THE CRAFT OF TECHNICAL & SCIENTIFIC WRITING & PRESENTATION

01 - 02 JULY 2012 RADISSON BLU DUBAI DEIRA CREEK 04 - 05 JULY 2012 SHANGRI-LA JAKARTA

For Engineers, Scientists & Other Technical Professionals

INTRODUCTION/OVERVIEW
The Craft Of Technical & Scientific Writing & Presentation is a two-day workshop, Technical & Scientific Writing on Day 1 and Technical & Scientific Presentation on Day 2. This is a complete workshop which will transform your ability to communicate clearly and memorably, in both written and oral form, about your technical & scientific work. These interactive workshops will provide direct opportunity for you to make progress on both a written document and a presentation of your work. You will learn practical, yet cutting edge techniques that will make your technical & scientific communications most effective.

YOUR INTERNATIONAL COURSE FACILITATOR

Melissa Marshall
MA. Comm. Arts & Sc., BA. Adv/PR

Lead Instructor
Pennsylvania State University

PROFILE
Melissa Marshall is a lecturer of Communication Arts & Sciences at the Pennsylvania State University. She works with the College of Engineering to design and implement effective teaching methods of communication skills for engineering and science students. Ms. Marshall co-developed, piloted and is the lead instructor for the Effective Technical & Scientific Presentations course that is offered to engineering students at Penn State. In addition, Ms. Marshall gives lectures and workshops on The Craft of Technical & Scientific Presentations at other institutions such as the Harvard Medical School, New York Academy of Sciences, Cornell Universitys Weill Cornell Medical College, University of Illinois, University of Michigan, Laval University (Quebec), Lawrence Livermore National Laboratory, the National Institution of Occupational Safety and Health, the Centre for Disease Control and Prevention (CDC), Areva Nuclear Power, Teva Pharmaceuticals, Sandia National Laboratories, United Technologies, Simula Research Laboratory (Oslo, Norway) and more. Additionally, Marshall was invited to co-teach a na national course on scientific communication to No Norwegian PhD students in the science fields. M Marshall has provided science and engineering ou outreach communication workshops to Engineering Am Ambassador Programs at the University of Connecticut, Re Rensselaer Polytechnic Institute, and Worcester Po Polytechnic Institute. She has also provided several tra training workshops to establish and maintain the r Pr Prepare Science Awareness Program at the University of Oslo and Simula Research Laboratory in Norway. M Marshall holds the following degrees from Penn State: M Master of Arts in Communication Arts & Sciences, Ba Bachelor of Arts in both Advertising/Public Relations an and Communication Arts & Sciences.

Write quickly and you will never write well; write well, and you will soon write quickly.
- Marcus Fabius Quintilianus Exclusive takeaways:
1. A copy of best-selling books The Craft of Scientific Writing & The Craft of Scientific Presentations by Michael Alley, Associate Professor Engineering Communications, Penn State University. 2. Workshop Materials: a training manual containing an overview of the course plus work-sheets, examples and exercises.

Latest TESTIMONIALS
Best course among many! Wow! One of the best courses on presenting I've ever attended amazing! Amazing! Will revolutionize the way I do my presentations. Outstanding presentation, great templates, game-changing. Probably one of the most useful and practical courses on writing & presentation. This course totally revolutionized my approach to delivering presentations. Absolutely fabulous and practical presentation. Excellent presentation! Great role model for what a great presentation should be like.

Unbelievable!! She was excellent. Very useful and fun presentation.

360 BSI (M) Sdn Bhd (833835-X), Level 8 Pavilion KL, 168 Jalan Bukit Bintang, 55100 Kuala Lumpur, Malaysia. BSI (M) Bhd (833835-X) Level Pavilion KL, 168 Jalan Bukit Bintang 55100 Kuala Lumpur Malays (833835 X) Level Pavilion Bintang, Lumpur, Malaysia.

COURSE CONTENT DAY1 THE CRAFT OF TECHNICAL & SCIENTIFIC WRITING

The Craft of Technical & Scientific Writing is a one-day short course designed to help scientists, engineers, and technical professionals improve the way that they communicate their work in journal papers, conference publications, and proposals. The course has three goals: (1) to learn the stylistic differences between strong writing and weak writing in research documents; (2) to make the writing process more efficient; and (3) to break ground on a research document.

WHY THIS EVENT

360 BSI recognizes that there is a significant gap that occurs between training delivery and successful implementation. These workshops will transform your ability to communicate clearly and memorably, in both written and oral form, about your scientific work. These interactive workshops will provide direct opportunity for you to make progress on both a written document and a presentation of your work. You will learn practical, yet cutting edge techniques that will make your scientific communications more effective. After completion of the course, you will be able to apply and use the right and effective writing & presentation techniques immediately when you return to work. This is a unique training course and full of new information, ideas and latest techniques that will surpass your expectations.

