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Presidents Message
We are pleased to provide you with our third-quarter report and assessment of the WNC real estate markets. Sharing information and counsel to assist in informed decision making is a central premise of our companys mission. This report is the result of the research of numerous individuals within our organization. It is this type of teamwork, an unwavering focus upon our customers, and the assembly of Western North Carolinas top real estate professionals that has continuously garnered Beverly-Hanks and Associates position as the market leader. For a complete digital version and the supporting data, please go to beverly-hanks.com. We welcome the opportunity to be of service. Warm Regards,
Executive Summary
The important point I want to convey is this: the market is improving! Some statistics (such as those in the Market Indicator graph at the bottom of the page) show a view of the past, and these are the indicators most often reported in the media. Dont necessarily believe everything you hear.
Sales Pace
You may recall that at the end of the second quarter we expressed optimism for improvement in sales for the last half of 2011. I am pleased to report that third quarter sales were significantly improved. It was not until May of this year that our pending sales (tentative agreements between buyers and sellers) began to outpace 2010. Pending sales are a better indicator of current market conditions than closed sales. Closed transactions often lag pending sales by as much as 90 days. Our market has experienced a strong summer and fall sales season. I am pleased to report that Beverly-Hanks pending sales are up 10 percent and we are on pace for our best year since 2008.
Values
Average sales price continues to fall; this is a reflection of both devaluation and buyers current preference towards purchasing more modest homes.
Inventory
Distressed sales continue to increase as a percentage of total sales and are currently twenty-two percent for the year. We are pleased to introduce in this edition of our report a page (9) dedicated to reporting on distressed properties in the region. We expect this trend to continue for some time. Many banks still have large inventories of property and are releasing them into the market on a gradual basis. Strategic defaults by borrowers who are underwater continue to increase and until unemployment and the overall economy improve many borrowers will continue to struggle.
Trends
Our projections for the near future are continued gradual improvement with downward pressure on prices. Inventory levels remain excessive and todays buyer is more cautious and more investment minded than ever before. We believe the bottom of this market correction is behind us and that price stabilization is on the horizon. A Beverly-Hanks and Associates Realtor can provide you with a thorough analysis of the market and help you determine if there are opportunities available to you.
Market Indicators
2010 Year End
2010 Q3 2011 Q3 3,650 188 92.5% 405 3,648 215 91.9% 405
Home Sales (units) Average Sales Price Average Days on Market Average List to Sell Ratio Average Units Sold/Month
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Information in the above chart is derived from Buncombe, Henderson, Haywood, Madison, Rutherford, Polk, and Transylvania counties real estate markets. Information as reported by the NC Mountains Multiple Listing Service, which does not guarantee or is in any way responsible for its accuracy. Data maintained by the MLS may not reflect all real estate activity in the market.
Regional Forecast
Who Will Buy All The Homes?
With an overabundance of inventory and a sales pace that is only increasing modestly, we are often asked how our markets will ever absorb all of the available homes. Before we answer, lets consider our local market a little more thoroughly. We know that at our current sales pace the market is buying (absorbing) 405 residential units (homes) every month. With a current inventory of 8,666 residential units, it would take twenty-one months for all of the current inventory to be purchased assuming that no additional ones are introduced. In a twelve month period we could expect to absorb 56% of the 8,666 homes currently offered for sale. There is some optimism that the sales pace will increase as the number of households expands. That number in the Asheville MSA (Buncombe, Henderson, Madison, and Haywood Counties) is expected to increase from 180,000 to 190,000 by 2015*. Even with the expansion of households this would still leave a score of homes to be purchased. Again, we have to ask the question. Who will purchase the remaining inventory? *2010 US Census
In-Migration
Folks from other regions will be essential to the balancing of our markets. VP of Relocation Larry Zapf confirms that the strongest in-migration will originate from eastern NC with Florida a strong second. This trend has been historically consistent. Beverly-Hanks.com analytics allow us to track website viewers by geography, which we believe is a leading indicator for future purchasers. The top states for viewership are described in Graph (A). The viewership and recent closed transactions of California and Texas have caught our attention and we are preparing initiatives accordingly. We believe that out-of-town buyers are especially essential to the luxury market recovery. An additional 28,000+ viewers have visited Beverly-Hanks listings via its Luxury Portfolio marketing program LuxuryPortfolio.com. To view the most 1 popular states for our luxury viewership visit our Facebook page.
