INDICATORS

SOCIO ECONOMICS AND DEMOGRAPHY

COLOMBIA A COUNTRY OF OPPORTUNITIES

35.000
37.000
39.000
41.000
43.000
45.000
47.000
Millares
TOTAL
POBLACION COLOMBIA 1995-2005
TOTAL
38.541.63 39.295.79 40.064.09 40.826.81 41.589.01 42.321.00 43.071.00 43.834.00 44.584.00 45.320.00 46.072.00
1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005
FUENTE: DANE- Colombia. Proyecciones de poblacin, por rea, segn municipios 1995-2005
COLOMBIA GROWTH POPULATION
Source: DANE, projections population growth 1995-2005 and World Economy Forum 2005
MARKET OVERVIEW
TOTAL POPULATION 2005
Millones
Pas
AO
2003 2004 2005
BOLIVIA 9.0 9.2 8.8
COSTA RICA 4.2 4.2 4.0
EL SALVADOR 6.6 6.8 6.7
HONDURAS 7.0 7.2 7.0
BRASIL 182.5 185.0 186.1
MEXICO 103.3 104.7 106.2
COLOMBIA 43.5 44.2 45.9
ARGENTINA 37.9 38.2 39.5
PERU 27.1 27.5 27.9
VENEZUELA 25.7 26.1 25.4
CHILE 15.8 16.0 16.0
ECUADOR 12.6 13.2 13.4
GUATEMALA 12.1 12.4 14.7
NICARAGUA 5.3 5.4 5.5
PANAMA 3.1 3.2 3.0
PARAGUAY 5.6 5.7 6.3
PUERTO RICO 3.9 3.9 3.9
REP.
DOMINICANA 8.8 9.0 9.0
URUGUAY 3.4 3.4 3.4
ESPERANZA DE VIDA AL NACER
62
64
66
68
70
72
74
76
78
A

O
S
HOMBRE 67,25 67,80 68,25 68,60 68,90 69,17 69,40 69,64 69,87 70,11 70,34
MUJERES 74,25 74,47 74,69 74,91 75,12 75,32 75,52 75,71 75,90 76,09 76,27
1995-
2000
1996-
2001
1997-
2002
1998-
2003
1999-
2004
2000-
2005
2001-
2006
2002-
2007
2003-
2008
2004-
2009
2005-
2010
FUENTE: DANE

LIFE EXPECTANCY (BORNS)
Source: DANE
MARKET OVERVIEW
MARKET OVERVIEW
http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation
MARKET OVERVIEW
http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation
MARKET OVERVIEW
GDP - Gross Domestic Product

http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation
GDP - Gross Domestic Product

MARKET OVERVIEW
http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation
GDP - Gross Domestic Product

MARKET OVERVIEW
http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation
GDP - Gross Domestic Product

MARKET OVERVIEW
http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation
MARKET OVERVIEW
http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation
MARKET OVERVIEW
http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation
PRIVADO
PRESCRIPCION
54%
INSTITUCIONAL
32%
PRIVADO
POLPULAR
14%
PRIVADO PRESCRIPCION INSTITUCIONAL PRIVADO POLPULAR
MARKET OVERVIEW
POPULAR MARKET PRESCRIPTION
MARKET
INSTITUTIONAL
COMPOSITION OF MARKET
Source: Composition from IMS and Institutional market for 2007
PHARMACEUTICAL MARKET