Course Outline
Introduction to Technical & Scientific Writing Analyzing Constraints (Audience, Purpose, and Occasion) Making the Writing Process Efficient to Perform Organization, Emphasis, Depth Language: Avoiding Needless Complexity Language: Avoiding Ambiguity Language: Making the Writing Energetic Language: Designing Illustrations That Persuade Writing Proposals and Other Special Documents Avoiding Common Errors of Form

DAY2 THE CRAFT OF TECHNICAL & SCIENTIFIC PRESENTATIONS

The Craft of Technical & Scientific Presentations is a one-day short course designed to help scientists, engineers, and technical make their research presentations more understandable, memorable, and persuasive. The course, which focuses on research presentations, has four goals: (1) to learn effective strategies for structuring research presentations; (2) to rethink the design of visual aids; (3) make technical presentations more understandable and memorable; and (4) to learn how to translate the passion for the work into confidence during a presentation.

Course Outline
Introduction to Technical & Scientific Presentations - Analyzing Constraints (Audience, Purpose, and Occasion) - Beginnings of a Research Presentation Middles of a Research Presentation - The Problem with Slides as Typically Designed - What Psychology Research Tells Us about How People Learn with Slides - Key Assumptions The Assertion-Evidence Slide Structure - Key Steps for Creating Assertion-Evidence Slides - Examples from Research Endings of a Research Presentation - Achieving Confidence

WHO SHOULD ATTEND

All Engineers & Technical Professionals Scientists & Researchers Project Managers Architects & Software Developers Operation, Maintenance & Plant Managers Those who must communicate regularly about scientific or technical material. This course will also help the Engineering, Science & Medical students to excel in technical presentations.

The art of communication is the language of leadership.

- James Humes

COURSE SCHEDULE
8.00 8.30 10.30 - 11.00 12.30 - 13.30 15.00 - 15.20 16.30 Registration & Coffee/Tea Workshop commences Morning coffee/tea Lunch Afternoon coffee/tea End of day
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THE CRAFT OF TECHNICAL & SCIENTIFIC WRITING & PRESENTATION

01 - 02 JULY 2012 DUBAI 04 - 05 JULY 2012 JAKARTA

REGISTRATION FORM
Fax: +603 9205 7788 Tel: +603 9205 7770 Mobile: +6016 3326 360 Email: kris@360bsi.com

DELEGATES
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IN-HOUSE TRAINING
360 BSI is passionate about providing strategic technical programs & high potential training solutions across the region to build personal competencies and organizational capability. You will receive practical training from a professionally qualified educator with over twenty years of teaching and training experience. Please feel free to mix-and-match topics from the areas listed below to get the right training content for your staff. Other topics may be available upon request.

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OTHER COURSES BY 360 BSI

Oil & Gas Finance And Accounting Document & Records Management Investigations, Interviewing Techniques & Report Writing Successful Safety Leadership Total Training Needs Analysis

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Hotel Contact Details:

Radisson BLU Hotel, Dubai Deira Creek Baniyas Road, P.O. Box 476, Dubai, UAE Telephone: +971 4 2057105 Fax: +971 4 2234698 Shangri-La Hotel, Jakarta Kota BNI Jl. Jend. Sudirman Kav. 1, Jakarta 10220, Indonesia Telephone: +62 21 570 7440 Fax: +62 21 570 3530

AUTHORIZATION
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General Information:
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Closing date for registration is 25th June 2012. The fees cover lunch, tea breaks, materials and certificate. Official confirmation will be sent, once registration has been received. Participants will need to arrange their own accommodation. Attire: Smart Casual

Cancellations/Substitutions
Substitutions are welcome at any time. Please notify us at least 2 working days prior to the event. All cancellations will carry a 10% cancellation fee, once a registration form is received. All cancellations must be in writing by fax or email at least 2 weeks before the event date. Cancellations with less than 2 weeks prior to the event date carry 100% liability. However, course materials will still be couriered to you.

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VENUE & FEES

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PAYMENT DETAILS
Payment is required within 5 days upon receipt of the invoice.
Bank transfer: 360 INTERNATIONAL LIMITED Standard Chartered Bank P.O.Box 999 Al Fardan Building, Al Mankhool Area, Bur Dubai, Dubai, U.A.E Account No: 02-2077311-01 USD Swift No: SCBLAEADXXX IBAN No: AE920440000102207731101

DUBAI, UAE: 01 - 02 JULY 2012 JAKARTA, INDONESIA: 04 - 05 JULY 2012

USD 1,795 per delegate USD 1,595 per delegate - register before 08-JUNE-2012 USD 4,500 - Special for Group of 3
The fee does not include any taxes (withholding or otherwise). In case of any taxes applicable the client has to ensure that the taxes are paid on top of the investment fee paid for the course. Compliance with the local tax laws is the responsibility of the client.

* Save up to 50% for In-house Training programs

All payments must be received prior to the event date

www.360bsi.com

360 BSI (M) Sdn Bhd (833835-X), Level 8 Pavilion KL, 168 Jalan Bukit Bintang, 55100 Kuala Lumpur, Malaysia.