Académique Documents
Professionnel Documents
Culture Documents
Agenda
Introduction
Solar Concepts
Solar Businesses
Market Opportunity
Conclusion
Solar Concept
What is Solar ?
What is Solar Energy ?
Uses of Solar energy
Solar Products
What is solar ?
Solar is termed for relating to Sun or dependent upon sun.
Example Solar Water Heater :Product Solar water heater is termed as Solar water heater because it
depends upon sun to heat the water
Solar Water
Heater
Solar
Solar Business
1. Business Opportunities
Types of Solar Business Opportunities
Revenue Valuation, Sales, Market Opportunities
Skills required
Business Opportunities
Once
Parnetnered,Franch
isor will provide
Products, Right to
use there brand,
Equipment's
Training
Employees
Marketting
Franchisor
:- Who
provides
Franchise
Partner with
Franchisor
and provide
Franchise
Fee,
Commission
on sales to
Franchisor
Customer
willing to
buy
Franchise
Investment
(Range)
50k to 5ak
Avarage
Margin
30%
ROI
30%
Liking Cusotmers
How it works :-
Partner with Company which provide franchise. Partnering involves mutual agreement
sign off between company and the person willing to buy franchise. If your firm not
registered, company will provide guidelines on how to proceed
Once partnered, You need to invest to buy some products, for security deposit,
Showroom design and other things
When you buy the products, you will buy the product with 30 percent less than MRP
(Maximum Retail Price) but you will sell the product at MRP price to customer.
Example :Suppose a Home Light cost MRP 2000rp, Then a franchise will buy that Home Light at
30% less than MRP, Which is equal to 1400rp. Then same Home Light is sold to
customer at 2000rp. Franchise will earn a profit of 600rp
Note :- Transport depends on company, they might provide or might not.
Note :- Technicians and Installation help depends on company. Either they may provide
technicians or you may hire. There Salary/Commission depends on company.
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Once Partnered,
Manufacturer/Dis
tribut will provide
only the products
and sometimes
training (Unlike
what Franchise
provides)
Customer
willing to
become
Dealers
Partner
with
Manufactu
rer/Distrib
utor and
buys
product
Margin
15% to 50%
15%
Cities/Villages where power
to 50% goes off frequently,
House where sun light reach is
low,
Commercial buildings,
Godowns,
Streets where no lights are
there,
House where more power is
consumed,
Customers interested in saving
electricity bills
How it works ?
Partner with Company which provide Dealership. Dealership involves mutual agreement sign
off between company and the person willing to buy dealership. It works like below
If Firm Registered
When you buy the product, you will buy the product with (range 15 to 50) percent less than
MRP but you will sell the product at MRP to customer.
If Firm Not Registered
When you buy the product, you will buy the product with MRP price and sell the product at
same MRP to customer. Your commission or margin will be provided by company at later
point of time through cash or deposit in your personal account.
Note :- Transport, installation depends on how much customer order you have. It also
depends on how much margin/commission company will provide. If they provide more
commission like 50%, then transport and installation should always be taken care by dealers
Note :- Technicians and Installation help depends on company. Either they may provide
technicians or you may hire. There Salary/Commission depends on company.
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Once
Partnered,
Manufacturer/D
istributor/Deale
r will provide
the commission
Customer willing
to become
Channel Partners
Partner
with
Manufactu
rer/Distrib
utor/Deale
rs and
provide
just
customer
leads
Margin
15% to 20%
15%
Cities/Villages where power
to 20% problem frequently,
House where sun light is low,
Commercial buildings,
Godowns,
Sreets where no lights are
there,
House where more power is
consumed
Customers interested in saving
electricity bills
Day
If low cost product is sold
with a min margin of 15% at
the rate of one per day then
minimum of 300rp/day can
be earned.
How it works
Partner with Company which provide channel partner/Freelancer. channel
partner/Freelancer involves mutual agreement sign off between company and
the person willing to buy channel partner/Freelancer.
