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Business Driven Information Systems 2e

CHAPTER 10
ENTERPRISE RESOURCE
PLANNING

McGraw-Hill/Irwin

2009The McGraw-Hill Companies, All Rights Reserved

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ENTERPRISE RESOURCE
PLANNING
Enterprise resource planning integrates all
departments and functions throughout an
organization into a single IT system (or integrated set
of IT systems) so that employees can make
enterprise-wide decisions by viewing enterprise-wide
information on all business operations
Many organizations fail to maintain consistency across
business operations. If a single dept decides to
implement a new system without considering the other
depts, inconsistencies can occur throughout the
company
Silos!

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ENTERPRISE RESOURCE
PLANNING
Reasons ERP systems are powerful tools
ERP is a logical solution to incompatible applications
ERP addresses global information sharing and
reporting
ERP avoids the pain and expense of fixing legacy
systems
Microsoft Business SolutionsAxapta helped Giant
Bicycle USA link four factories and 12 distribution centers,
and provided immediate information to their customer
service people.
http://www.microsoft.com/dynamics/ax/product/giantbicyc
le.mspx

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ENTERPRISE RESOURCE
PLANNING
Sample data from a sales database

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ENTERPRISE RESOURCE
PLANNING
Sample data from an accounting
database

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ENTERPRISE RESOURCE
PLANNING
Why is correlating these two spreadsheets difficult?
How can you understand customers when one spreadsheet
has customer name and one has customer ID?
How can you understand sales reps when one spreadsheet
has sales rep names and one spreadsheet has sales rep ID?
Date format is different will this cause problems?
One quantity is in units and one quantity has decimal points
what problems will this cause?
Unit price and unit cost is rounded to dollars in one
spreadsheet and contains cents in another what problems
will this cause?

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ENTERPRISE RESOURCE
PLANNING
ERP systems collect data from across an
organization and correlates the data generating
an enterprise-wide view to help run the business

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ENTERPRISE RESOURCE
PLANNING
Most organizations require anywhere from 10 to
100 to 1,000 different systems to run their business
Finding one system that could meet all the needs
of an entire organization from billing to sales is
almost impossible, sort of a utopia
An organization can purchase an ERP and still
have other applications running parts of its
business (for example, taxation packages) that are
not supported, or not supported well, by the ERP
system

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The Heart of ERP


At the heart of all ERP systems is a database

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The Heart of ERP


ERP systems automate business processes

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The Heart of ERP


ERP systems automate business processes, for example,
order fulfillment
When a CSR takes an order from a customer, he or she has all the
information necessary to complete the order (the customers credit
rating and order history, the companys inventory levels, and the
delivery schedule)
Since the company is using an ERP, everyone else in the company
will automatically see the information that the CSR types into the
ERP system
When one department finishes with the order, it is automatically
routed via the ERP system to the next department
To determine where an order is at any point in time, a user only
needs to login to the ERP system and track it down

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The Heart of ERP


The organization before ERP

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The Heart of ERP


Problems that could occur if all departments
maintain their own database and systems

Update issues
Redundancy
Inaccurate information across databases
Different formats of information in the different databases
Inability to access other department information and not
being provided with a 360 degree view of the organization
Different customer information in different databases
Customer contact from multiple departments with different
messages

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The Heart of ERP


In most organizations, information has traditionally been
isolated within specific departments, whether on an
individual database, in a file cabinet, or on an employees
PC.
ERP enables employees across the organization to share
information across a single, centralized database.
With extended portal capabilities, an organization can
also involve its suppliers and customers to participate in
the workflow process, allowing ERP to penetrate the
entire value chain, and help the organization achieve
greater operational efficiency

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The Heart of ERP


ERP bringing the organization together

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The Heart of ERP


Issues that could be caused by having one
database that supports the entire organization
Not as flexible and far more difficult to change
Might not meet all department needs as well
as an individual specific system
Multiple access levels increases security
issues
Ethical dilemmas from accessing different
department information such as payroll

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The Heart of ERP


Digital dashboards offer an effective and
efficient way to view enterprise-wide
information at near real-time.
According to Nucleus Research, there is a
direct correlation between use of digital
dashboards and a companys return on
investment (ROI), hence all executives should
be using or pushing the development of digital
dashboards to monitor and analyze
organizational operations.

