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PVR STRIPS LIMITED

VALUES STRONGER THAN


STEEL

INTRODUCTION
PVR chairs and tubes limited is a company that is already existing in
NCR region which currently deals in allied steel products.
Its annual turnover for the financial year 2013-14 was 220 crores.
We atPVR Strips Limited, are committed to engineered
excellence, delivery of quality products in stipulated time as per the
specifications given by the customers, meeting all statutory &
regulatory requirements through resource up gradation, continual
improvement, training, innovation and teamwork.

INTRODUCTION (CONTD)
With 500 technically and professionally qualified and experienced
staff backed by equal number of support staff and state of the art
machinery, PVR Strips Ltd. is the upcoming steel company with an
existing steel production capacity of 230,000 MTPA comprising
mainly of Cold Rolled Steel plant and Precision Pipe plant.

PVR ltd. has also diversified into Steel Home Products thus not only
consuming its own steel but also giving it value addition in the
process and creating brand world wide by exporting to all major
European countries , UK and USA .

Vision Statement
Dream of having World Class Steel &
Allied Products company under one roof

Mission Statement
PVR Strips ltd. Mission Is to be
an inspiration and catalyst for
growth

OUR CLIENTS
Wallmart
Importers from different countries (europasonic, gimi etc)
Maruti
Hyundai
Toyota
Chevrolet

SEGMENTATION,
TARGETTING AND
POSITIONING
SEGMENTATION
Strip & long Steel products.
TARGETTING
Construction, automotive, infrastructure, capital goods
POSITIONING
The global steel industry benchmark for value creation and
corporate citizenship

INVESTMENT OF 50 CRORE
With an oncoming investment of 50 crores we are planning to
expand our business and opening a new plant at Bawal in
Rajasthan.
For this we have to incur the following expenses:
Purchasing of land
Construction of building
Purchasing plant and machinery
Creating place utilities
Compliance with government and legal formalities

FEASIBILITY OF THE PROJECT


Since being an already established and well renowned company in
the NCR region, it would be easy for us to comply with all the rules
and regulations.
We are already having a CR plant so we do not have to outsource
the steel.
Already we have tie ups with various importers of our products so
we maintain good liaison with our clients.
It would be easy for us to attract new clients from the market.
Demand of our product is increasing regularly.

SWOT ANALYSIS
STRENGTH
Adaptability of company in the fast
changing environment
Control over raw materials
Economies of scale
Operations in 4 countries and a
commercial presence in over 15
countries

WEAKNESS
Operational efficiency are not as good
as international leaders
Slightly lagging in technological front

OPPORTUNITIES
Newer technologies- The Scaling
process, The Hismelt process.
Public private partnership

THREATS
India is plagued with violent agitation
against land acquisition
Government & regulatory norms
International competition

EXPECTED RESULTS
Expected turnover for the financial year 2014-15 is 248 crores.
Expect to cover our initial investment within 2 years.
We plan to compensate our investors by providing them 20% stake
in the new plant
for a period of 10 years