Beverly-hanks.com
views by state
Other, 26,658!
AMERICAN STYLE
North Carolina, 51,980!
20.00! 18.00! 16.00! 14.00!
FODORS
Georgia, 1,882! New York, 2,013! South Carolina, 3,391! Florida, 5,089!
12.00! 10.00! Freddie Mac Fixed 30 Yr.! 8.00! 6.00! 4.00! 2.00! 0.00!
It is likely that many of these out-of-area buyers will be second home purchasers or investors. Second home purchasers are realizing that now is the time to realize their dream of a home in the mountains and with prices bottoming out and interest rates at 50 year lows well positioned investors are capable of earning returns that havent been available in our markets for years.
Although Freddie Mac attempts to provide reliable, useful information in this document, Freddie Mac does not guarantee that the information is accurate, current or suitable for any particular purpose. Estimates contained in this document are those of Freddie Mac currently and are subject to change without notice. Information from this document may be used with proper attribution. 2010 by Freddie Mac !
An uptick in interest rates (Graph B), which is almost certainly to come, will alter the landscape for purchasers. The change is expected to create a sense of urgency among out-of-area second home and investor buyers easing the burden of our existing inventory levels.
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Apr-71! Apr-72! Apr-73! Apr-74! Apr-75! Apr-76! Apr-77! Apr-78! Apr-79! Apr-80! Apr-81! Apr-82! Apr-83! Apr-84! Apr-85! Apr-86! Apr-87! Apr-88! Apr-89! Apr-90! Apr-91! Apr-92! Apr-93! Apr-94! Apr-95! Apr-96! Apr-97! Apr-98! Apr-99! Apr-00! Apr-01! Apr-02! Apr-03! Apr-04! Apr-05! Apr-06! Apr-07! Apr-08! Apr-09! Apr-10! Apr-11!
2010 Q3 2011 Q3
Average Sales Price Days on Market Average List to Sell Ratio Average Units Sold/Month
Market deterioration No change Market improvement
$251,026 $246,779 $232,373 166 93% 186 155 93.40% 192 181 93.30% 192
Indicators continue to reflect the impact of distressed property sales and consumers changing appetites. The average sales price ended 5.8% lower than this time last year and the days on the market has increased to nearly 200. Increased sales are leading to some optimism. Properties compellingly priced are even garnering competition among buyers.
Trend
# of Months 10 Q3
# of Months 11 Q3
Price Range
Trend
# of Months 10 Q3
# of Months 11 Q3
MONTHS
$0 to $75K $75 to $150K $150 to $200K $200 to $250K $250 to $300K $300 to $350K $350 to $400K $400 to $450K $450 to $500K $500 to $550K
4 12 14 15 19 18 28 20 23 30
4 11 12 16 18 19 22 15 28 21
$550 to $600K $600 to $700K $700 to $800K $800 to $900K $900 to $1M $1 to $2M $2 to $3M $3 to $5M $5M +
Indicates an increase in available homes for sale Indicates a decrease in available homes for sale
* *
42 44 71 52 138 102 90
* *
40 43 33 54 45 176 31 11
Closed Sales
Most price ranges have seen a decrease in inventory. This reduction is the result of a few factors. Some sellers are simply withdrawing from the market and are content to hope for recovery. After years of waiting, a flurry of current sales activity in the high-end market has boosted the optimism of sellers. The perceptible decrease in inventory is motivating some buyers to act. Consumers increasingly believe that the market has bottomed or is very close to bottoming out. With residential lot prices similar to those in 1990s, some buyers are even beginning to build.
$0 to $75K! 6.6%!
$500 to $550K! 1.9%! $450 to $500K! 2.4%! $400 to $450K! 3.2%! $350 to $400K! 4.7%!
