PROJECT TITLE

Company Profile
Harvest Group was founded to provide the best
possible trading experience for online trade. Harvest
group is backed by large financial group of
companies with over US $16 billion in arrests under
management.
Harvest group takes pride in its stringent
management control as far as its business
infrastructure goes. Utilizing its subsidiary
companies or strategic Alliances of Harvest
International Consortiums (HIC) in Hong Kong and
Harvest future consultants India Pvt. LTd (HFC) in
India to provide paramount global financial advice
network to our clients. Harvest group was
established in 2003. Harvest Group has a worldwide
operation network reaching 12 countries and 40
Regions , were Thailand serve 1300 staffs to serve
the global demanding market in Financial Services.

Product Profile
Harvest Group Offer latest range of
trading technology, featuring the
powerful MT4 (Meta Trading 4)station
for individual traders and multi account
platforms for assets managers, and
PDA and smart phone solutions for
trading on the move.
Harvest Group works on Gold (How to
Invest & its Fundamentals ), Currency
Trading, Futures Trading.

About Topic
CRM (Customer Relationship Management) is a
system for managing a Companys interactions
with current and future customers. It often
involves using technology to organize, automate
and synchronize sales, marketing, customer
service, and technical support.
CRM in developing and maintaining client
relationships.
CRM systems are customer relationship
management platforms. The goal of the system is
to track, record, store in databases, and then
determine the information in a way that increases
customer relations (predominantly increased
ARPU, and decreased churn)

CRM IN B2B (Business to

Business) Market
The modern environment requires one
business to interact with another via the web.
CRM is all the tools, technologies and
procedures to manage, improve, or facilities
sale, support and related interactions with
customers, prospects, and business partners
throughout the enterprise. It assumes that
CRM is involved in every B2B transaction.
CRM systems are not created equally and
different CRM software applies to B2B and
Business to- Customers (B2C)
relationships.

Implementing CRM to the

Company
Make a strategic decision on what problems you want
your CRM system to address, what improvements or
changes it should bring in the business processes of the
organization.
Empower team members with the required authority to
complete the tasks.
Select the correct implementation partner. They must
have both vertical and horizontal business knowledge, as
well as technical expertise.
Define KPIs that will measure the projects success
Use a phased approach. Work towards long-term
enterprise scale implementation through a series of
smaller, phased implementations
Ensure Top Management Support.