Guinness World Records, known from its

inception in 19552000 as The Guinness Book

of Records , is a reference book published
annually, containing a collection of world
records, both human achievements and the
extremes of the natural world. The book itself
holds a world record, as the best-selling
copyrighted book of all time.It is also one of the
most frequently stolen books from public
libraries in the United States.
Guinness World Records is the universally recognized authority on record-
breaking achievement.One of the worlds best known brands with 98% prompted
recall in English speaking world
Mission
Guinness World Records aims to inspire ordinary people to do extra-ordinary things.
Our mission is to entertain and inform, and to celebrate the worlds best .
Values
Integrity: of records, assessing claims with objectivity and enthusiasm, and free
from prejudice or bias.
Respect: for record holders and challengers, our business partners and our staff.
Inclusiveness: offering record breaking for everyone, everywhere.



Recent editions have focused on
record feats by human competitors.
Competitions range from obvious
ones such as weighlifting to the
longest egg tossing distance, or for
longest time spent playing Grand
Theft Auto IV or the number of hot
dogs that can be consumed in ten
minutes, although eating and
alcohol consumption entries are no
longer accepted, possibly for fear of
litigation.
Got an idea for a Guinness
World Record but don't know how to
get it verified? Whether you're
planning on breaking an existing
record or you've come up with a
crazy new one, it's not difficult to
send in your record and get it
approved.
Anyone can apply, but those under
18 must get approval from a parent
or legal guardian first.
HOW TO APPLY FOR A GUI NNESS
WORLD RECORD
Ethical issues and safety concerns

Guinness World Records states several types of records it will not accept for ethical
reasons, such as those related to the killing or harming of animals.
Several world records that were once included in the book have been removed for
ethical reasons, including concerns for the wellbeing of potential record breakers. For
example, following publication of a "heaviest fish" record, many fish owners overfed their
pets beyond the bounds of what was healthy, therefore such entries were removed.
The Guinness Book also dropped records within their "eating and drinking records"
section of Human Achievements in 1991 over concerns that potential competitors could
harm themselves and expose the publisher to potential litigation. These changes included
the removal of all liquor, wine, and beer drinking records, along with other unusual records
for consuming such unlikely things as bicycles and trees.
Other records, such as sword swallowing and rally driving (on public roads), were
closed from further entry as the current holders had performed beyond what are
considered safe human tolerance levels.

Difficulty in defining records
For some potential
categories, Guinness World
Records has declined to list
records due to the difficulty or
impossibility of determining
what constitutes a record-
breaking achievement. For
example, its website states: "We
do not accept any claims for
beauty as it is not objectively
measurable

The impact of Guinness Book for
people
Most of the people tries to archive the highscore for an event or smt
like this,Some records can be dangerous.

FAILS

This guy tries to breakdown the world record in breaking bulbs,but he.
FAILS
True world record act
Mark Felix shatters last year's world record deadlift at the 2013
Arnold Strongman. This incredible deadlift is 1128 pounds the
heaviest deadlift in human history. Mark previously ripped off his shirt
in celebration at shattering the deadlift record by lifting 1122
pounds. He knew he had more in him and he destroyed the record
he set just minutes earlier.
End video
Belive in yoursefl, do no try to be
someone that you arent !