Revised, Updated and Expanded for Integrated Care

BABY-FRIENDLY HOSPITAL INITIATIVE

Maternity, 1963, 2003 Estate of Pablo Picasso/Artists Rights Society (ARS), New York

The Baby Friendly Hospital Initiative: A Part of the Global Strategy

Session Objectives:
1. State the aim of the WHO/UNICEF Global Strategy for Infant and Young Child Feeding
2. Outline the aims of the Baby-Friendly Hospital Initiative(BFHI)

3.Describe why BFHI is important in areas if high HIV prevalence; 4. Explain how this course can assist this facility at this time 5. Review how this course fits with other activities

Effects of poor infant feeding practices: About 5500 children die everyday Suffer long-term effects: > impaired development > malnutrition > increased infectious / chronic illness > rising rates of obesity in children

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Global Strategy for Infant and Young Child Feeding The aim of the Global Strategy is to improve through optimal feeding the nutritional status, growth and development, health, and thus the survival of infants and young children.

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Global Strategy for Infant and Young Child Feeding It supports exclusive breastfeeding for 6 months, with timely, adequate, safe and appropriate complementary feeding, while continuing breastfeeding for two years and beyond. It also supports maternal nutrition, and social and community support.

The aims of the Baby Friendly Hospital Initiative

1. To implement the Ten Steps to Successful Breastfeeding and 2. To end the distribution of free and low-cost supplies of breastmilk substitutes to health facilities.

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BFHI is important in areas of high HIV prevalence

Special needs of HIV+ women can be accommodated WHO/UNICEF policy statement, the right to information and support Continue to support women who are HIV (-) or unknown status

How this course can assist the health facility

Discuss the Ten Steps and how to implement them Importance of making the facility Baby Friendly Talk about practices related to marketing of breastmilk substitutes Assessment process

Course Aims

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The aim of this course is that every staff member will confidently support mothers with early and exclusive breastfeeding, and that this facility moves towards achieving Baby-friendly designation.

You will learn & practice

Communication skills Implement 10 steps, abide by the EO 51

Discuss importance of breastfeeding

Facilitate skin to skin contact Positioning and attachment

Support BF upon discharge Know whom & where to refer

Seek ways to overcome barriers

How the global strategy fits with other activities

It is supported by national policies, laws and programs to promote, protect and support breastfeeding and protect the rights of working women to maternity protection.
National programs like: IYCF / EO 51 / BFHI / maternity leave laws

Summary
The aim of the Global Strategy is to improve through optimal feeding Supports exclusive breastfeeding for 6 months Supports maternal nutrition, and community mobilization.

 The aim of Baby- Friendly Hospital Initiative is to implement the Ten Steps to Successful Breastfeeding and to end the distribution of breast milk substitutes to health facilities

 Support exclusive breastfeeding and BFHI to continue to be important everywhere, even in areas of high HIV prevalence