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Turner Industries
Turner Industries grew from $300 million in sales to
$800 million in sales in less than 10 years thanks
to the implementation of an ERP system.
Ranked number 369 on the Forbes 500 list of
privately held companies, it is a leading
industrial services firm.
It develops and deploys advanced software
applications designed to maximize the
productivity of its 25,000 employees and
construction equipment valued at more than
$100 million.

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Turner Industries
The company considers the biggest challenge in
its industry to be completing projects on time,
within budget while meeting customer
expectations
Its ERP system runs all of Turners construction,
turnaround, shutdown and maintenance projects
and helps achieve higher profit margins
The company passes on the cost savings to its
customers giving it an incredible competitive
advantage

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The Evolution of ERP

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Core and Extended ERP


Components
Core ERP component traditional components
included in most ERP systems and they
primarily focus on internal operations
Extended ERP component extra
components that meet the organizational needs
not covered by the core components and
primarily focus on external operations

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Core and Extended ERP


Components

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CORE ERP COMPONENTS

Three most common core ERP


components
1. Accounting and finance
2. Production and materials management
3. Human resource

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Accounting and Finance ERP


Components
Accounting and finance ERP
component manages accounting data
and financial processes within the
enterprise with functions such as general
ledger, accounts payable, accounts
receivable, budgeting, and asset
management

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Accounting and Finance ERP


Components
Deeley Harley-Davidson Canada (DHDC), has improved
inventory, turnaround time, margins, and customer satisfaction
all with the implementation of a financial ERP system.
The system has opened up the power of information to the
company and is helping it make strategic decisions when it still
has the time to change things.
The ERP system provides the company with ways to manage
inventory, turnaround time, and utilize warehouse space more
effectively.
Credit-management feature set limits on how much a customer
can owe at any time
Product profitability analysis feature allows companies to perform
all types of advanced profitability modeling techniques

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Production and Materials


Management ERP Components
Production and
materials
management ERP
component handles
the various aspects of
production planning and
execution such as
demand forecasting,
production scheduling,
job cost accounting,
and quality control

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Production and Materials


Management ERP Components
Grupo Farmanova Intermed, located in Costa Rica, is a
pharmaceutical marketing and distribution company that
markets nearly 2,500 products to approximately 500
customers in Central and South America.
The company identified a need for software that could unify
product logistics management in a single country.
It decided to deploy PeopleSoft financial and distribution ERP
components allowing the company to improve customer data
management, increase confidence among internal and external
users, and coordinate the logistics of inventory.
With the new PeopleSoft software the company enhanced its
capabilities for handling, distributing, and marketing its
pharmaceuticals.

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Human Resource ERP Component


Human resource ERP component tracks
employee information including payroll, benefits,
compensation, performance assessment, and
assumes compliance with the legal requirements
of multiple jurisdictions and tax authorities
Provides the ability to perform a detailed employee
analysis to discover who is likely to leave the company
unless additional compensation or benefits are
provided
Can also identify employee resource utilization such
as employee long distance bills and online training

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EXTENDED ERP COMPONENTS


Extended ERP components include:
Business intelligence describes information that
people use to support their decision-making efforts
Customer relationship management involves
managing all aspects of a customers relationships
with an organization to increase customer loyalty and
retention and an organization's profitability
Supply chain management involves the
management of information flows between and
among stages in a supply chain to maximize total
supply chain effectiveness and profitability

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EXTENDED ERP COMPONENTS


Ebusiness means conducting business on the
Internet, not only buying and selling, but also serving
customers and collaborating with business partners
The original focus of ERP systems was the internal
organization. In other words, ERP systems are not
fundamentally ready for the external world of e-business

The newest extended ERP components are

Elogistics manages the transportation and


storage of goods
Eprocurement the business-to-business (B2B)
purchase and sale of supplies and services over the
Internet

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EXTENDED ERP COMPONENTS


Ebusiness and ERP complement each other by
allowing companies to establish a web presence
and fulfill orders expeditiously
Deploying a web presence without integration of the
back-office or ERP system could prevent a company from
processing orders despite sufficient on-hand inventory
Customers and suppliers are demanding access to ERP
information such as order status, inventory levels and
invoice reconciliation
ERP vendors need to build two channels of access B2C
(customers) andB2B (partners, suppliers, businesses)

