31 min listen
Nick Kelly, Anheuser-Busch
FromAd Age Ad Lib
ratings:
Length:
27 minutes
Released:
Jun 21, 2019
Format:
Podcast episode
Description
What happens when Big Football meets Big Beer? Until now active pro athletes could not appear in beer ads during games. The head of sports marketing for Anheuser-Busch discusses what a rules change means for Bud Light, and dishes on the brewer’s overall sports marketing strategy.
Released:
Jun 21, 2019
Format:
Podcast episode
Titles in the series (100)
Aardman’s Heather Wright: Ad Age editor Brian Braiker talks with Aardman’s Heather Wright by Ad Age Ad Lib