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Bharti Airtel is one of India's leading private sector providers of

telecommunications services based on an aggregate of 50,950,700 customers as on


October 31, 2007, consisting of 53,014,758 GSM mobile in all 23 circles and 2,106,122
broadband & telephone customers. Airtel accelerates coverage across 2,90,000 towns &
villages.

The businesses at Bharti Airtel have been structured into three individual strategic
business units (SBU’s) –

Mobile services: The mobile services group provides GSM mobile services across India
in 23 telecom circles. Equipment partners: Ericsson and Nokia.

Broadband & telephone services (B&T): B&T business group provides broadband &
telephone services in 94 cities. Equipment suppliers: Siemens, Nortel, Corning, among
others.

Enterprise services: The enterprise services group has two sub-units - carriers (long
distance services) and services to corporate.

All these services are provided under the Airtel brand.

Company shares are listed on The Stock Exchange, Mumbai (BSE) and The National
Stock Exchange of India Limited (NSE).

The company has a strategic alliance with SingTel. The investment made by
SingTel is one of the largest investments made in the world outside Singapore, in the
company.

The Company also has an information technology alliance with IBM for its
group-wide information technology requirements and with Nortel for call center
technology requirements. The call center operations for the mobile services have been
outsourced to IBM Daksh, Hinduja TMT, and Teletech & Mphasis.
COMPETITIVE MOBILE SERVICE PROVIDER MARKET

Subscribers
Share (%)
Company Presence Jul 06 (mn)
Fixed Mobile Fixed Mobile
Government owned. Has ramped up
BSNL GSM services. National presence 37.4 17.7 74.7% 19.6%
(except Mumbai and Delhi)
Government owned. Operates in
MTNL 3.8 2.0 7.7% 2.3%
Delhi and Mumbai.
Integrated operator, with presence in
Bharti all sectors. Largest mobile services 1.4 19.6 2.7% 21.7%
provider.
Integrated operator. Plans expansion
Reliance of GSM network apart from being 3.0 17.3 6.0% 19.2%
the largest private CDMA operators.
Pure play GSM operator in 11
Hutch 15.4 17.0%
circles.
IDEA Pure play GSM operator in 6 circles 7.4 8.2%
Integrated operator (along with
Tata VSNL) with presence in all
4.0 4.9 8.0% 5.4%
Teleservices segments. Provides CDMA services
in 20 circles
Operates in 2 circles. Announced
Aircel Plans to expand GSM footprint in 2.6 2.9%
North and North east
Spice Pure play GSM player in 2 circles 1.9 2.1%
Others 0.4 1.4
Total 50 90

Independent regulation has been a critical factor in growth


TRAI’s recommendations 2006
Number portability
2005 Convergence
Unified Licensing
Quality of Service regulation
2004 Rural Telephony
Intra-circle merger guidelines
2003 Internet / broadband penetration
Calling Party Pays Regime
Unified Access Licensing

2002 Reference Interconnect Order


ILD opened to competition
Internet Telephony allowed.
Reduction in License fees