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com/doc/11599188/A-STUDY-ONBRAND-IMAGE-OF-APOLLO-HOSPITALS-INCHENNAI

Clinics A medical facility smaller than a hospital is called aclinic, and is often run byagovernment agencyfor health services or a private partnershipof physicians (in nations where private practice is allowed). Clinics generallyprovide only out-patient services.

Our mission is to bring healthcare of international standards within the reachof every individual. We are committed to the achievement and maintenanceof excellence in education, research healthcare for the benefit of humanity Dr. Prathap C Reddy - Founder Chairman Apollo Hospitals Group Tagline : Touching lives. Colour : Green, as it is soothing. Logo

: The logo shows a nurse holding a torch of flame. Nursing plays aphenomenal role in the delivery of healthcare and the flame is the symbol of leadership, pioneering and innovation. Brand Mantra : Not just confines to curative care, but lets people know hownot to fall prey to illness. Unique features : Trust of patients and providing comprehensive healthcare. About Apollo Hospitals (2004) Patients 10mn T o t a l n u m b e r o f e m p l o y e e s O v e r 1 0 0 0 0 Total number of surgeries 280,000 major + 500,000 minorH e a r t s u r g e r i e s 4 8 , 0 0 0 s u c c e s s r a t e o f 9 8 . 5 % N u e r o s u r g e r i e s 1 0 , 5 3 8 Tota l number of renal transplantsOver 5000 T o t a l n u m b e r o f h o s p i t a l s 4 5 Source: compiled by Icfai Research Centre, Ahmadabad SOME LOGOS OF APOLLO HOSPITALS

Apollos Business Model -600 Hospitals family Health Plan Apollo AHLL Clinics409000 Clients-1400 Doctors Health Education-Apollo Health street Technology-Apollo life-med varsity Pharmacies Hospitals ClinicTrials own managed Projects-Telemedicine

Location No.of.beds Location No.of.beds Own hospitals Chennai 550 New Delhi 695 Ahmadabad 300Hyderabad 350 Ranchi 100 Managed Chennai 275 New Delhi 153 Luck now 350Hyderabad 75 Pune 202 Dhaka 330Hyderguda 43 Jodhpur 65 Goa 200Vikrampuri 80 Chengannur 161 Vijayawada 223Madurai 125 Erode 70 Kolkata 200Vizag 66 Vijayawada 127 Raichur 200Arangonda 60 Kolkata 160 Chengannur 139Tondaropet 40 Mysore 120 others 954Chennai 111 Indore 100Bilaspur 250 New Delhi 100Chennai 64 Raichur 150Colombo 105 others 169Total 2193 Total 2372Source: Company, ENAM estimates Executive Directors Dr. Prathap C. Reddy (Executive Chairman)Ms. Preetha Reddy (Managing Director)Ms. Suneeta Reddy (Executive Director, Finance)Ms. Sangita Reddy (Executive Director, Operations) Non-Executive Directors Mr. P. Obul ReddyMr. N. VaghulMr. Deepak VaidyaMr. Rajkumar MenonMr. T.K. BalajiMr. Habibullah BadshaMr. Steven J Thompson

Mr. Rafeeque AhamedMr. Khairil Anuar AbdullahMr. G Venkatraman The Apollo Group Apollo Hospitals Enterprise Limited Keimed.com Limited Apollo Health and Lifestyle Limited Medvarsity Online Limited Apollo Hospitals Education and Research Foundation Lifetime Wellness International Ltd AHEL Pharmacies Business Online Equipment Services Pvt Ltd Apollo Health Street Limited Apollo Telemedicine Enterprises Limited Family Health Plan LimitedSource: www.apollohospitalgroup.com

Apollo Health Street Incorporated Apollo Health Street, a global Healthcare services company of the Apollogroup offers Business Process Outsourcing and IT solutions and services toa global clientele. AHSL was incorporated in the year 1999 with theobjective of establishing a Technology Applications DevelopmentCompany for the Healthcare Industry while being able to service andnetwork Apollo and its various businesses in healthcare. Apollo Pharmacies Apollo Pharmacies is the largest retail pharmacy chain in India. Apollo hasover 70 round-the-clock retail outlets in India striving to maintain a stockof prescription drugs, OTC medicines and other health and body-carerelated products. Additionally, the retail business is moving towards offering eprescription based services to the end user and the doctor. Med Varsity Online Limited (MOL)

Med Varsity Online Limited was incorporated in the year 2000. Backed bytwo giants, Apollo in medicine and NIIT Limited in the field of electronic-educationMedVarsity act as a catalyst for students and is complementaryto the existing education system in the country. It has developed in-house,over 1500 hours of medical content that is accessible to the medicalcommunity anytime and

anywhere. Med Varsity today addresses theneeds of over 5000 doctors across India. Apollo Telemedicine Enterprises Limited (ATEL) Apollo Telemedicine Enterprises Limited was incorporated in the year1999, with the aim of developing the Apollo Telemedicine Network. TheApollo Telemedicine Network allows the participant sites to collaboratewith institutions in the country and abroad and provides their clienteleaccess to better healthcare in areas not adequately served by the medicalcommunity. Family Health Plan Limited (FHP) Family Health Plan was developed in response to the overwhelming needfor cost-effective healthcare financing options. The company, in existencein the healthcare insurance sector for over a decade, initiated the conceptof managed care in the country to control spiraling medical costs, and tomake facilities accessible. Its the largest Third Party Administrator (TPA)in Asia. It is affiliated to 1700 major corporate and manages 4.7 millionlives. Apollo Heart Centre In order to give shape to Apollo Hospitals goal of propagating the conceptof well-being through preventive healthcare, a specialized centre focusing

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