Tarun (DM162)

Vishal (DM176)
Saurabh (FN102)

BC II Presentation

Interaction with
Foreign Clients

High Context

Less verbally explicit communication

Less written/formal information
More internalized understandings
Long term relationships
Knowledge is situational, relational.
Decisions and activities focus around
personal face-to-face relationships
Asia, Middle East, Africa, South America

Low Context
Rule oriented
More knowledge is codified, public,
external, and accessible.
More interpersonal connections of shorter
duration
Knowledge is more often transferable
Task-centered
US, Germany, Switzerland, Scandinavian

Hofstedes Cultural
Variables
High
Low
context
context
Collectivistic Individualisti
c

Collectivis
m vs.
Individualis
m
Power
High
distance
Masculinity Femininity
vs.
Femininity
Uncertainty Weak

Low
Masculinity

Strong

HCC

HC Vs LC Business
Interaction
LCC

Form small groups

and rely on
groups for
decision making.
Use verbal and
non verbal
messages to
convey meaning.
Indirect and
cyclical approach

Rely on working
on their own.
Rely on precise
and literal
meaning.
Straight to the
point

Role play 1: Greeting your

client
Dos
Donts
Know the correct
manner in
accordance with the
culture of the client.
Greet them in their
native language. Ex:
Bonjour for French
client.
Introduce yourself
first.

Say to them: Nice

to meet you. You
are..... You havent
met the person yet!!
Leave your clients
up to themselves in
your office.

After 15
minutes.........

Role play 1: Boardroom

interaction
HCC
LCC
Focus on
relationship
building prior to
doing business.

Discuss
everything in
advance and
consider meetings
as just an official
ceremony to
announce them.
Timing is open
and flexible.

Straight to the point.

Inform the participants

about the hard and
necessary facts in the
meeting . The decisionmaking process takes
place within the
meeting.

Time is highly organized.

LCC to HCC
Nonverbal messages and gestures as
important as what is said.
Status and identity may be

communicated nonverbally and

require
acknowledgement
Face-saving is important.
building a good relationship can
contribute to
effectiveness over time.
Indirect routes and creative thinking

HCC to LCC
Things can be taken at face value rather
than as representative of layers of
meaning;
Roles and functions may be decoupled
from status and identity;
Efficiency and effectiveness may be
served by a sustained focus on tasks;
Direct questions and observations not
necessarily meant to offend, but to clarify
shared goals
Indirect cues may not be enough to get
the other's attention

Modes of Interaction

Face to face communication

E-mails
Telephonic conversations
Conference calls over the telephone
Video conferencing
Chat

Some Basic Etiquette

Understand the clients background
Maintain a good body language and
dressing style
Display appropriate manners
Actively participate in the conversation
Avoid talking about political, religious and
personal issues

Handling a telephonic
conversation

Choose a good time to talk

Opening the call
Display genuine interest
Provide a variety of contact options
Follow up promptly

Conference Call etiquette

Dos
Setup the meeting
in advance and
communicate pass
code.
Learn to use the
mute button
appropriately.
Get each caller to
say hello and
introduce
themselves.

Donts
Use cell phones or
phones that pickup
background noise.
Assume everyone
hears your voice.
Allow the topic to
wander.
Shuffle papers, Tap
pencils, hum or other
noisy activities.

Business Email etiquette

Situatio
To repeat
n
Bad
condition
Previous
Avoid
using
Refer to
Crosscheck
.
Expect
earlier

Indian
Pardon
Context

screwed up
back
but,
yesterday,
tomorrow
regard
did you
understand
me?
prepone

UK/US
Context

Business Email etiquette

Situatio
To repeat
n
Bad
condition
Previous
Avoid
using
Refer to
Crosscheck
.
Expect
earlier

Indian
Pardon
Context

screwed up
back
but,
yesterday,
tomorrow
regard
did you
understand
me?
prepone

kindly repeat
UK/US
messed up
Context
ago(days),
before(hours
)
However,
Last day,
Next day
about this
issue
does that
make sense
for you?

Business Email etiquette

Situatio
To repeat
n
Bad
condition
Previous
Avoid
using
Refer to
Crosscheck
.
Expect
earlier

Indian
Pardon
Context

screwed up
back
but,
yesterday,
tomorrow
regard
did you
understand
me?
prepone

kindly repeat
UK/US
messed up
Context
ago(days),
before(hours
)
However,
Last day,
Next day
about this
issue
does that
make sense
for you?

Business Email etiquette

Situatio
To repeat
n
Bad
condition
Previous
Avoid
using
Refer to
Crosscheck
.
Expect
earlier

Indian
Pardon
Context

screwed up
back
but,
yesterday,
tomorrow
regard
did you
understand
me?
prepone

kindly repeat
UK/US
messed up
Context
ago(days),
before(hours
)
However,
Last day,
Next day
about this
issue
does that
make sense
for you?

Business Email etiquette

Situatio
To repeat
n
Bad
condition
Previous
Avoid
using
Refer to
Crosscheck
.
Expect
earlier

Indian
Pardon
Context

screwed up
back
but,
yesterday,
tomorrow
regard
did you
understand
me?
prepone

kindly repeat
UK/US
messed up
Context
ago(days),
before(hours
)
However,
Last day,
Next day
about this
issue
does that
make sense
for you?

Business Email etiquette

Situatio
To repeat
n
Bad
condition
Previous
Avoid
using
Refer to
Crosscheck
.
Expect
earlier

Indian
Pardon
Context

screwed up
back
but,
yesterday,
tomorrow
regard
did you
understand
me?
prepone

kindly repeat
UK/US
messed up
Context
ago(days),
before(hours
)
However,
Last day,
Next day
about this
issue
does that
make sense
for you?

Business Email etiquette

Situatio
To repeat
n
Bad
condition
Previous
Avoid
using
Refer to
Crosscheck
.
Expect
earlier

Indian
Pardon
Context

screwed up
back
but,
yesterday,
tomorrow
regard
did you
understand
me?
prepone

kindly repeat
UK/US
messed up
Context
ago(days),
before(hours
)
However,
Last day,
Next day
about this
issue
does that
make sense
for you?

Business Email etiquette

Situatio
To repeat
n
Bad
condition
Previous
Avoid
using
Refer to
Crosscheck
.
Expect
earlier

Indian
Pardon
Context

screwed up
back
but,
yesterday,
tomorrow
regard
did you
understand
me?
prepone

kindly repeat
UK/US
messed up
Context
ago(days),
before(hours
)
However,
Last day,
Next day
about this
issue
does that
make sense
for you?

Business Card exchanging

etiquette
Dos
Donts
Be prepared,
always have a
handful with you.
Exchange cards
smoothly, if the
person is of higher
position, wait for
them to offer the
card first.
Have a good look at
it for few seconds,
offer a compliment

Hand out torn or

worn business cards.
Hand out more
than one card to a
new contact.
Place it in a bag,
pocket or wallet,
back pocket (doing
so shows disrespect).

THANK YOU