AUDIT IMS TRADE

TOTAL
ETICAL & POPULAR
FUENTE: SUPERSALUD Boletn Enero 2003
1 . 2 9 4 , 7 2
1 . 0 7 9 , 3 9
1 . 0 2 3 , 1 0
9 7 2 , 4 7
9 1 4 , 4 8
9 3 7 , 5 9
8 8 7 , 0 5
9 0 4 , 0 0
1 . 0 0 3
1 . 4 9 9
1 . 2 9 9
1 . 3 9 5
-
200,00
400,00
600,00
800,00
1.000,00
1.200,00
1.400,00
1.600,00
1 2 3 4 5 6 7 8 9 10 11 12
Y E A R
TOTAL MARKET
Total Colombia Market:( USD MILL)
Source IMS 1999- 2008
2008 2007 2006 2005 2004 2003 2002 2001 2000 1999 1998 1997
TOTAL COLOMBIA MARKET AUDIT
Etical Colombia Market:( USD MILL)
1. 147, 30
918, 738
862, 232
812, 702
739, 271
747, 422
707, 371
780, 00
832, 00
1. 128
949, 00
1. 009
-
200, 00
400, 00
600, 00
800, 00
1. 000, 00
1. 200, 00
ETI CAL MARKET
ETICAL COLOMBIA MARKET AUDIT
Source IMS 1999- 2008
2008 2007 2006 2005 2004 2003 2002 2001 2000 1999 1998 1997
Popular Colombia Market:( USD MILL)
POPULAR COLOMBIA MARKET AUDIT
147, 424
160, 656 160, 866
159, 77
175, 403
190, 167
179, 681
124
171
371, 00
350
386
0
50
100
150
200
250
300
350
400
POPULAR MARKET
Source IMS 1999- 2008
2008 2007 2006 2005 2004 2003 2002 2001 2000 1999 1998 1997

INSTITUTIONAL MARKET

TOTAL AND EVOLUTION
INSTITUTIONAL COLOMBIAN MARKET USD MILLION
330
366
388
403
411
501
516
615
0
100
200
300
400
500
600
700
2001 2002 2003 2004 2005 2006 2007 2008
Mercado Inst.
MARKET OVERVIEW
Cobertura de Aseguramiento
Cobertura Regimen
Contributivo
Cobertura Regimen
Subsidiado
0,0%
10,0%
20,0%
30,0%
40,0%
50,0%
60,0%
70,0%
80,0%
90,0%
100,0%
Cobertura Regimen Subsidiado 12,5% 15,2% 17,6% 20,9% 22,5% 22,1% 24,7% 26,1%
Coertura Regimen Contributivo 17,4% 24,9% 32,6% 32,9% 32,9% 31,8% 34,5% 38,8%
Cobertura Regimenes Especiales 2,6% 2,8% 2,9% 2,9% 3,0% 3,0% 2,8% 3,1%
1995 1996 1997 1998 1999 2000 2001 2002
COLOMBIA : POPULATION COVER
EVOLUTION
SHARE % REGIMENES COVER COLOMBIA
POPULATION HEALTH SYSTEM
R. CONTRIBUTIVO R. SUBSIDIADO R. ESPECIALES NO AFILIADOS
16.999.977 15.553.474 1.419.058 11.541.502
38% 34% 3% 25%
37,4%
34,2%
3,1%
25,4%
R. CONTRIBUTIVO
R. SUBSIDIADO
R. ESPECIALES
NO AFILIADOS
POPULATION NOT COVER
Source: Institutional market, EPS population cover, Superintendencia Health
PRIVADAS
70%
PUBLICAS
30%
SOURCE: SUPERSALUD Boletn Enero 2007
POPULATION COVER BY CONTRIBUTIVE REGIMEN OF
HEALTH (BY ENTITY PROMOTE HEALTH DEPENDING OF JURIDIC REGLAMENTATION)
PUBLICS
PRIVATES
Security Companies of Health Regimen

Farmacies, big form

Pharmaceutical Industry- laboratories

Logistic operators

Companies Supporting Health services EPS
MAIN ACTORS
SUMMARY
Colombia has a significant potential population, is 3erd after Brasil and Mexico in L.
America

Colombia last 5 years has gotten economical competitive position, part of team of big
pleayers Latin America.

Our size of pharmaceutical Market Values USD is between 5 big players of Latin
America.

Colombia has the 3erd largest health expenditure as percentage of the GDP in
Lamerica. 3.86( IMD, 2008).

Colombia ranks Second in Health Infraestructure in Latinamerica.

Health Legislation last 3 years provides an appropiate business enviroment on
Pharmaceutical Area.

Our Country has good experience importing products from big players manufacture
pharmaceutical products from India. Ranbaxy, Cipla, Matrix and others.

Pharmaceutical Market on retail Channel and Institutional growth consistently last 3
years.

Institutional Market grows more than Retail market, population covers 92% on 2008