After you become channel partner. You need to provide customer lead,
Company or dealers will take care of product sale to the customer which you
provided. Once they sell the product to the customer, Your commission or
margin will be provided by company at later point of time through cash or
deposit in your personal account.
Note :- No need to worry about transport or installation. This will be taken care
by Company or Dealers
Skills Required
Understand product and its benefit to customers
Understanding the place where generally product can be sold
Understanding the targeted customers
Learn to impressive talk (must imp)
Learn to catch customer attention
Learn to convince the people
Flexible to move around to different areas
Handle technicians and other people come across the business
Need to study complete marketing strategy offline and online
Ready to invest, should have space for showroom
Note :- It is always better to go with channel partner initially to get knowledge about
product, market, customer etc. This will provide a exposer to solar business and you will get
good experience to going forward in this business
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Business Model
Fee
Sale
Competition
Help
Franchise
Includes investment (for
setup, products, man
power, licensing, training,
marketing) and Margin is
huge
Dealership
Investment is product
purchase and small setup
fee and margin is
huge/good
Channel Partners
Almost no/very minimal
investment. And margin
is good
No competitor will be
Competitor might exist for Competitor might exist
present within some
same company, not
for same company,, not
region for same company garenteed
garenteed
Mfr will helps wherever it Not much help from mfr Not much help from mfr
is required
Off-Grid Installation
It is one of the schemes used in the solar power generation method. In this scheme,
Generated electricity from solar energy is not supplied to main electric grid or connected
to main electric grid. Fig below explains the same.
Below figure shows how Off Grid Solar Electric Install Works
Solar panel modules :- These panels are photovoltic panels which convert
sunlight into electric energy.
Battery :- These are rechargeable batteries, That is these batteries can be
recharged
Charge controller :- It links solar panel, battery and electric load. It take cares
charging or de-charging the battery
Inverter :- Converts DC currect to alternate current.
AC Loads :- These are the devices which run with AC Current
DC Loads :- These are the devices which run with DC Current
ds on
watt power you install. But
1kw
you can earn more
installa can gain handful of money
general
percentage of
tion)
from lakhs to even crore
cost is
margin)
with experience
1,20,000
Skills Required
Skills required to start this business
Thorough knowledge on complete grid installation process
Need to get help or work under experienced solar grid installer
for few installation to get practical experience of it
Customer Convincing capacity
Move around to different areas
Ability to catch the customer attention
Thorough explanation on what customer benefit out of it
Average
Margin
Liking
Customers
ROI
75% to 100%
depends on
where you buy
the products
and how much
you buy
Houses where
sunlight is less,
Village house
where power
goes off,
Godowns,
Houses where
more power is
consumed,
Customer
interested to
save electric bill
75%
If min one product is
to
sold per day, A min of
100% 1500rp can be earned.
This depends on how
much watt power you
install. But can gain
handful of money from
thousands to even
lakhs with experience
Minimum Earning
Solar generator :-
Solar Generator
Investme
nt
(Range)
Purchase
all the
items by
mfr or
distribut
or at low
rate
Average
Margin
Liking
Customers
ROI
75% to 100%
depends on
where you buy
the products and
how much you
buy
Houses where
sunlight is less,
Village house
where power
goes off,
Godowns,
Houses where
more power is
consumed,
Customer
interested to
save electric bill
Minimum Earning
Conclusion
This document just provides the basic information about solar,
solar business opportunities, solar power projects and solar
product manufacturing.
This document highlight the details specific to Karnataka Solar
Manufacturers. Data taken from analyzing within Karnataka
There are lot of solar manufacturers and distributors available in
market. Each one of them will provide atleast one of the business
scheme mentioned in the document
There are lot of other business that can be started with respect to
solar energy. We are coming up with one more document for the
same.
Also we are coming up with one more document with respect to
Solar, Current Government and Economy
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