Social And Cultural Environment

Social

environment refers to the influence exercised by certain social factor which are beyond the companies gate
Culture

refers to dance, drama, music and festival include Knowledge, belief, art, moral, law, customs &others capability

Following characteristic of culture are

Learned : Culture is not inherited or biologically based, it is acquired by learning and experience Shared : People are member of a group, organisation,or society share culture, it is not specific individual. Tran generational : Culture is passed on from one generation to the next. Symbolic: Culture is based on the human capacity to symbolic or use one thing that represent another. Adaptive : Culture is based on the human capacity to change or adapt.

Factors which effect social and cultural environment

Attitude of people Attitude of wealth Marriage Religion Education Ethics Social Responsibility

Culture that people create

Culture determines personality. There are sub culture. People have their own idiosyncrasies ,blend of heredity Cultural experience, sub culture experience, family experience & unique personal experience (Tatas Vs Birlas )

Organisational Culture

Create distinction

Sense of identity

Enhance social system stability

Commitment

Culture and Globalization

U.S. Business goal Employees Human Relation Competition Work motivation promotion Pay To Win Players in team Functional Cut throat Individual Income Acc. To Abilities Service &Result Japan To Survive Children in family Emotional cooperative Group Income Length of Service Award of patience and sacrifice

Culture determines good and services

Social/Cultural factor Japan India General deep seated Attitude towards work and Highly result oriented goal Discipline

Highly disciplined and Lack of discipline. Poor S-S respect towards respect relationship toward superiors Highly based on informal Assumption of in equality, facilitative pattern suspicious environment, of behavior self centered, Highly emphasized General

Group harmony

Education

People

attitude towards business: U.K, Saudi Arab, South

Korea Attitude towards work: Moral, Motivation, penalty & reward system Collectivism & Individualism :
Ambition

or complacent ( to get a govt. Job) Education Family Authority Religion Marriage Cultural resource

Competitive Environment

 Its refers to ability of a country(or firm) to provide goods and services which provide better value than rivals

Factors:

Competitive Advantage