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‡ Two Units:

‡ G324 (Coursework - 50%)

‡ G325 (Exam - 50%)

‡ Exam must be sat in June as it requires the

coursework to be completed.
       
‡ The purpose of this unit is to:
‡ 1.) Assess your ability to plan and construct
media products using creative and technical
skills
‡ 2.) Assess your application of knowledge
and understanding in evaluating your own
work, showing how meanings and responses
are created.
‡ 3.) Assess your ability to undertake, apply
and present appropriate research.
       
‡ 

 
‡ A media portfolio, comprising of main and
ancillary tasks
‡ A presentation of your research, planning
and evaluation in electronic formats

‡ Our portfolio will consist of video products

and print products
    !   
‡ Each candidate will reflect upon the creative
process and their experience of it. You will
evaluate your work electronically, being guided by
a set of 4 questions. Suitable formats for the
evaluation are:

‡ A podcast
‡ DVD extras, e.g: Directors commentaries.
‡ A blog
‡ A Powerpoint

‡ The evaluation should NOT be a written essay and

you should use images, audio and video to create
this.
       
‡ You can work in groups - maximum group
size is 4 people

‡ However, you MUST show you have done

the work individually and the examiner
MUST be able to see how you have
contributed to the group.
    !   
‡ You will create:

‡ A promotional package for a new soap

opera, to include a TV Trailer,
together with a listings magazine
front cover featuring the new soap
and a poster for the soap.
       
‡ You will be marked on the following categories:

‡ Research and Planning - 20% (out of 20 marks)

‡ Construction - 60%
(out of 60 marks - 40 for trailer, 10 for poster, 10 for
magazine cover)

‡ Evaluation - 20% (out of 20 marks)

‡ The whole piece is out of 100 marks

       
‡ The Evaluation:
‡ 4 questions which you must answer:

1. In what ways does your media product use, develop or

challenge forms and conventions of real media products?

2. How effective is the combination of you main product and

ancillary tasks?

3. What have you learnt from your audience feedback?

4. How did you use new media technologies in the

construction and research, planning and evaluation stages?
    !   
‡ This will take place from July -
January 2011.

‡ Each stage you will be given deadlines

to work to and we will mark each
stage separately, and give you
feedback on your work regularly.
    "#
‡ Purpose is to assess candidates knowledge
and understanding of media concepts,
context and critical debates through your
understanding of one contemporary media
issue and your ability to evaluate your own
practical work in theoretical ways.
    "#
‡ 2 hours long

‡ 2 Sections -
Section A - Theoretical Evaluation of Production
(50 marks)
Section B - Contemporary Media Issues (50 marks)

‡ 3 Questions - 2 on your own production work (Section A),

one question from a choice of 6 topic areas (Section B).

‡ Marked on a total out of 100.

    "#
‡ Section A - Theoretical Evaluation of Production.
‡ $ 
 - requires that you describe and
evaluate your skills development over the course of
your production work from Foundation portfolio to
advanced portfolio.   %  
 &
‡ The focus of the questions is on skills development and
the question will require you to adapt this to one or
two practices out of:
‡ Digital Technology
‡ Creativity
‡ Research and Planning
‡ Post-production
‡ Using conventions from real media texts
‡ $ 

%  '  (  
 '  &
    "#
‡ Section A

‡ Question 1a = 25 marks

‡ You will spend half an hour answering this

question in the exam.

‡ The examiner wants to see your skills

development
    "#
‡ Section A - Theoretical Evaluation of Production

‡ Question 1b - requires that you select one production

and evaluate it in relation to a media concept. The
question will relate to the following concepts:

‡ Genre
‡ Narrative
‡ Representation
‡ Audience
‡ Media Language

‡ Questions will be set using ONE of these concepts only

and you only discuss ONE production.
    "#

‡ Section A

‡ Question 1b = 25 marks

‡ You will spend half an hour answering this

in your exam

‡ You do not repeat what you have written in

question 1a, but explain your work
according to a theory.
    "#
‡ Section B: Contemporary Media Issues

‡ You should be prepared to demonstrate

knowledge of a contemporary media issue.
This knowledge must combine knowledge of
at lest two media and a range of texts,
industries, audiences and debates. There
will be emphasis on the historical, the
contemporary and the future in relation to
the chosen topic with most attention on
the present.
    "#
= We Media· and Democracy

‡ The exam question will relate to one or more of

these prompts:

‡ What are ¶We Media·?

‡ Where/how has ¶We Media· emerged?
‡ In what ways are the contemporary media more
democratic than before?
‡ In what ways are the contemporary media less
democratic than before?
    "#
‡ Section B - Contemporary Media Issues

‡ Question 2 = 50 marks

‡ You will have a choice of two questions - you

choose to answer only one

‡ You have 1 hour to answer this question

‡ You must include theorists and notes from the

past, present and future within your answer.
    )
&&&
‡ July 2010:
‡ Learn theories for G325 and basic
research on soap operas

‡ September 2010 - January 2011:

‡ Create G324 Portfolio

‡ January 2011 - June 2011:

‡ Learn G325 requirements and recap
theories from July 2010