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Shikha Shukla
Sec-B
Enrollment no.ABS/PGDM/JULY15/099
What is an Attitude?
Attitude is a state of mind.
Your attitude is a your mind set.
It is way you look at things mentally.
Attitude are evaluate statements.
They indicate ones feelings either favorably
Definition of Attitude
Attitude is defined as the persistent tendency
Components of Attitude
There are three components of Attitude
Affective(Feelings)
Cognitive(Thoughts)
Behavior(action and reaction)
about people .
Attitude is a response to persons of objective
or events.
Attitudes affect behavior positively or
negatively.
Attitudes undergo changes
Challenges of attitude
Easy to learn negative think then positive
People use mostly time negative thinking
No can be positive all the time
Positive attitude is not an act
Formation of Attitude
Direct
experience
Social learning
Negativ
e
Family
Peer Group
Culture
Positive
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