Académique Documents
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Culture Documents
Culture
NORMS
ASSIMILATION
CULTURAL TRAITS
DIFFUSION
Society
as a group of people that share a common set of values and norms: that is people who are bound by common culture.However,there is not a strict one-to-one correspondence between a society and nation. Nation states are political creation. they may contain a single culture or several cultures.
Cultural
Can
happen when members of a culture move away from the core values of their culture Usually because they have been exposed to new ideas.
FOR EXAMPLE
India
culture but the arrival of Islamic influences led India to become divided into Hindu and Muslim areas.
alike as they increasingly share technology and organizational structures in a modern world united by improved transportation and communication.
A no of factors have encouraged the convergence of certain aspects of culture among nations, notably-
Improvement in transport,communciation & a huge increase in the no. of pepole,who visit foreign countries. Globalization of media, with similar or even same television programmers & newspaper & magazines articles appearing in all nations. Similarities in the tastes & consumption patterns of young people. Adaptation of similar technologies in several countries, creating common work experiences & working methods.
Rising
living standards Urbanization of population Economic & political destabilization that happened say in Europe or during the partition of India. Improvement in the education system & increase in literacy. Opening of foreign trade & the influx of new ideas from other countries Introduction of new technoloegies
Religion
Social structure
Language Education
Social mobility
Aesthetics
Communicate
effectively with customer,suppliers,b/s associates & partners in other countries & with foreign employees Conduct negotiations & understand the nuances of the beginning postures of the other parties into a negotiations Predict trends in social behavior likely to affect the firms foreign operations Understand the govt.policies & influence it for b/s promotions.