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INTEGRATING SCM, CRM, AND ERP


SCM, CRM, and ERP are the backbone of
e-business
ERP vendors carry SCM and CRM components,
but they are usually not as good as the vendors
that specialize in SCM and CRM components

Integration of these applications is the key


to success for many companies
Integration allows the unlocking of
information to make it available to any user,
anywhere, anytime

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INTEGRATING SCM, CRM, AND ERP


SCM and CRM market overviews

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INTEGRATING SCM, CRM, AND ERP


General audience and purpose of SCM, CRM and ERP

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INTEGRATING SCM, CRM, AND ERP


Del Monte, the nations largest producer and distributor of
processed fruits, vegetables and tomato products with over $3
billion in annual sales acquired StarKist, natures Goodness,
9Lives and Kibbles n Bits from the HJ Heinz Company
Del Monte needed to migrate multiple platforms and
consolidate applications centrally on a single system
Del Monte implemented an ERP system to support its entire
US operations HQ in SF, operations in Pittsburgh and
distribution centers and manufacturing facilities across the
country
Customers and trading partners are now provided with a
single, consistent and integrated view of the company

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Integration Tools
Many companies purchase modules from an
ERP vendor, an SCM vendor, and a CRM
vendor and must integrate the different
modules together
Middleware
Enterprise application integration (EAI)
middleware

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Integration Tools
One of the big selling points of an ERP or SCM system can
be the EAI that is offered to easily integrate with other
vendors modules
For example, if a company is looking at purchasing Siebel
CRM and they find out that Siebel has already built many
integrations to PeopleSoft financials, it would be more
inclined to purchase the product
Middleware several different types of software which sit in the
middle of and provide connectivity between two or more software
applications
Enterprise application integration (EAI) middleware packages
together commonly used functionality which reduced the time
necessary to develop solutions that integrate applications from
multiple vendors

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Integration Tools
Data points where SCM, CRM, and ERP integrate

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MEASURING ERP SUCCESS


Companies can not manage what they can not measure
Metrics must be developed based on the priorities of the
strategic plan
Rule of thumb 7 key metrics 2

The value of metrics is in their ability to provide a factual


basis for defining:
Strategic feedback to show the present status of the
organization from many perspectives for decision makers.
Diagnostic feedback into various processes to guide
improvements on a continuous basis.
Trends in performance over time as the metrics are tracked.
Feedback around the measurement methods themselves and
which metrics should be tracked.
Quantitative inputs to forecasting methods and models for
decision support systems

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MEASURING ERP SUCCESS


Balanced scorecard is a management and
measurement system that enables organizations
to clarify their vision and strategy and translate
them into action
Developed by Drs. Kaplan and Norton in the early
1990s
Provides a clear prescription as to what companies
should measure in order to balance the financial
perspective
Financial measures tell the story of past events
which is inadequate for guiding and evaluating the
journey that information age companies must make
to create future value through investment in
customers, suppliers, employees, processes,
technology and innovation

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MEASURING ERP SUCCESS


Balanced scorecard views the organization
from four perspectives
Users should develop metrics, collect data
and analyze their business relative to each
of these
1.
2.
3.
4.

Learning and growth


Internal business process
Customer
Financial

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MEASURING ERP SUCCESS

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CHOOSING ERP SOFTWARE

Successful ERP projects share 3 attributes


1. Overall fit

This refers to the degree of gaps that exist


between the system and the business
process. A well-fitting ERP has no major
process gaps and very few minor ones
Off the rack
Off the rack and tailored to fit
Custom made

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CHOOSING ERP SOFTWARE


2. Proper business analysis

The best way to determine which fit strategy


is right is to conduct a thorough business
analysis.
Successful companies normally spend up to
10 percent of the project budget on a
business analysis.
A proper analysis must result in a
documented list of the business processes at
work within the company. This will provide a
basic tool that can measure vendor capability.

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CHOOSING ERP SOFTWARE


3. Solid implementation plans
As with the installation of any successful process or
machinery, a plan is needed to monitor the quality,
objectives, and timelines.
A thorough implementation will transfer knowledge to
system users.
When the project is complete, employees must be
capable of using the tools the new system provides.
The users must also know what to do in cases when
the process fluctuates. Most failed systems result from
poor quality implementation. ERP is simply a tool
Tools that people do not know how to use can be as

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