Amity Business School

A
Summer Internship
Under Guidance Of
Faculty Guide Dr. Garima Malik
Industry Guide Ms. Ruchi Sharma(coo, Pustakkosh)
BY
Sunil Kishore Sharma
MBA (M&S)
2014-2016

COMPANY PROFILE

Amity Business School

Pustakkosh is a text book rental company,

started in year 2009.
Incubated by Amity University, Noida.
Its mission is to revolutionize and disrupt
the persisting concept of Text and
Reference Book ownership.
Pustakkosh aims to makes education
more affordable by alleviating book costs
via innovative book rentals.

OBJECTIVES

Amity Business School

1. To conduct a feasibility study

of centralized inventory system to
serve
online/offline
order
processing.
2.Market research for colleges in
campus kiosk.

LITERATURE REVIEW
Amity Business School
M. Bijvank (2014)
From this study it can be concluded that service
level of any process is a thing of practical
implementation which mostly differs from the
literature.
In this study author shows the periodic review of
inventory systems with service level restrictions.
Study also proposed for a new one-dimensional
search procedure that is bounded to set the reorder
level and order-up-to level , whereas the solution
space is unbounded and two dimensional.

Amity Business School

C.Jaggi , H.Ali and N.Arneja(2009)

This study reveals the benefits associated with
reduction of lead time in periodic inventory
model under the service level constraints
where backorder rate is dependent on
backorder discount and the length of the
protection interval.
If the lead time is large then the amount of
shortage is also large whereas only few
customers can wait for the order fulfillment.

Amity Business School

M.Min , Q.Bing-Bing QIU(2012)

In this study author considering the difficulty
of measuring shortage cost, Author proposed
distribution-free continuous review inventory
model in the presence of a service level
constraint.
The proposed model guarantees that the
service level constraint can be satisfied at the
worst case and takes ordering quantity, safety,
length of lead time and setup cost as decision
variables.

Amity Business School

T. Hill(2010)
Author developed the new interactive kiosk
with a touch-sensitive screen that provides
onsite access for faculty and students to "testdrive," evaluate and purchase any of the more
than 200 educational software programs in the
Higher Education Library for the Macintosh.

Amity Business School

S.Knoch & A.Krner

This article addressed an approach to integrate spatial
features of books into a book recommendation system
which could be deployed in a brick-and-mortar
bookstore.
An experiment addressed various ways to visualize
recommendations computed by a system.
Results from that experiment indicate that spatial
information actually might help the customers of a
bookstore to plan their shopping trip.

RESEARCH METHODOLOGY
Amity Business School
This study has two parts in it one is the feasibility study and the
second is the market research. The feasibility is been divided
into many stages First Stage- In the first stage the current inventory system is
been studied. The way in which the whole system is been
currently operated.
Second Stage Studied the various inventory systems like
Delnet Inventory management.
Third Stage Located various places where the warehouse can
be established based on location, cost and availability.
Fourth Stage Studied the software requirement for the
system.
Fifth Stage Compiling all the data to make the proposed
system.

MARKET RESEARCH FOR COLLEGE

Amity Business School
INCAMPUS KIOSK

Stage 1- Questionnaire is made for

market research.
Stage 2 - This questionnaire is distributed
to the student visiting the Pustakkosh
retail store.
Stage 3 Response is been recorded.
Stage 4 Response is then analyzed.
The sample size for this survey was of 50
respondents.

RESEARCH FINDINGS
Amity Business School

SOFTWARE REQUIREMENT

Amity Business School

The features required in the software are as

follows: Maintain the database of books.
Able to sort the books on the basis of
location with the shelf Number.
Ability to update price & details.
Able to generate the report of different
queries like book availability, books in
stock and order detail.
Search option to locate book, availability.

MARKET RESEARCH FOR

KIOSK RETAIL FORMAT

Amity Business School

Most of the students spent a lot of money on

books. 31.4% of student says they spent
Rs.2001to 3000 per semester. And more than
47% of student says they spend more than
Rs.3000. By this it can be analyzed that the
amount of money a student spends ranges
from 2000 to 4000.

