differences between oral and written language. It is important to realize that speech is genuinely different from written prose, and one should not use the logic of oral language in formal academic writing.
As a rule of thumb, the audience will remember
about one-half of what was said. Written language is saved for posterity with the assumption that 100% of it will be read, understood, and remembered.
WRITTEN LANGUAGE
EFFECTIVE WRITTEN LANGUAGE is
Precise and direct. Chosen with greater deliberation and thought.. More sophisticated, and developed. Less personal.
Driven by logic, organization, and explicitness
Achieved through sentence length, complex language style. Validated by authors credibility. Objective.
Non-retractable (its forever and so are
mistakes and flaws). Planned and deliberate.
ORAL LANGUAGE
ORAL LANGUAGE is
A dynamic transfer of information.
Everyday spoken language, including some cultural expressions, such as go crazy. Able to engage the audience psychologically and to use complex forms of non-verbal communication.
Retractable (one can apologize for a mistake or offer
clarification) Highly subjective Spontaneous Dependent upon orientation signals (for example, Well, in the first place), and projection terms (for example, It seems to me) to soften the tone Conversational and indirect.
ADVANTAGES AND LIMITATION
ADVANTAGES OF ORAL COMMUNICATION
There is high level of understanding and transparency in
oral communication as it is interpersonal. There is flexibility for allowing changes in the decisions previously taken. The feedback is communication.
spontaneous
in
case
of
oral
Oral communication is an essential for teamwork and
group energy. Oral communication promotes a receptive and encouraging morale among organizational employees. Oral communication can be best used to transfer private and confidential information.
LIMITATIONS OF ORAL COMMUNICATION
Relying only on oral communication may not be
sufficient as business communication is formal and very organized. Oral communication is less authentic than written communication as they are informal and not as organized as written communication. It requires attentiveness and great receptivity on part of the receivers/audience.
ADVANTAGES OF WRITTEN COMMUNICATION
It is a permanent means of communication. It is
useful where record maintenance is required.
Written communication is more precise and explicit.
Effective written communication develops and
enhances an organizations image.
DISADVANTAGES OF WRITTEN COMMUNICATION
If the receivers of the written message are separated by
distance and if they need to clear their doubts, the response is not spontaneous.
Written communication is time-consuming as the
feedback is not immediate.
Effective written communication requires great skills