Zealicon 2011

Techno-Cultural Festival of JSSATE Noida

Marketing Presentation

About our Campus

Commissioned in 1998. Institution run by JSS Mahavidyapeetha , Mysore. Spread over 28 acres with 4000 students and 220 staff. Among the best institutes of GBTU.

Zealicon 2011
When is it?

10th 13th March 2011

Estimated Budget 10 Lakh Rupees Estimated Footfall

3,000 people from 50 colleges across Uttar Pradesh, Delhi/NCR region.

Invitations Over 120 colleges reaching out to 50,000 college students Featured Events Performance by Aryans Band. More than 40 technical events including Programming, Robotics, Online Gaming, Junk Yard. Events in Dance, Music, Drama, Mime, Literary, Fine Arts, Quizzing and Business DJ Night with a special theme and psychedelic light shows

SEL Concert at Zealicon 2011

In talks with Famous Arayns consisting of: DJ Narain (Dharmendra Jai Narain). Sadu (K M Sadashivan ) Yakub and Sunny Voted as Indias Most Popular and best Pop/ Rock Music Group. Expected to raise a huge footfall with added advantage of NCR. Drew a crowd of more than 2,000 in any concert in India As a concert sponsor +investor:

We are looking for sponsors as well as investors for immediate financial support.
Contract with singer requires: Initial payment of INR 2 lakh. Air Tickets worth INR 50 thousand Final payment INR 4 lakh. Total investment = INR 7 lakh Return on investments: The fraction of the total amount that you have invested = The fraction of the total ticket sales that will be returned to you. Direct tie-up of investor with ticketing partner.

Brand Visibility - Venues

Standees placed in front of the staging area (6ft by 3ft). Vertical Dropdown banners flanking main stage (24ft by 8ft). Large sized standees on the left and right wing of the stage (10ft by 8ft). Promotional soundtrack played regularly. Customized informal events conducted to involve crowd and give goodies.

Brand Visibility Activity Zones

The sponsored zones will be named after your company. Advertisements on Projection Screens and LCD Screens. Banners and Standees at all prominent locations. Kiosks around the activity zones. Product Display Pavillions Customized informal events conducted to involve crowd and distribute merchandise.

Events Description at Zealicon 2011

CODERZ
Codewar: For all those innovative geeks who want to prove their mettle at impervious coding.This is a programming contest to be held in 2 rounds: Prelims and Finals that is an Overnight event of 10 hours SQL Samurai: Fathom the unfathomable world of databases using your query writing abilities. This is a query writing challenge to be held in 2 rounds: Prelims and Finals Crack-d-Shell: Participants will have to solve the given problem using shell scripting. Basically, event for Linux learnersto be held in two rounds: prelims and Finals. i-Hax: For all those techno-maniacs who want to prove their grits at their hacking abilities. This event will take place in 2 rounds: Prelims and Finals Night-Knitting: Create your dream website using the most creative & innovative thoughts. This is a webdesigning contest to be held in 2 rounds: Prelims and Finals that is an Overnight event of 10 hours Algothematics: This event is for all the mathematics lovers where they need to solve questions using a programming language on computer which are otherwise unsolvable by hand. This is a programming contest to be held in 2 rounds: Prelims and Finals.

Events Description at Zealicon 2011

Errata: This is an online treasure hunt contest. The participants will have to solve various levels of the maze provided to them. The contest will commence a few days before the start of the fest. Results will be announced on the last day of fest.

ROBOTILES
Lifter Fitter: The aim is to design a wired/wireless machine that can lift the load and pot it in the respective pit. There will be four cubical with a hook above. Team has to place these cubical blocks so a complete the bridge and move out of the arena through the bridge Automated Guided Vehicle: The aim is to design a fully autonomous robot that should traverse a black line on a white base while avoiding real world traffic obstacles such as railway gates & follow the traffic light rules. Circuit Sutra: The aim is to implement the given circuit (Analog/Digital) on general-purpose board in stipulated time. Power System Designing: Participants are required to design the Generation, Transmission and Distribution side Power System for a layout.

Events Description at Zealicon 2011

Wirology: Participants will have to use aesthetic sense of wiring to design a distribution system for a model room having different appliances using electrical components given to them. RoboWars: Build your own Robot arm it with weapon and set it loose in the battle field for the ultimate combat. The robot may be wired or wireless. each robot will be loaded with one or more than one weapon. The weapons may include cutters, fire boosters, lifters, rotating hammers, bullets, etc

MECHAVOLTZ
Green Town Plan: This event aims to promote the young budding engineering skills from various disciplines synthesized along with limited amount of designing and management traits to provide fresh air for breathing and hygienic environment for development to human soul. Endeavour: Researches are nutrition to development. Ideas puts a platform to appreciate your endeavour to use the spark of your mind for enlightening the untouched world of possibilities. Here we invite your research papers, case studies focusing on innovation, solution to existing problems etc. S-Kanda Bridge: It is an opportunity to show your out-of-the-box thinking as well as your engineering basics and grab cascade of prizes in the process! So use your wisdom and prove the worth of your knowledge.

