BUSINESS

COMMUNICATION
If you want to set up in market then the first

and for most important thing is the

communication
So the business communication subject is
essential in the management courses like
bba/mba
In business communication it tells us how to
communicate with others
In this the basic is to learn the communication
process
The major advantage of learning

INFORMATION
TECHNOLOGY
An information-based society has arisen.
Business depend on information technology to get their work done.
Success in business is highly depends on hoq the technology is used.
So thats why information technology is a subject in the

management courses like bba/mba

Uses of IT in the business in the business are as follows:
Shipping
Money and investment
Agriculture
Taxation & Accounting
Manufacturing
Journalism
sports

Conti.
Inspite of having advantages of I.T. it also have
many disadvantages which are as follows..
Technology is emphasing the unemployment
means with the help of technology one
machine can do the work equals to ten
persons on the other side I.T. helps to do work
faster and easier..
Technology doesnt have its brain so wht is
puted in it
It basically works on the principle GIGO
means garbage in, garbage out.

SERVICE MARKETING
Service is also one of the very important part of business
better Service of your business design helps you to serve

your customer better

In service marketing you dont sell your products instead of
it you sell yourself, your skills and your knowledge
In service marketing you manage the comfort level of your
customer.
Service marketing helps you to start your business very
easily like as you can start your business even on a phone
In service marketing you can set your cost according to
you

PROJECT MANAGEMENT
Project helps to learn how to manage and complete

your project work

Helps in learning to control the time and money budget
Helps in learning to manage the group of members at a
time as project are always not to small; and on big
levels you need many members
It learns you how to complete you work on time and
with in the budget..
There is only one major disadvantage of project
management is that its the work can only be done by
professionals everbody can not do it

BUSINESS DATA
PROCESSING
Helps to categorize the data into useful

information
Helps in data handling
Helps in storing the data
Helps to secure the data
Helps to divide the data in sequential file and
the simple file
Helps in calculation, sorting, summarizing the
data
Helps in data capturing which makes input
easy

BUSINESS ENVIRONMENT
Helps to understand the nature of business
Helps an organization to develop its broad

stratigies and long term policies

Helps in suggesting the arrangement of
scanning the environment
Helps to know the strength, opportunities,
weakness and threats according to
organization
Helps to know the internal and external
factors affecting the organization

PUBLIC RELATION MANAGEMENT

Helps in communication with the public
Helps in knowing the type of society behalf of

organization
Helps in evaluating the public attitude
Helps in identify the policies and procedures
of an organization with the public interest
Works as a bridge between the society and
organization

FINANCIAL MANAGEMENT
Helps in capital budgeting decision
Helpful in planning of capital structure
Helps in optimum resource movilization
Helps in allocation of financial resources
Helps in maintaining of all types of stock

RESEARCH METHODOLGY
Helps to know the problem faced by the

organization
Helps to identify the solution faced by the
organization
Helps in making the hypothesis(which helps
further)
Helps in data collection(primary & secondary)
Helps in classify the collected data in certain
clauses
Helps in report writing about all that have
been researched on the certain topic

FINANCIAL MARKET OPERATIONS

Helps to decide where the organization where

to invest their money

Helps to make the portfolio
Gives knowledge about the SEBI(security
exchange board of India)
Tells the difference between the Investment
and Gambling

OPERATION
MANAGEMENT
Helps in creating the project plan
Helps in maintaining the quality standard of the

product
Helps in create communication with the stakeholders
Helps in time management of the existed project
Helps in lean management
Helps in time series analysis
Helps in transition from the industrial age to the
intelligence
DISADVANTAGE
Quality management needs high costing

MONEY AND PUBLIC

FINANCE
Helps in facilitating the trade
Helps company to do his transactions
To maintain the mone3try value of the firm
To make the payment in terms of salaries for

the employees
To know the exact value of the personnel
DISADVANTAGE
Regular fluctuations leads to the misuse of the
money

BUSINESS ECONOMICS
Helps in demand analysis
Helps in determining the inflation and

deflation rate
To know about market structure
Helps in cost analysis
Helps in formulating the business policies
Helps in determining the future analysis

MANAGEMENT OF SERVICES
Helps to manage the service according to the

customer
Helps in maintaining the loyalty to the
customers
Managing service operations and growth
Been able to analyze the service quality
To maintain the perception in the mind of the
customer
To represent the full phase of the company at
a glance

BUSINESS LAW
Provide knowledge about the laws related to

the business
Helps to protect company from the frauds in
the market
Helps in knowing the merging of the
companies
To know the process of shifting the company
To know the types of frauds
To maintain the legal image of the company

CORPORATE
ACCOUNTING
Gives knowledge of shares and debentures
Help ion maintain the final report oh accounts
Helps in amalgamation
Helps in reconstruction of the company
Helps to know the corporate sector
To analyze the competitors behaviour

CONSUMER BEHAVIOUR
&ADVERTISING MANAGEMENT
Helps in understanding the behavior of

consumer
Helps in dealing with the consumers
Helps in retaining the consumers
Helps in thinking of making of