KANZ INTERNAL FACT SHEET SERIES

KELLOGG IN AUSTRALIA
For almost 90 years, Australians have counted on Kellogg for great tasting, high quality and nutritious foods. Kelloggs foods include some of Australias most loved breakfast cereals such as Kellogg's Special K, Nutri-Grain, Sultana Bran and Corn Flakes and popular snacks like LCMs and KTime Twists. All Kelloggs foods sold in Australia are manufactured in Australia and all of the grains used to make our cereals are Australian grown. o We do import a small amount of our ingredients such as sultanas to ensure the best possible quality. Our milk products come from Australia and New Zealand.

Kellogg employs approximately 650 people in Australia across our three manufacturing facilities and various state and sales offices; and provides work to many other people working in related business such as transport, packaging and agriculture. Kellogg is committed to supporting the Australian community through its strong environmental policy, community initiatives and its long and proud association with Surf Life Saving Australia and Foodbank Australia. We are passionate about our products and are proud to be a market leader.

Background Information
Kellogg has been providing cereal and snack foods to the Australian community since 1924 when Corn Flakes was first made in a rented premises in Chippendale Kelloggs Corn Flakes proved so successful that a new plant was built at Botany in 1928, where we continue to make most of our cereals today In 2000, Kellogg purchased The Healthy Snack People Pty Limited business located at Charmhaven, on the NSW Central Coast, to produce our snack foods. This facility was significantly expanded in 2004, and now manufactures Kelloggs snack foods for Australia and New Zealand. In 2008, Kellogg acquired Specialty Cereals Pty Limited an Australian manufacturer of breakfast cereal. This manufacturing facility at Frenchs Forest on Sydneys Northern Beaches expanded Kelloggs ability to meet cereal production demands and enter into the natural food segment. We proudly export various Australian made foods to countries in the Asia Pacific region including Malaysia, Japan, Indonesia and the Pacific Islands. Our largest export market is New Zealand. All of the grains we use for our cereal and snack bar products produced in Australia are Australian grown. Our milk products come from Australia and New Zealand. 1
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KANZ INTERNAL FACT SHEET SERIES

o Each year nearly 17,000 tons of whole corn is milled for Kellogg, making us one of the largest users of Australian corn for food production. Australian wheat is one of our key ingredients including over 77,000 tons of wheat each year Approximately 85% of all our raw material ingredients for our cereals are sourced in Australia. Some ingredients, for example sultanas and apricots are imported as were not able to find a secure local supply which meets our quality needs or in some cases costs. In times of drought Australia sometimes experiences a short supply of Australian grown rice. During such times we have had to import rice to meet our supply needs, but we l move back to Australian grown rice as soon as it is available. All rice currently used by Kellogg is Australian grown.

Kellogg is committed to supporting the Australian community through its strong environmental policy, community initiatives and its thirty year proud association with Surf Life Saving Australia and over ten years supporting Foodbank Australia.

[Note: see separate Kellogg and the Community Fact Sheet and Kellogg in New Zealand Fact Sheet]

Kelloggs; Special K; Nutri-Grain; Sultana Bran; Corn Flakes; LCMs; K-Time Twists; The Healthy Snack People; Specialty Cereals are [registered] trade mark and Kellogg (Aust.) Pty Ltd is an authorised user (c) 2012 Kellogg (Aust.) Pty Ltd. Media enquires should you be contacted by the media or stakeholders, please direct all enquiries to Gareth Lucy or Nicole Hall on (+61 2) 9384 5308 or through the switchboard on (+61 2) 9384 5555.

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APRIL 2012 Kellogg (Aust) Corporate Communications Internal Use Only