Events Description at Zealicon 2011

Kylie: A Kylie is a kind of boomerang, a flying entity that returns back to the launch point. This is a water rocket glider canopy competition in which the overall design of rocket and its landing mechanism will be tested. Solar Splash: Construct a solar boat which completes a water track in the least possible time. This event is to test the innovative ideas of students to desing and construct a boat using solar cell to compete in a given arena. Ball Throwing Contest: To design a catapult using the materials provided such that it can throw a ball to maximum distance or height Delta V Canopy: This is a water rocket glider canopy competition in which the overall design of rocket and its landing mechanism will be tested Canoe Sprint: Participating teams are required to design a ship fulfilling the specified criteria to compete in a sprint race in water. The ship is required to complete the race as well as do so in the minimum possible time.

Events Description at Zealicon 2011

Z-WARS
Bizz o War: BizzOWar is a competitive platform wherein your knowledge about the business world is tested. As the name suggests, its a war between the rough and tough to acquire highest positions in business.

Industry Player: The event tests the entrepreneurship skills and industrial aptitude of a person. This event checks the traits required by an industry player. It tests an individual on the ground of its risk taking ability, level of ambition, strategic planning, focus of its vision and self belief.
Pioneer: PIONEER is an online multiplayer game where the participant will have to buy a product which goes on sale. The participant needs to make a smart buy and this is the winning fundamental of the game. Turn Coat: In this event the participants are required to analyze both sides of the given coin i.e. they need to shed light upon both the for and against opinions/views for the assigned topic. Rhetoric- The Debate: The debate is a platform for all ardent speakers to come and showcase their talent. It would require the participants to take a stand i.e. for/against the motion, form their opinions and present them with conviction. The content, diction, relevance & coherence of arguments would play a pivotal role vis--vis judgment.

Events Description at Zealicon 2011

PLAY IT ON
Khoj: In this competition participants are asked to find appropriate solution to the question without using yahoo, Google and other major search engines. Ovid: This is a Photoshop challenge which will test the skills of the participants at Adobe Photoshop skills. The event comprises of 2 round: Prelims and Finals Raaga: This event is a test of individuals knowledge about music. Talent will be tested on the basis of two Rounds i.e. preliminary and mains.

Z.O.C. : One of its kinds, Z.O.C surely satiates your creative hungers,Comprising of four levels, leaving a trail of hints all along, Simple nitty gritties are all needed to qualify preliminaries, Unusual Perception, Striking Intellect and Uncanny Wit is all that is required to pave ur path to the unassailable Throne of Victory!!! . Sports Motley: It is a two round mega sports-quiz event. In prelims round, there would be a written round comprising of multiple choice questions related to sports. Finally, an interactive quiz for 5 teams that qualify the prelims!

Events Description at Zealicon 2011

COLORALO(Cultural)
Step Up-3: Each team must dance on a particular western theme. The team leader/choreographer should specify all types of dance styles incorporated in choreography of the dance to the organizers beforehand. Fuzion: (Duet) Zoobi doobi: (on spot pair dance) Ingenious jambooree:

Mukabhinaya:(the mime competition)

Pratibimba:(the stage play) Metallica: (rock band concert)

Rhythm: (western instrumental)

Who are we reaching out to?

Youth
Posters sent to over 120 colleges reaching out to 50,000 students

Corporate and Artists

Invites sent to artists and trainers Over 200 corporate invites to be sent Over 500 Marketing Brochures and Presentations sent to promote Zealicon Lookback Brochures sent to 110 companies Brochures of our Sponsors and Media Partners sent with packages Publicity material and contact information handed over to corporate professionals in campus

Event Brochures sent to 120 colleges

Presence on the official website of the technocult fest www.zealicon.org Media Publicity: Print, TV, Online, Hang Out Spots, Mobile SMSes Distribution of publicity material through Stalls Advertisement on screens and regular compere

Registration Area

Zealicon 2010 Official Website

Crowd at JSSATE

Posters

Lookback Brochure

Supporting Youth-Oriented Promotion

Excellent platform to promote your companies services/products Best venue to conduct market survey and sell/sample services/products.

Partnering with us would mean maximum interaction with the target sector i.e. Youth.
Better impact and brand recall than hoardings etc. For these, your brand will be exclusively promoted at our campus. A database of all Zealicon 2011 participants and crowd will be provided for assistance in your future publicity campaigns.

Catering To Your Companys Corporate Networking Needs:

Sponsor presence in: Over 200 corporate invites to be sent. 250+ invites sent to artists and professionals. Over 500 Marketing Brochures and Presentations sent to promote Zealiocn. Lookback Brochures sent to 110 companies with our sponsors logos.
How you can reach out: Brochures and Pamphlets of your company will be sent with the above packages. Publicity material and contact information handed over to corporate professionals in campus.

Sponsorship Amount Vs Benefits

Express Media Coverage Advertisement Screening

Benefits

Sponsor Type
Title Sponsor ( INR 4lakhs & above) Co-Sponsor ( INR 3lakhs & above) Platinum Sponsor ( INR 2lakhs & above) Gold Sponsor ( INR 1lakhs & above) Silver Sponsor ( INR 50,000 & above)

Website & Logo

Posters

Banners

Kiosks

For event-wise sponsorship Contact:

Mayank Sharma (Sponsorship Head) 9711143532 Ankur Bhargava 09458788512