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Information as reported by the NC Mountains Multiple Listing Service, which does not guarantee or is in any way responsible for its accuracy. Data maintained by the MLS may not reflect all real estate activity in the market.
Days on Market
92% 84
225
92.65% 85
212
92.8% 82
227
Closed sales in quarter three when compared to the same months in 2010 are up 20% with a total of 281 sales. The current increased sales pace and inventory reduction are welcome news for the sellers. The average sales price declined by an additional 13.4% during the first nine months of 2011 as compared to the same time period in 2010.
The number of properties available has decreased by 8%. Sales have been only partially responsible for this reduction. Homes being withdrawn or converted into rentals have also contributed to the decline. Since quarter two, the number of months of inventory has decreased by 10% to 20.7 months. A balanced real estate market is commonly thought to be when there is six months of inventory available.
Indicates an increase in available homes for sale Indicates a decrease in available homes for sale Indicates inability to calculate trend due to lack of sales activity
* * *
* *
* * *
MONTHS
Closed Sales
$1 to $2M! 1%!
The two most active price ranges for closed homes continues to be $75,000 to $150,000 and $150,000 to $200,000. Year to date, over ninety-five percent of all sales have been below $500,000. The successful sale of homes in these lower sales brackets has been primarily responsible for the additional downward pressure on the average sales price in Henderson County.
$600 to $700K! 0%! $500 to $550K! 1%! $450 to $500K! 2%! $400 to
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Days on Market
90% 42
267
90.12% 42
248
90.6% 44
275
The Haywood County market continues to offer opportunities for those with resources to purchase and remains challenging for those who need to liquidate. As sellers are making significant reductions to asking prices, the numbers of homes going under contract is increasing as the end of the fall selling season nears.
2
Balanced Market Prices Sellers Market Prices
Buyers Market Prices
MONTHS
County festivals and street fairs, critical elements of the local economy, have produced larger numbers of attendees in recent years. This increased visitorship will likely spur sales activity as visitors recognize values here in second homes and vacant land. Market recovery is inextricably linked to the vacation and second home markets. These glimmers of improvement are reason for cautious optimism for those property owners who purchased during the boom years.
Indicates an increase in available homes for sale Indicates a decrease in available homes for sale
* * * *
* * *
* * * *
Closed Sales
Twelve out of nineteen price ranges demonstrated increased sales activity. Times are difficult for sellers expecting to obtain in excess of $1 million for their property, since no sales have occurred since the beginning of the year. Investors looking for rental properties had avoided the county in the recent past as escalating prices made their return on investment unappealing. This trend is quickly changing with many homes selling well below $100,000, making vacation rental properties tempting for investors.
$0 to $75K! 15.6%!
$500K! 0.7%!
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Information as reported by the NC Mountains Multiple Listing Service, which does not guarantee or is in any way responsible for its accuracy. Data maintained by the MLS may not reflect all real estate activity in the market.
2010 Q3 2011 Q3
Average Sales Price Days on Market Average List to Sell Ratio Average Units Sold/Month
Market deterioration No change Market improvement
$279,526 $296,029 $243,986 -17.58% 296 91.77% 6.9 270 91.85% 6.7 395 88.37% 5.2
Like other counties that are dependent upon buyers for second home and vacation rental properties, Rutherford County has been particularly impacted by an over abundance of inventory, a larger percentage of distressed properties, and a lack of out-of-town buyers. With some of the regions deepest reductions in prices, the market is showing faint signs of improvement. Inventory levels in many price ranges have begun to decrease in recent months.
2
Balanced Market Prices Sellers Market Prices
Buyers Market Prices
MONTHS
$0 to $75K $75 to $150K $150 to $200K $200 to $250K $250 to $300K $300 to $350K $350 to $400K $400 to $450K $450 to $500K $500 to $550K
# of Months 10 Q3 10 20 36 39 85 23 48
# of Months 11Q3
Price Range
Trend
*
Closed Sales
Eleven of nineteen price ranges experienced reductions in inventory when September levels were compared to August. The opportunity for reasonable returns on investment are emerging for savvy investors. Many investors were pushed out of the market during the areas boom years leading up to 2006. With over 80% of sales occurring below $250,000, cash flowing vacation rental properties are beginning to become a reality once again.
