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Yanming Zhang
Apr 27, 2009
Microeconomics presentation
Description
• The oil (petroleum) industry includes the
global processes of exploration,
extraction, refining, transporting, and
marketing oil products.
• Fuel oil (for example, diesel) and gasoline
are the major products of this industry.
The Black Gold
• A barrel (42 gallons) of oil makes about
19.5 gallons of gasoline, 9 gallons of fuel
oil, 4 gallons of jet fuel, and 11 gallons of
other products.
• Petroleum is also the raw material
including pharmaceuticals, solvents,
lubricants, kerosene, fertilizers, pesticides,
and plastics.
History(1)
• 5000BC Water-proof roof, road
• 1500BC Fuel for lighting
• 1800’s, Western Pennsylvania-- Oil Creek
• 1850's, the Pennsylvania Rock Oil Co.
(led by the invention of the kerosene
lamp )
• 1870, Standard Oil Company founded in
Cleveland, Ohio by John D. Rockefeller
History (2)
• Between 1875 and 1878, Rockefeller
acquires control of 80% of the total US
refining capacity through alliances with
other refiners.
• In 1881, Standard Oil Trust is formed,
combining the interests of 40 companies
under a single board of trustees.
• Monopoly
January 1,
1886 -
Standard
Oil
Marketing
Map
Exxon
BP acquired 1978
Mobil
Conoco
ARCO
The Break Up
• 1890 July 2, Sherman Antitrust Act
“Every contract, combination in the form of trust
or otherwise, or conspiracy, in restraint of trade
or commerce among the several States, or with
foreign nations, is declared to be illegal.”
• 1906, US government files law suit against
Standard Oil with Sherman Antitrust Act.
• 1911, the US Supreme Court orders Standard
Oil Trust to break up.
• Standard Oil was dissolved into 35
companies
ARCO
The Seven Sisters
• SO of New Jersey— Exxon (named in 1972)
• SO of New York – Mobil
• S Oil of California (Socal) – Chevron.
• Royal Dutch Shell (1907)
• Texaco (1901)
• Gulf (1890, acquired by Chevron in 1984)
• British Petroleum (BP) (previously Anglo-Persian
Oil Company, third largest global energy company,
1909)
ARCO
• Atlantic Petroleum Storage Company (1866)
• it became part of the SO Trust in 1874, but
achieved independence in 1911’s broke up.
• It was the basis of ARCO, which was the merger
of East Coast-based Atlantic Refining and
California-based Richfield Petroleum in 1966.
• In 1969, ARCO acquired Sinclair, but later
divested certain Sinclair assets during the mid
1970s, resulting in Sinclair returning as a private
company.
Current Market-Oligopoly
• Five companies control 62% of the US
retail gasoline market:
• ExxonMobil, BP, ChevronTexaco,
Royal Dutch Shell, and ConocoPhillips.
28%
56%