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RES 351 Entire Course

RES 351 Week 1 Discussion Question 1
RES 351 Week 1 Discussion Question 2
RES 351 Week 1 Individual Assignment Current Events in Business
Research Paper
RES 351 Week 2 Discussion Question 1
RES 351 Week 2 Discussion Question 2
RES 351 Week 2 Individual Assignment Business Researc

RES 351 Final Exam Guide

1)Northwest Airlines applied mathematical models to determine w
hich customers in its database were currently responsible for most
of its profitability and which customers were not currently profitab
le but had similar characteristics to the most profitable customers.
Northwest Airlines utilized _____ to identify these customers.
A. computer programming
B. data warehousing

RES 351 Week 1 Discussion Question 1

What are the essential tenets of the scientific method, and why is t
he scientific method important to business research? Toyota has a
problem with unexplained acceleration problems in some of its to
p models. It closed down plants and stopped production on severa
l models. What types of research might Toyota conduct to make th
ese decisions?

RES 351 Week 1 Discussion Question 2

Why is research ethics important in business? Describe the rights a

nd obligations of the participant, researcher, and research sponsor
? A data processing analyst for a research supplier finds that a pre
liminary computer run of survey results show that consumers love
a clients new product. The employee buys a large block of the clie
nts stock. Discuss the ethical ramifications of this decision. Which
research participant or participants will be harmed by this action?

RES 351 Week 1 Individual Assignment Curren

t Events in Business Research Paper (New)
Current Events in Business Research

Resources: The University Library or the Electronic Reserve Readin

gs
Find an article in the University Library that contains a research stu
dy in
the functional area of your own job or a functional area you desire
to be
a part of someday.

RES 351 Week 1 Individual Assignment Curren

t Events in Business Research Paper

We have another New set of Week 1 Paper (with new Instruction) w

hich could be found on this link

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al-Assignment-Current-Events-in-Business-Research-Paper-(New)

Write a 300-word summary of the business research process by de

scribing the business research process from your experience in the
workplace or in an article you find through the University Library.

RES 351 Week 2 Discussion Question 1

You are the supervisor of a call center. Lately, there have been ma
ny misdirected or dropped calls. Develop one or two research ques
tions and three hypotheses that might account for misdirected or
dropped calls. Why must business managers understand the impor
tance of business research and how it is used in their organization
s?

RES 351 Week 2 Discussion Question 2

What are dependent variable and independent variable? Select a li

brary article that uses the quantitative research method and identi
fy the dependent variables and independent variable researched in
the article. Provide examples of primary, secondary, and tertiary in
formation sources at your current place of employment. How has
each one been used?

RES 351 Week 2 Individual Assignment Busine

ss Research Ethics Paper (New)

Business Research Ethics

Resources: The University Library or the Electronic Reserve Readin

gs
Identify a business research project in your own business or locate
a
business research article in the library. This project should be one t
hat
you perceive to be conducted in an ethical manner.

RES 351 Week 2 Individual Assignment Busine

ss Research Ethics Paper

We have another New set of Week 2 Business Research Ethics Pape

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al-Assignment-Business-Research-Ethics-Paper-(New)

Resources: The University Library or the Electronic Reserve Readin

gs
Find an article using the University Library or in the Electronic Rese
rve Readings that discusses unethical business research conduct th
at has resulted in individuals or a firm being convicted, or at least t
ried for, this conduct. Some examples include the following:

RES 351 Week 2 Learning Team Assignment Pr

eparing to Conduct Business Research Part 1
(New)

Preparing to Conduct Business Research: Part 1

Select an issue, opportunity, or problem facing an organization.

Write a 700- to 1,050-word proposal that addresses the following q

uestions:

Describe the selected issue, opportunity, or problem facing

the organization.

RES 351 Week 2 LT Reflection Summary

Collaborate with your learning team to discuss the previous weeks
objectives.
Discuss how you can apply them to a business setting or situation.

RES 351 Week 3 Discussion Question 1

Differentiate between the scientific method and applied research.

Which one is most often used in business? Provide an example of e
ither that might be appropriate from your current or previous plac
e of employment. You are the manager of a hotel. There have been
several complaints from guests relating to employee attitude. Provi
de a description of three different types of research that might be
appropriate for this situation.

RES 351 Week 3 Discussion Question 2

What is survey research? What are the advantages and disadvantag

es of using surveys to collect data? Describe a research situation w
here survey research is appropriate and explain why. Jake and 10 o
ther consumers were invited to participate in a focus group to disc
uss their experience with using the Apple iPhone mobile digital
device. Develop a set of questions the focus group moderator migh
t ask to gain a better understanding of their experience.

RES 351 Week 3 Individual Assignm

ent Stages of the Research Process
(New)

Stages of the Research Process

Resources: The University Library or the Electronic Reserve Readin

gs
Find at least two business research peer-reviewed articles in the
University Library.
Write a 700- to 1,050-word paper in which you practice identifying
the
critical first stage of developing any research study:
State the purpose of the business research for each article.
Determine the research questions and hypotheses being researc
hed
in each article.
Identify the dependent and independent variables being manipul
ated

RES 351 Week 3 Individual Assignment Under

standing Business Research Terms and Conce
pts Part 1
We have another New set of Individual Assignment Understanding
Business Research Terms and Concepts Part 1 (with new Instructio
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ual-Assignment-Understanding-Business-Research-Terms-and-Conc
epts-Part-1-(New)

RES 351 Week 3 Learning Team Assignment Pr

eparing to Conduct Business Research Part 1

We have another New set of Preparing to Conduct Business Resear

ch Part 1Paper (with new Instruction) which could be found on this
link
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-1-(New)

RES 351 Week 3 LT Reflection Summary

Collaborate with your Learning Team to discuss the previous week
s objectives.
Discuss how you can apply them to a business setting or situation.

