Vous êtes sur la page 1sur 34

Country context and

Internationalization
www.bournemouth.ac.uk

Research Overview
Examine the effect of contextual processes
on company internationalization

www.bournemouth.ac.uk

Existing Perspectives
Internationalization as adaptation to external
markets (Calof 1994)
Direction and Modes of Internationalization (Hill
1999)
Outward
Export
Foreign Direct Investment
Licensing

Inward
Import
FDI
www.bournemouth.ac.uk
Licensing

Existing Theoretical
Perspectives
MNE

Eclectic (including Alliance Capital)


Internalization
Resource/Knowledge Models
LLL (Dragon Multinationals)
Institutional International Models

www.bournemouth.ac.uk

Existing Theoretical
Perspectives
SME

Stage Models
Network
Born Global
Resource
International Entrepreneurship

www.bournemouth.ac.uk

Internationalization as Patterns of
Adaptation
Life Cycle
Predefined path of development (Van de Ven & Poole
1995)
Stage Models
Uppsala (Johanson &Valne 1977)
Innovation Models (Birkley & Tesar 1981)

Teleological
Goal driven development influenced by organizational
and environmental factors
Network models (IMP, etc)
Resource models ( Eclectic/LLL/SME)
www.bournemouth.ac.uk

Existing Theory= Fixed Context

www.bournemouth.ac.uk

Are Country Environments fixed?


Resources
Natural Resources
Human Resources
Historical/Cultural

Institutions
Long term formal and informal social structures
that influence:
Business formation and co-ordination
Intra-firm management and entrepreneurial processes
Work and employment relations
www.bournemouth.ac.uk

Country Environment support


organizations
Macro
Environment
Aggregation
Environment
Task
Environment
Sub
Environment
Resource
Pool

www.bournemouth.ac.uk

Industrial Policy
Factors and institutions change slowly
However, Countries attempt change
through policy
Classified by intended effect (Bressers and
Jr 1998, Borras 2009).:
Regulatory ,
Economic
Financial
Human Development
www.bournemouth.ac.uk
Meta .

Industrial Policy and Country


Environments
Macro
Environment
Regulatory

Aggregation
Environment
Task
Environment
Sub
Environment
Resource
Pool
Finance

www.bournemouth.ac.uk

Human
Development

Country Environment is NOT


Fixed
Countries can and do change within the
lifespan of a company
Influences Firm resource availability and
access
Can affect all organizational actions
including internationalization

www.bournemouth.ac.uk

Small States
Subset of countries with distinct
characteristics (Easterly and Kraay 2000) :

Small economies
Open Economies
Narrow Resource Base
Limited Institutional Capacity

www.bournemouth.ac.uk

GDP: Small Economies

http://data.worldbank.org/indicator/NE.IMP.GNFS.ZS/countries
www.bournemouth.ac.uk

Open Economies

http://data.worldbank.org/indicator/NE.IMP.GNFS.ZS/countries
www.bournemouth.ac.uk

Narrow Resource Base/


Institutional Capacity
Dependent on Export of limited range of
products for foreign exchange
Small domestic markets do not have the
capacity to develop firms
Limited resources available to develop
institutional capacity
Taxation of imports form a large proportion of
domestic revenues
Difficult to access external capital for domestic
development for sectors other than main exports
www.bournemouth.ac.uk

Outcome of Constraints
High Domestic Volatility
Firms Exposed to demands of international
markets without the capacity for firm
development of larger countries (Pfeffer &
Salancik, 2003)

www.bournemouth.ac.uk

Why study Small States?


