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The bare bones of the

CTU election campaign


PSA YOUTH CONFERENCE MAY 2014

We can change politics


There are more than enough registered voters
who do not support the current policies of
National and its support parties they can
change politics in September with their votes.
The gap between the National+ bloc and the
Labour/Green+ bloc is very narrow already
even when you only count those most likely to
vote in September

The story of the 294,000.

The big difference this time


One non-partisan union movement campaign
Main focus is on mobilisation, rather than
advocacy or persuasion
Election runs from 3-20 September
Voters can enrol and advance vote at about
10% of polling places until 19 September
- and can vote in all polling places on Election
Day

Volunteers
All volunteers will be asked to collect and record Voter
Pledges. Volunteers can also:
Help VOTERS make and record their Voting Plan
Organise around the Voting Plan (eg where the VOTER
needs transport or where the plan is a collective plan
at the workplace)
Follow up with VOTERS following their vote

1, 2, 3 .
Voters
1. Make a Voter Pledge
2. Make a Voting Plan
3. Vote

Campaign staff,
volunteers and system
1. Identify potential
progressive non-voters at
work and in community
and record their Voter
Pledges on our database
2. Record Voting Plans
3. Follow up Voting Plans

Nationbuilder:
getoutandvote.org.nz

Where will we find our VOTERS?


In the workplace
At home and on-line
Volunteers and voters families and social media
networks
In target neighbourhoods where there is a lower vote
but where we know there is support for progressive
policies and parties
Doorknocking
Phoning
Community events
Volunteers own community networks like churches
and sports clubs

100 (and a few more) days to


win
In the first two weeks of June we will be running
volunteer training 90 minute sessions
On June 13 we will launch the online campaign
There are 100 days from June 13 to September 20
(inclusive)
In July we will undertake a large workplace activity to
collect more volunteers
In August we start to talk to voters
By 3 September (and no later than 19 September), all
voters will have a Voting Plan and we will follow up on
their plans

CTU Field Plan


Phase 1

Phase 2

Phase 3

Phase 4

Union members
sign on

Volunteers

Volunteers

Volunteers

Events
CTU NationBuilder

First round of
coordinator/volunt
eer training in June

Workplace activity
(Voter Pledge)

CTU NationBuilder
More events &
trainings to for
volunteers

Online

Community

CTU NationBuilder
F2F contact &
email
Voting Plans

Voting Plan Follow


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