RES 351 Week 3 Team Assignment Preparing t

o Conduct Business Research Part 2 (New)

Preparing to Conduct Business Research: Part 2

Build on the business problem identified in Preparing to Conduct
Business Research: Part 1.
Write a 700- to 1,050-word paper that addresses the following
questions:
What are the key business objectives?
What are the questions that must be researched?
What are the hypotheses and variables that must be considered?
What ethical considerations must you take into account?
Define the purpose of the research

RES 351 Week 4 Discussion Question 1

During the 2010 Super Bowl game, the Snickers candy bar cam
paign was voted the best ad among men and women 18 and older
and youth 18 or younger. The ad featured a neighborhood football
game in which one of the players, who has dwindling energy, is tac
kled again and again. His teammates tell him, You play like Betty
White! The 80-year-old actress and comedian appears in the ad as
the football player being tackled. If you were the owner of the ADB
OWL website, how would you draw the sample to measure the b
est ad that aired during the Super Bowl game among the three gr
oups of interest?

RES 351 Week 4 Discussion Question 2

What are the merits of, and problems with the following:
Rating and ranking scales;
Likert and differential scales; and,
Unidimensional and multidimensional scales
Under what conditions would you recommend the following:
o Probability sample
o Nonprobability sample

RES 351 Week 4 Individual Assignment Under

standing Business Research Terms and Conce
pts Part 1 (New)

Understanding Business Research Terms and Concepts: Part 1

Identify two articles in the University Library: one in which the busi
ness
problem is researched using a qualitative design and the other usi
ng a
quantitative design.
Summarize each of the research designs.
Write a 350- to 700-word paper in which you compare and contrast
the
two approaches:

RES 351 Week 4 Individual Assignment Under

standing Business Research Terms and Conce
pts Part 2
We have another New set of Individual Assignment Understanding
Business Research Terms and Concepts Part 2 (with new Instructio
n) which
could be found on this link

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ual-Assignment-Understanding-Business-Research-Terms-and-Conc
epts-Part-2-(New)

Resource: University of Phoenix Material: Understanding Business

Resea

RES 351 Week 4 LT Reflection Summary

Collaborate with your Learning Team to discuss the previous week
s objectives.
Discuss how you can apply them to a business setting/situation.

RES 351 Week 4 Team Assignment Preparing t

o Conduct Business Research Part 3 (New)

Preparing to Conduct Business Research: Part 3

Build on the work you conducted in Preparing to Conduct Business

Research: Parts 1-2.

Discuss whether your business problem could primarily be solved
using
a qualitative or quantitative research design and also discuss the

benefits of using a both designs in your research.

Write a 700- to 1,050-word paper that addresses the following

RES 351 Week 5 Discussion Question 1

What are parametric tests? Distinguish between a Z-test and a t-tes

t. Provide an example of each one that might be appropriate for yo
ur current or previous place of employment. What are the advanta
ges and disadvantages of nonparametric tests? When does one use
nonparametric tests?

RES 351 Week 5 Discussion Question 2

Describe five descriptive statistics used to explain the basic propert

ies of variables. Which ones are used at your place of business?

RES 351 Week 5 Individual Assignment Under

standing Business Research Terms and Conce
pts Part 2 (New)

Understanding Business Research Terms and Concepts: Part 2

Research at least three quantitative data collection instruments an
d sampling methods available to researchers using the text and ad
ditional resources from the University Library.

RES 351 Week 5 Individual Assignment Under

standing Business Research Terms and Conce
pts Part 3
Resource: University of Phoenix Material: Understanding Business
Research Terms and Concepts: Part 3
Complete the University of Phoenix Material: Understanding Busin
ess Research Terms and Concepts: Part 3.

RES 351 Week 5 LT Reflection Summary

Collaborate with your Learning Team to discuss the previous week
s objectives.
Discuss how you can apply them to a business setting or situation.

RES 351 Week 5 Team Assignment Preparing t

o Conduct Business Research Part 3

We have another New set of Team Assignment Preparing to Condu

ct Business Research Part 3 (with new Instruction) which could be f
ound
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signment-Preparing-to-Conduct-Business-Research-Part-3-(New)

Build on Preparing to Conduct Business Research

RES 351 Week 5 Team Assignment Preparing t

o Conduct Business Research Part 4 (New)

Preparing to Conduct Business Research: Part 4

Build on the work you conducted in Preparing to Conduct Business

Research: Parts 1-3.

Develop or select the instruments your team will use to collect dat
a and conduct interviews and the appropriate sampling or researc
h methods for your quantitative design.
Write a 700- to 1,050-word paper that addresses the following que

RES 351 Genius Education Exp

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