Aceiclado

Cooking oil as a value generator

Final Presentation
Sinan ABDEL
SATTAR
Carlo ALPEGGIANI
Ana CENOZ
Stanley CHEN
Diletta

Manuel FLORES
Jos JUAREZ
Gerardo LOPEZ
Elyssa PARVEN
Alejandra RANSOM

Agenda
1

Overview
a. Mexican Cuisine
b. Recycling in Mexico
c. Cooking Oil as Risk and Opportunity

Aceiclado
a. Business Scheme
b. Roadmap

Synthesis
a. SWOT summary
b. Limitations

Mexican Cuisine is highly diverse, with similarities

across the country
Mexican food involves:

Corn
Local Ingredients
Love
Cooking Oil
More Cooking Oil

Empanadas

Flautas

Chilaquiles

Churros

Used cooking oil is a poison that can be turned into a

remedy
Non recycled

Clogs drain leading to

Sanitary Sewer Overflow

Recycled

Contaminates water

It has no benefits, can be

costly, and harms the
environment

http://cities-today.com/2013/01/how-mexico-city-has-turned-garbage-into-fuel/
http://cities-today.com/2013/01/how-mexico-city-has-turned-garbage-into-fuel/

Keeps environment clean

Provides a cost efficient
energy solution
Creates jobs
Fosters recycling as a habit
in Mexican society
Reduces usage of fossil
fuels
The case for recycling
cooking oil exists, and
the opportunity can be
seized
4

Despite undergoing some recycling effort, Mexico is

still far from being first class student

Before its closure in 2010, Bordo

Poniente represented 70mio tones over
370 hectares and piled 17 meters deep

12,500 metric tones of daily waste

Recycling efforts for glass, cardboards,

paper, tin, plastics, and PET

only 5,500 tones to landfill

Recycling is still far from being a

habit for most people
Bordo Poniente

http://cities-today.com/2013/01/how-mexico-city-has-turned-garbage-into-fuel/
http://cities-today.com/2013/01/how-mexico-city-has-turned-garbage-into-fuel/

Contraction of the words aceite

(oil) and reciclado (recycled)

Aceiclado
Missio
n

Provide an alternative source of energy that is clean, cost-efficient,

and that empowers low income populations

By thinking in terms of value circle, the project

becomes financially sustainable
Restaurants
Hotels
Street Stands
Schools

ACEICLADO

Revenues

Renewable fuel
Subsidies

Costs

Factory
Maintenance
Labor
Machinery
Containers
Transportation
Used oil

End Consumers (Government Agencies,

Corporations, SMBs, etc.)

Focusing on external support and awareness of stakeholders,

the project can be executed in the near future
Roadma
p
Get Know-How
in existing
markets

Business
Process

Acquire
technology

Get funding

Communication

Get
Get
government
government
support
support

Hiring
process

Invest

P+1

Widespread
Widespread the
the concept
concept
to
the
people
to the people

P+2

Generate
new
business as
market
pioneer and
partner

Engage
stakeholder
s into
sustainabilit
y and its
benefits

Market
Market it
it to
to the
the customers
customers

Raise
Raise suppliers
suppliers
awareness
awareness

Organize
collection and
distribution

P+3

Long-run
8

The SWOT analysis reveals that Aceiclado has to

focus on raising awareness and becoming selfsufficient over time

Strengths
(1) Reduce carbon
footprint

Opportunities

Threats

Weaknesses
(1) Indifference
(2) High initial investment

(2) Transnational
expansion

(1) No competition at the

moment

(1) Cost of technology

adaptation

(2) Government support

(2) Cheat the system

Limitations

Lack of scientific knowledge and use of business

theories only

Focused on existing markets, assumptions about

transferability

Reliance on governments support

Uncertainties regarding rise of awareness

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Questions & Answers

Thank you for your

attention!

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