A PROJECT REPORT

ON

EFFECTIVENESS OF LOGISTICS MANAGEMENT AT LINTAS

FREIGHT & LOGISTICS

SUBMITTED IN PARTIAL FULFILLMENT OF THE REQUIREMENT

TO AWARD THE DEGREE OF MASTER OF BUSINESS
ADMINISTRATION

SUBMITTED BY
RAMANDEEP KAUR
ENROLLMENT NO. : 1408002985

INTRODUCTION
As part of curriculum of the Graduate Degree in Foreign Trade
course at Sinhagad College of Science & Commerce, students
are required to do a project in any reputed organization. For
this reason, I did my project research in Lintas Freight &
Logistics LLC, Mumbai.
The project work was titled Effectiveness of Logistics
Management in Mumbai and to suggest ways and means to
improve the management strategic decisions.

Logistics Industry
LOGISTICS (UAE - Middle East)
Logistics is the management of the flow of goods, information and
other resources, including energy and people, between the point of
origin and the point of consumption in order to meet the requirements
of consumers. Logistics involve the integration of information,
transportation, inventory, warehousing, material-handling and
packaging. In terms of value, global logistics industry has been
estimated to be more than USD 235 billion and make up significant
part of the GDP with regard to India.
The Middle East is currently India's top export destination for a
burgeoning consumer electronics sector. Exports reached $175 million
in 2005-06, an increase of 96 percent over the previous year,
according to the Electronics and Computer Software Export Promotion
Council (ESC). The growing trade reciprocity with China, 63 percent of
respondents to a recent China supplier survey, Middle East Export /
Import Opportunities, cited the Middle East as the next "hot" import
market for Chinese-manufactured goods.

COMPANY PROFILE

The issue is not the transportation itself, but to streamline and

control the flow through the value adding processes and
eliminate non-value adding ones. Production logistics can be
applied in existing as well as new plants. Manufacturing in an
existing plant is a constantly changing process. Machines are
exchanged and new ones added, which gives the opportunity to
improve the production logistics system accordingly.
Production logistics provides the means to achieve customer
response and capital efficiency. Production logistics is getting
more and more important with the decreasing batch sizes. Even
a single customer demand can be fulfilled in an efficient way.
Track and tracing, which is an essential part of production
logistics - due to product safety and product reliability issues - is
also gaining importance especially in the automotive and the
medical industry.

OBJECTIVE OF THE STUDY

The objectives of the Project are:
To know about Logistics Industries
To
compare
the
effectiveness
of
logistics
management at Lintas Freight and Logistics and to
benchmark the organization with respect to the
industry.
To have a thorough understanding of how logistics
and freight industries work.
To know whether the customers are satisfied with
the existing range of service pattern.

METHODOLOGY OF THE STUDY

The data used for the study had primary and secondary
character to it. The primary data was collected through
questionnaire method. The secondary data were composed
through the reference of books, websites, and interviews with
various executives in different organizations of the sample.
The procured data was analyzed by a simple percentage
method and the results are supported with graphs and charts.
SCOPE OF THE STUDY:
The scope of the study is confined to Dubai Ports (Al Hamriya
Port) and nearby organizations of Lintas Freight & Logistics
LLC, which are into the concerned industry. The study is done
only on industries dealing with Freight and Logistics in Dubai
area.

Limitations of Study:
A few organizations did not publish the exact values
for each question especially in sales turnover and
other similar figures.
The study was conducted in the Mumbai area only
aiming at the main Dubai Centre and confined to the
freight division of the logistics management.
Certain monetary values were not being filled by
organizations.
Due to organizations security reasons documents
like Bills, Warehouse Bills, etc could not be gained.
Most of the questionnaire answers were filled over

Conclusion
The universe everyday is witnessing unimaginable growth in
majority of the industries. The logistics and freight industry is
one such industry that is rapidly growing. Worldwide logistics
industry is distinguished by fast technological advances and is
growing rapidly than most other industries over the past years.
With stiff competition around, the company is likely to reduce
the profitability But with proper management of operations
and by proper customer desired services, and also effectively
utilizing its alliances it can maintain and improve the
performance. Joint operational ventures for developing the
customized services for its steady growth.
The organization has enormous opportunities to grow beyond
the expectations.

BIBLIOGRAPHY
Reference:
Logistical Management Tata McGraw 2000 Edition.
Written by Donald. Bowersox, and David. Closs.
The Management of Business Logistics 7th Edition:
Written by Edward J. Bardi, C.John Langley, and John Joseph
Coyle
Logistics and Supply Chain Management: Creating Value Adding Networks
Written by Martin Christopher.

Websites:
Source:
http://www.idsc.com.sg/images/service_logistics_img1.jpg
http://www.indexuae.com/Top/Business_and_Economy/Services/Lo
gistics
http://www.lintasfreight.com/
http://www.uae-shipping.net/Lintas-Freight-Logistics-L.L.C..html

QUESTIONNAIRE
Which is the area of activity; you feel you are the best?

Freight
Warehousing
Crossdocking
Network Design Other Value Adding Services if any

Which division of logistical activity earns the maximum rate of

profit?
a) What are the locations to which your company caters to?
b) Please rate the service offered by your organization
What is significant lead time in days for each consignment and
Number of service executed last year. (Kindly mention with
previous years data)

Service
i)Number of Service Executed in last year (2007)
ii.) Number of transport orders that have been executed, such
that the delivery is on time as per the agreed lead time?