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  • Presentation On WALTON BD

    Transféré par

    Nazifa Aaliya
    406 vues23 pages
    The document discusses the Bangladeshi brand Walton. It provides details about Walton such as it was established in 1977 in Bangladesh and has over 16,000 employees. It produces a variety of products including televisions, refrigerators, motorcycles, mobiles, and air conditioners. The presentation notes some of Walton's challenges are establishing itself as the top home appliance brand in Bangladesh and increasing its market share over the next five years. It concludes by stating Walton's strengths include customer loyalty, best quality for lowest price, and outlets across the country.

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    Presentation on WALTON BD

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    The document discusses the Bangladeshi brand Walton. It provides details about Walton such as it was established in 1977 in Bangladesh and has over 16,000 employees. It produces a variety of products including televisions, refrigerators, motorcycles, mobiles, and air conditioners. The presentation notes some of Walton's challenges are establishing itself as the top home appliance brand in Bangladesh and increasing its market share over the next five years. It concludes by stating Walton's strengths include customer loyalty, best quality for lowest price, and outlets across the country.

    Droits d'auteur :

    © All Rights Reserved
    Téléchargez comme PPTX, PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    406 vues23 pages

    Presentation On WALTON BD

    Transféré par

    Nazifa Aaliya
    The document discusses the Bangladeshi brand Walton. It provides details about Walton such as it was established in 1977 in Bangladesh and has over 16,000 employees. It produces a variety of products including televisions, refrigerators, motorcycles, mobiles, and air conditioners. The presentation notes some of Walton's challenges are establishing itself as the top home appliance brand in Bangladesh and increasing its market share over the next five years. It concludes by stating Walton's strengths include customer loyalty, best quality for lowest price, and outlets across the country.

    Droits d'auteur :

    © All Rights Reserved
    Téléchargez comme PPTX, PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    sur 23

    Welcome to My

    Presentation

    Md. Nesar Uddin


    12102246

    Topic

    Festival I like most


    Or
    Brand I like most

    What is Brand

    Bangladeshi Brands

    Which I Like Most

    Walton at a Glance

    Mother company: R.B Group

    Established: 1977

    Founder: S.M Nurul Alam Rezvi

    Head office: Jiban Bima Bhaban(Level- 3), Dhaka, Bangladesh

    Factory: Chandra, Gazipur

    Employee: 16000+

    Website: www.waltonbd.com

    Product Gallery of Walton

    Television

    Refrigerator

    Motorcycle

    Mobile

    Air Conditioner

    Others

    Target Customer

    Customer Demand

    Marketing Mix

    Market Development Strategy

    Challenges of Walton

    Establish Walton as the No.1 Home Appliance Brand of the


    Country

    Capturing the market share of existing foreign brands

    Bringing more variety in their product line

    Continue increasing market share at the same rate over the


    next 5years.

    Strength of Walton

    Local customers loyalty

    Best quality in lowest price

    Outlets in all over the country

    Exports

    Conclusion

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