Académique Documents
Professionnel Documents
Culture Documents
Investment done by citizens and government of one country (home country) invest in industries of another country (host country).
2000-06 FDI allowed up to 100% in specified sectors. FDI limits increased. Procedures further simplified
By Target
Mergers and Acquisitions Horizontal FDI Vertical FDI. *Backward Vertical FDI *Forward Vertical FDI
By Motive
Incentives attract FDI. Market size and potential are sufficient inducers.
Demand of new and varied products. High quality product is preferred . Varied window display. E-tailers increase the presence.
Retail Segment
Food and grocery
9%
5% 5% 4%
pharmaceuticals Entertainment
4% 3%
Furnishing, utensils 3%
Employment generation.
Second-largest employer after agriculture. Retail trade employing
35.06 million.
Wholesale trade generating an additional employment of 5.48 million.
A strong competition from mom and pop shops:Easily accessible & approachable. Provide services like Free home delivery and goods on credit. They change consumer focus.
Allow access to the small retailers to the stores through special windows.
Thank You