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Lauren B. Mangiaforte
New York, NY 10024 email: laurenmangiaforte@gmail.com web: consult-with-lbm.webs.com phone: 630 903 0432

Biography
Engaging and polished communicator, owing to theatre training, English-focused educational background, and past work experience. B.A. Saint Marys College (Notre Dame) and MLitt. University of St Andrews (Scotland). Owner of LBM Consulting, which specializes in communications, brand strategy, promotions, and social media for clients in the nonprofit, fashion, and lifestyle sectors.

Related Professional Experience

Brand Identity and Digital Communications Specialist, LBM Consulting December 2011-present Won new business for self-run consultancy through networking, referrals, and active client searches Structured rebranding effort and move to e-commerce for Second Season Consignment Boutique Created branding and coordinated online and traditional promotions for Blue Iguana Spice Co. Coordinated 15 volunteers across social media to promote the University of St Andrews brand and its landmark 600th Anniversary fundraising campaign Reported to North American Foundation Board as social media coordinator for New York film premiere and gala event of Ever to Excel, a documentary about St Andrews starring Sean Connery Collaborated with Balance Software to create copy for business card and website Wrote three blog posts weekly that were of interest to Sivani Designs high-end clientele Helped travel provider Study LCA to build their web image, including writing their 60+ page website Marketing Strategist and Sales Adviser, La Boutique and Darling of St Andrews September 2010-May 2011 Set up and maintained Facebook pages of both independent womens boutiques Promoted and implemented customer incentive programs such as loyalty card and student discount Established brand loyalty in highly varied local market of townspeople, tourists, and students Worked with designers and models to create on-brand looks for fashion shows Events Manager, Saint Marys College Office of Special Events May 2009-August 2009 Organized events for groups of 10-400 people including alumnae reunion and weddings Coordinated communications between all campus offices to ensure all client specifications met Managed two dozen summer employees across campus

Education
Master of Letters in English, University of St Andrews, Scotland, 2009-2010 Upper second class degree (2:1); 3.67 GPA equivalent Bachelor of Arts in English and Theatre, Saint Marys College, Notre Dame, Indiana, 2005-2009 3.7 and 3.6 major GPAs, Deans List 6 of 8 semesters; Outstanding Senior Thesis Award

IT and Other Skills

Experience writing web content with and without SEO; basic HTML skills Proficient in social media marketing on Twitter, Facebook, Linkedin, Pinterest, HootSuite etc. Expert in Microsoft Office Suite, including Word, Excel, and PowerPoint Speaks Spanish, Italian, German with intermediate proficiency Familiar with event management software such as EMS and Evanced Confident and compelling presenter and pitch-giver