Indicates an increase in available homes for sale Indicates a decrease in available homes for sale
105 350
8 22 39 28 60 35 72 170 60
$550 to $600K $600 to $700K $700 to $800K $800 to $900K $900 to $1M $1 to $2M $2 to $3M $3 to $5M $5M +
* * * * * * *
# of Months 11 Q3
* * * * *
80 90
* * * * * * *
70
$700 to $800M! 1%! $600 to $700M! 1%! $450 to $500M! 2%! $400 to $450M! 1%! $350 to $400M! 4%! $300 to $350M! 5%! $250 to $300M! 6%! $200 to $250M! 11%! $0 to $75M! 30%!
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Beverly-Hanks
Commercial Real Estate Continues Upward Trend
Commercial real estate occupancy rates improved marginally in the third quarter continuing the upward trend since the perceived bottom during 2009 and 2010. While interest rates remain at historically low levels, funding for new commercial development is only available for projects with solid fundamentals and product demand. An absence of new product being built, and marginally improving employment figures, have been key factors in the absorption of existing commercial space. The construction of new commercial space will remain limited for the foreseeable future leading to improving rental and occupancy rates for owners of existing commercial real estate assets.
A
Fundamentals for Commercial Financing:
Space demand and preleasing Tenant and developer financials Location demographics
Chart A demonstrates that cumulative construction contract values are at the lowest levels in ten years.
US unemployment
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Information as reported by the National Association of Realtors, which does not guarantee or is in any way responsible for its accuracy. Data maintained by NAR may not reflect all real estate activity in the market.
Buncombe County In foreclosure units Short sale units REO units Total distressed sales
Haywood County In foreclosure units Short sale units REO units Total distressed sales
394 YTD 8 10 81 99
Rutherford County In foreclosure units Short sale units REO units Total distressed sales
140 YTD 4 3 30 37
Madison County In foreclosure units Short sale units REO units Total distressed sales
79 YTD 4 5 22 31
Polk County In foreclosure units Short sale units REO units Total distressed sales
107 YTD 2 1 15 18
Transylvania County In foreclosure units Short sale units REO units Total distressed sales
228 YTD 3 10 41 54
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15 32
NCMtnsMLS
Transylvania
Rutherford
381
29
B
1,307! 1400! Active Units! 1,085! Closed Units YTD! 1,030! 1000! 1200!
400! 189! 60! Buncome! Haywood! 49! Henderson! 101! 15! Madison! 9! Polk! 32! 29!
Graph B demonstrates the unbalance present in the market even with this increased sales pace, which is largely confined to the lower price brackets. More than 80% of sales have taken place under $100,000. Many of the more expensive lots exist in developments that have struggled with high foreclosure rates, failing developers, and a lack of second home buyers. As we discussed early in the report, second home buyers were largely the target market for these more expensive lots and until they return, the higher priced lots will languish.
145!
200!
Rutherford! Transylvania!
0!
Active Parcels
C
$1 Million +, 17! $750-$1Mil, 24! $500-$750K, 54! $400-$500K, 63! $0 to $100K, 3,884!
Closed Sales
D
$0-$100K! 81.4%!
$300-$400K, 128!
$400$500K! 0.8%!
$100-$200K! 11.3%!
$300K! 4.2%!
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Information as reported by the NC Mountains Multiple Listing Service, which does not guarantee or is in any way responsible for its accuracy. Data maintained by the MLS may not reflect all real estate activity in the market.
22.6%!
21.2%!
23.2%!
23.1%!
25.3%!
25.4%!
25.8%!
Change in share due to change in how KW reports to regional MLS. Without change, share would be 15.09%!
15.1%!
15.2%!
15.3%! 12.0%!
5%! 0%!
2006YE!
2007YE!
2008YE!
2009YE!
2010YE!
2011Q1!
2011Q2!
2011Q3!
Information as reported by the NC Mountains MLS, which does not guarantee or is in any way responsible for its accuracy. Data maintained by the MLS may not reect all real estate activity in the market.