Distinct Environment
Small states do not have subregions, easy to
observe the effect of policy on entire country
Build or test new theories
Guidance for Policymakers
Guidance for Practice
Beyond countries, lessons can be applied to
other environments where market power is
limited
www.bournemouth.ac.uk

Theoretical Framework
Meso: Emergent International
Path
Micro: Exporter
Resource Profile
SPBR
DPBK DPBR

SKBR
DKBK DKBR

Adjustment Mode for


individual resources
(Internal or External)

www.bournemouth.ac.uk

Macro (All
Firms): Country
Reconfiguration
Pressures

Theoretical Framework
Macro
Environmental forces affecting all firms
Influence quantity, nature and value of
resources available to firms

Micro
Firms build and reconfigure resource
combinations

Meso
Trajectory of internationalization, rate, mode,
www.bournemouth.ac.uk
direction

Firm Level: Resource Based


View
Resources form basis of firms ability to
compete/provide value
Resource Characteristics

Heterogeneity.
Ex ante limits to competition:(Barney 1986)
Ex post limits to competition
Imperfect mobility (Mahoney and Pandian
1992).

www.bournemouth.ac.uk

Property Based Resources


Require supporting legal framework
Discrete
Patents
Trademarks
Leases

Systemic: Integrated Discrete resources


Distribution Systems

www.bournemouth.ac.uk

Knowledge Based Resources


Do not require supporting institutional
context
Discrete
Individual skills
Eg. Design

Systemic: Combined skills


Innovation
Production Management
Project Management

www.bournemouth.ac.uk

Resource Adjustment Modes


Sources of Resources

Development of
Resources

Internal

www.bournemouth.ac.uk

External

FirmOriented
Adjustment
Network
Oriented

Phase 1
Country Setting: Trinidad and Tobago
Wide variety of Data
Macro: Policy
Micro: Firms

Multiple Methods of Analysis: Narrative,


Visual mapping, Synthetic
Identify major policy periods of TT and its
influence on country resource environment
www.bournemouth.ac.uk

Phase 2
Major Policy
Periods
Promoter
Entrepreneur
Facilitator
Architect

www.bournemouth.ac.uk

Phase 3: Micro
Case studies of 23 exporters
Interviews
Observations
Archival Data

www.bournemouth.ac.uk

Phase 3: Micro
9 firms selected
based on the
policy period in
which they
initiated
operations and
continued to the
present day

www.bournemouth.ac.uk

Phase 3: Mapping firm


developments over time
Domestic
Production

Regional
Exporter

Activities

Design
Marketing
(Domestic)
Production

Design
Marketing
(Regional)
Production

Systemic
Knowledge
Based Resource

Product
Development
Flexible
Production
Customer
Relationship

Product
Development
Flexible
Production
Customer
Relationship

Firm-External
FirmEnvironment

Firm- Internal

Domestic
Subcontractor
Assembly

Resource
Development

www.bournemouth.ac.uk

Production
Management

Phase 3
Market Munificence

High
Secure Local
Market

Production Munificence

High

Medium
Local production
challenges

Limited
Production
Resources

Low

Changing
Demand
Characteristics

Hostile
Environment

International
Exporter
TAP/ Panland

Uncommitted
International
Exporter
ACL/MDC

Production
Resource
Available

Low

www.bournemouth.ac.uk

Medium

International
Exporter
(TAP)

Regional
Exporter

International Exporter
IWES

Uncommitted
International
Exporter

Phase 4: Synthesis
Shift in Resource Composition
Shifts in Resource Development Modes
4 Meso Trajectories Identified

Incremental
Rapid Expansion within Caribbean Region
Rapid Expansion Outside Caribbean Region
De Internationalization

www.bournemouth.ac.uk

Phase 4: Country effect on


Internationalization Model
2
4

Degree of
Openness

Facilitator/
Architect

Market
Reforms
1

Promoter/
Entrepreneur

Regional
Firm
Organizational Geographic
Presence

www.bournemouth.ac.uk

Extra
Regional
Firm

Country Affect on
Internationalization
Overall path: Homogenous to
Heterogeneous
Specific Branches
Rate
Slow to rapid

Direction
From outward to outward/reverse

Mode
From export to export/JV/Fdi
www.bournemouth.ac.uk

Conclusion
Country context can affect
internationalization
Need to identify:
Specific drivers in domestic environment
(policy/resource/institution)
Effect of drivers over time

www.bournemouth.ac.uk

Vous aimerez peut-être aussi