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  • Travel and Tourism Industry: Group 8 Amarnath Lakra Manoj Kumar Sahu Mata Naga Sneha Sai Sunil Manohar

    Transféré par

    Namita Dey
    64 vues2 pages
    travel

    Titre original

    Travel and Tourism

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    © © All Rights Reserved

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    travel

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    © All Rights Reserved
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    64 vues2 pages

    Travel and Tourism Industry: Group 8 Amarnath Lakra Manoj Kumar Sahu Mata Naga Sneha Sai Sunil Manohar

    Transféré par

    Namita Dey
    travel

    Droits d'auteur :

    © All Rights Reserved
    Téléchargez comme PPTX, PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    sur 2

    Travel and tourism

    Industry
    Group 8
    Amarnath Lakra
    Manoj Kumar Sahu
    Mata Naga Sneha Sai
    Sunil Manohar

    Cottages4you gets 957% ROI with follow up


    messages
    This case study looks at how For every 1 invested with
    Triggered Messaging it has returned 9.57.
    It is the largest holiday cottage letting agency in the UK.
    Major Issue:Cart abandonment
    The Triggered Messaging system automatically populates and
    sends an email that includes photos, text and links regarding
    each of the properties that they have been viewing
    someone who has registered their details with cottages4you in
    the past visits the site but does not make a booking, the
    company is able to ensure that they receive an email in their
    inbox within one hour of leaving the site

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