Amity Business School

Money Spent

No. of

% of Respondents

Respondents
0- 1000

13.7

1001-2000

7.8

2001-3000

16

31.4

3001-4000

12

23.5%

More than 4001

12

23.5%

DISTANCE OF BOOKSTORE
FROM
Amity
Business School
COLLEGE CAMPUS

Amity Business School

Students likes the model of renting for the

books.

Amity Business School

Most of the student prefer the in campus kiosk

as they will save the time and it will be hassle
free for them.
As very less number of colleges has in campus
book store and student needed to go far a place
for buying a book. So there is an opportunity
for Pustakkosh.

IN CAMPUS KIOSK USAGE

Amity Business School

Amity Business School

More than 50% of the student requires more

than 2 books in a semester.

PREFERRED MODE OF ORDERING

Amity Business School

CONCLUSIONS

Amity Business School

FEASIBITY
STUDY
OF
CENTRALIZED
INVENTORY SYSTEM
While the comparison of existing system and the
proposed system. The result can be drawn that the
Pustakkosh need to implement the new inventory
system in there model.
Need of the centralized inventory system for
Pustakkosh is because of its expanding consumer base.
To maintain the USP of Pustakkosh of renting and free
delivery centralized system is necessary. The proposed
system will help Pustakkosh in saving the money and
expanding the model for new locations.

Amity Business School

MARKET RESEARCH FOR KIOSK

RETAIL FORMAT
Pustakkosh can enter into the kiosk retail
format. There is an opportunity for the
Pustakkosh to start up in campus kiosk as in
current scenario there are very less number of
institute which have the in campus book store.
Students are going outside the campus for the
purchase of the book.
With the renting model Pustakkosh will be
able to penetrate deep in the market.

RECOMMENDATIONS
Amity Business School
FEASIBITY STUDY OF CENTRALIZED INVENTORY SYSTEM

Proper inventory management software is needed to be

prepared and keep on evolving the software time to
time.
Disrupt the existing decentralized model of inventory
management.
Use RFID tag system for tagging the book.
Inventory can also be linked to the website to show the
real time inventory to the customer.
Maintain the bulk buying to reduce the overhead cost of
centralized inventory.
Training of the staff with the proposed inventory
system is necessary.

Amity Business School

MARKET RESEARCH FOR KIOSK RETAIL

FORMAT
There is a scope in the market but need to take
care that self service technology is not always
preferred by the customer. So along with SST
Pustakkosh employee should be employed.
College/university
should
be
selected
according to the number of student base.
Kiosk can also be used for advertising.

REFERENCES

Amity Business School

ARTICLE
Bijvank, M. (2014). Periodic review inventory systems with a service level
criterion. Journal of the Operational Research Society, 65, 18531863.
Chandra K, J., Haider, A., & Neetu, A. Periodic Review Inventory Model
with Controllable Lead Time under Service level Constraint where
Backorder Rate depends on Protection Interval. International Journal of
Inventory Control and Management, (0974-7273).
MA, W., & QIU, B. Distribution-Free Continuous Review Inventory
Model with Controllable Lead Time and Setup Cost in the Presence of a
Service Level Constraint. Hindawi Publishing Corporation Mathematical
Problems in Engineering, 2012(867847), 16-16. doi:10.1155/2012/867847
Hill, T. Courseware on Site Provides Easier Access to Curriculum
Software. T H E Journal (Technological Horizons In Education), 20(4).
Knoch, S., & Krner, A. Visualizing The Impact Of Content-based
Similarity And Spatial Distance On Book. German Research Center for
Artificial Intelligence Saarbrcken.

Amity Business School

WEBSITE
Pustak Kosh - India's First TextBook Rental
Company. Retrieved July 6, 2015, from
http://www.pustakkosh.com/
DELNET. Retrieved July 6, 2015, from
http://delnet.nic.in/about-ourselves.html

Amity Business School

Q&A

Amity Business School

THANK YOU