Other companies claim to have a competitive advantage. Our agents have many. Here are just a few:
Our affiliation with Leading Real Estate Companies of the World, the largest network of independent residential firms in the world includes 550 member companies representing 140,000 associates across the U.S. and in more than 30 countries. This affiliation along with our other lead referral programs generated $68 million of home sales for Beverly-Hanks just last year. Our Marketing Department has proven success in advertising, publishing and design. We prepare marketing reports, an annual buyers Welcome magazine, and proven advertising campaigns. Tried and true strategies like direct mail campaigns are in place for every listing. Beverly-Hanks Mortgage Services is owned and operated by Beverly-Hanks and Associates and its joint venture partner Cunningham & Company. Our loan officers have a vested interest in making sure your transaction closes on time with no surprises. Through our Buyer Assurance program, buyers are pre-approved before they even begin the process of searching for a home.
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MORTGAGE MORTGAGE
S E R V I C E S
Beverly-Hanks
Active Previous Monthly Year to Monthly Sold Months of inventory Month's Inventory % Date Average Inventory Inventory of Change 9/30/11 439 1016 748 454 330 190 134 95 64 45 23 33 27 14 6 27 0 0 0 3648 48.8 112.9 83.1 50.4 36.7 21.1 14.9 10.6 7.1 5 2.6 3.7 3 1.6 0.7 3 0 0 0 405.3 255 1588 1543 1144 1009 640 572 272 321 160 210 237 194 122 110 342 78 25 6 8828 5.2 14.1 18.6 22.7 27.5 30.3 38.4 25.7 45.2 32 80.8 64 64.7 76.2 157.1 114 unk unk unk 21.8 256 1562 1593 1166 1034 679 609 289 325 162 202 250 202 146 116 348 81 26 6 9052
-0.4
48
92
1.7
-3.1 -1.9 -2.4 -5.7 -6.1 -5.9 -1.2 -1.2 4 -5.2 -4 -16.4 -5.2 -1.7 -3.7 -3.8 0 -2.5
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Information as reported by the NC Mountains Multiple Listing Service, which does not guarantee or is in any way responsible for its accuracy. Data maintained by the MLS may not reflect all real estate activity in the market.
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Information as reported by the NC Mountains Multiple Listing Service, which does not guarantee or is in any way responsible for its accuracy. Data maintained by the MLS may not reflect all real estate activity in the market.
0 0
0.2
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Information as reported by the NC Mountains Multiple Listing Service, which does not guarantee or is in any way responsible for its accuracy. Data maintained by the MLS may not reflect all real estate activity in the market.
101 100
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Information as reported by the NC Mountains Multiple Listing Service, which does not guarantee or is in any way responsible for its accuracy. Data maintained by the MLS may not reflect all real estate activity in the market.
0 0 0
-3
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Information as reported by the NC Mountains Multiple Listing Service, which does not guarantee or is in any way responsible for its accuracy. Data maintained by the MLS may not reflect all real estate activity in the market.
5.6 15.8 34.4 32.3 31.8 50 90 22 85 17.5 65 150 50 60 unk 120 unk n/a n/a 30.2
6 61 74 50 41 33 34 14 16 10 15 12 14 7 7 16 7 0 0 416
-16.7 -1.6 -16.2 -16 -14.6 -9.1 -20.6 -21.4 6.3 -30 -13.3 25 -28.6 -14.3 -28.6 -25 -28.6 0
60 62 42 35 30 27 11 17 7 13 15 10 6 5 12 5 0 0 362
0
-13
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Information as reported by the NC Mountains Multiple Listing Service, which does not guarantee or is in any way responsible for its accuracy. Data maintained by the MLS may not reflect all real estate activity in the market.
beverly-hanks.com
Information as reported by the NC Mountains Multiple Listing Service, which does not guarantee or is in any way responsible for its accuracy. Data maintained by the MLS may not reflect all real estate activity in the market.
beverly-hanks.com
Information as reported by the NC Mountains Multiple Listing Service, which does not guarantee or is in any way responsible for its accuracy. Data maintained by the MLS may not reflect all real estate activity in the market.