its Integrated Food Safety Initiative for the Canadian Organic Growers Association (COG) to develop a strategy for determining how current on-farm food safety systems can best meet the "specific needs" of organic agriculture.
Source: Grainews

USDA RMA Releases Report on Crop Insurance of Organic Crops

August 30, 2010, The USDA Risk Management Agency (RMA) has released three reports which outline the framework for the improvements to crop insurance programs available to producers of certified organic crops.
Source: Beginning Farmers

USDA Announces Amendments to National List of Allowed and Prohibited Substances

July 2, 2010, The USDA National Organic Program (NOP) has announced amendments to the National List of Allowed and Prohibited Substances for crop production. The final rule has added sulfurous acid and tetracycline to the list of allowed substances.
Source: USDA

Germany
Organic Production Rises in Germany
July 5, 2010, According to the figures recently released by The German Ministry of Agriculture for 2009, there is a considerable rise in the organic production area and in the number of operators in Germany.
Source: Organic World

Organic Food Trends

Philippines
Organic Agri law gets support from farming advocates
November 17, 2010, Go Organic! the Philippines, a network of NGOs, farmer organizations, local government units, and organic farming advocates has expressed full support to the implementation of Organic Agriculture Act of 2010, which was approved in April 2010. The act will shift orientation of chemical intensive production to ecologically sound food production practices in the country.
Source: Philippines News Agency

Zambia
Formulate Policies to Promote Sustainable Agriculture - OPPAZ
August 9, 2010, The Organic Products Producers Association of Zambia (OPPAZ) has called on the Government to formulate policies aimed at promoting sustainable agriculture if Zambia is to combat the effects of climate change. It has asked to introduce organic agriculture at commercial level. Source: Allafrica

Agriculture chief embarks on a "re-tooling and retraining" of Filipino farmers

August 10, 2010, Philippines agriculture department has decided to embark on a "re-tooling and retraining" of Filipino farmers, which would emphasize organic farming to give farmers a choice between the conventional farming and organic. The training course would include teaching farmers how to prepare their own organic fertilizers.
Source: Philippine Daily Inquirer

Bulgaria
Bulgaria Organic Products Market Rising
August 10, 2010, Data by the Ministry of Agriculture shows that the number of farmers involved in organic farming and stock breeding has doubled over the past two years. Moreover, the number of specialized organic products importers and distributors has doubled in the past year and a half, and the food product range has increased from 1,400 to 2,500 items.
Source: Reuters

Law mandates BAR to promote organic farming

August 5, 2010, A new law mandates the Bureau of Agricultural Research (BAR), Philippines, to be the lead agency in promoting organic agriculture. BAR will coordinate the work on research, development and extension with several departments involved in raising farm productivity.
Source: Mb.com

China
China Goes Organic After Successive Food Scandals
August 30, 2010, According to figures released by the Chinese Government, China now consumes more than twice as much organic food than Japan. People have turned to organic food after several food scandals regarding sewage oil.
Source: Telegraph

Organic Food Trends

UAE
UAE eyes big rise in organic farming by summer 2011
August 3, 2010, The UAE is taking a serious step to promote organic farming in the country. For this the government is planning to have 23 more organic farms in the country, an addition to the already existing 13 organic farms, to develop self sufficiency for vegetables.
Source: Arabian Business

Australia
Buyers flock to certified organic eggs
December 1, 2010, Biological Farmers of Australia (BFA) has stated that consumers are now choosing certified organic eggs over normal eggs. According to one of its publications, organic industry in Australia has seen 75 per cent growth in retail sales during the past two years.
Source: BFA

UK
Organic farmers want end to duplicate rules
November 12, 2010, The Soil Association, representing organic farmers, has written to DEFRA to dissolve the rules, which duplicates the ones laid down by the EU Organic Regulation. This will help farmers to cut down on time and resource consuming activities.
Source: Farmers Guardian

Taiwan
Organic agriculture zones to be expanded
October 1,2010, The Council of Agriculture announced plans to develop organic agriculture zones to assist farmers in establishing production and marketing cooperatives, and help them in setting up packaging plants, delivery services, and operations centers.
Source: Taiwan Today

Organic Food Trends

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Organic Food Trends

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