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Proposal to increase the web

presence of Skyline University


College

Dr Riktesh Srivastava
Current Ranking of SUC

Rank-12432
Reasons for low ranking
Educational institutions domain name
should be either .edu or ac.ae
No details about Faculty Members on the
website
No details about the research works
conducted by Faculty Members
(links/references/citations)
Details of activities conducted by SUC
missing from the website
Who does the ranking
Cybermetrics/Webometrics (1997)
Shanghai Ranking (2003) UAE not included in
the list
SCIMAGO
Factors taken into considerations
1. Web contents (Cybermetrics)
2. Links, the citations in the Web (Cybermetrics)
3. Support for Open Access initiatives (Cybermetrics)
4. Formal & informal scholarly communication
(Cybermetrics)
5. Global coverage (Shanghai)
6. Web portal (Shanghai)
7. Composite indicator (Shanghai)
8. Output (SCIMAGO) An institution's publication output
reveals its scientific outcomes in terms of published
documents in scholarly journals.
Cybermetrics Ranking
IC::International Collaboration
IC shows an institution's output ratio that has been produced in collaboration with foreign
institutions. The values are computed by analyzing the institution's output whose affiliation
includes more than one country address over the whole period.
NI::Normalized Impact
The values, expressed in percentages, show the relationship of an institution's average
scientific impact and the world average, which is 1, --i.e. a score of 0.8 means the
institution is cited 20% below average and 1.3 means the institution is cited 30% above
average. More on NI.
Q1::High Quality Publications
Ratio of publications that an institution publishes in the most influential scholarly journals of
the world; those ranked in the first quartile (25%) in their categories as ordered by SCImago
Journal Rank SJR indicator.
SI::Specialization Index
The Specialization Index indicates the extent of thematic concentration /dispersion of an
institutions scientific output. Values range between 0 to 1, indicating generalistic vs.
specialized institutions respectively. This indicator is computed according to the Gini Index
used in Economy.
ER::Excellence Rate
The Excellence Rate indicates which percentage of an institutions scientific output is
included into the set formed by the 10% of the most cited papers in their respective
scientific fields. It is a measure of high quality output of research institutions.
SCIMAGO RANKING
Mathematically,
O+IC+NI+QI+SI+ER
OOutput
An institution's publication output reveals its scientific outcomes in terms of published
documents in scholarly journals.
ICInternational Collaboration
IC shows an institution's output ratio that has been produced in collaboration with
foreign institutions. The values are computed by analyzing the institution's output
whose affiliation includes more than one country address over the whole period.
NINormalized Impact
The values, expressed in percentages, show the relationship of an institution's average
scientific impact and the world average, which is 1, --i.e. a score of 0.8 means the
institution is cited 20% below average and 1.3 means the institution is cited 30%
above average. More on NI.
Q1High Quality Publications
Ratio of publications that an institution publishes in the most influential scholarly
journals of the world.
SISpecialization Index
The Specialization Index indicates the extent of thematic concentration /dispersion of
an institutions scientific output. Values range between 0 to 1, indicating generalistic vs.
specialized institutions respectively. This indicator is computed according to the Gini
Index used in Economy.
ERExcellence Rate
The Excellence Rate indicates which percentage of an institutions scientific output is
included into the set formed by the 10% of the most cited papers in their respective
scientific fields. It is a measure of high quality output of research institutions.
Measuring the Universities
Ranking of universities are based on two factors:

Activity Impact
Google is used for obtaning the rest of the
indicators:
Backlinks, also known as incoming links, inbound 1.Size,Total number of web pages, excluding the rich
links, inlinks, and inward links, are incoming links to files (20%);
a website or web page. In basic link terminology, 2.Rich files, The sum of the following file types: pdf,
a backlink is any link received by a web node (web doc, docx, ppt and pptx (20%) and
page, directory, website, or top level domain) from 3.Scholar: The number of recent papers in Google
another web node. Scholar corresponding to the 5-year period 2007-
webpages 2011 (10%).

rich files
backlinks

referred
domains
Strategy to increase web presence: Contents,
contents, contents!
(A lot of) Contents
Everybody should contribute with detailed and linked
descriptions of the structure, organization, activities
and results even at individual level

Quality Contents
Institutional repository holding all the research results
published in scientific journals, proceedings,
monographs, thesis and dissertations by the
University scholars

International Contents
English is the lingua franca of scholarly
communication and it should be used besides the
local language
University missions & the
Web
Majestic SEO -Presentation
Web 2.0

We should ask the faculty members to upload there research articles


on:
1)Mendeley
2)Citeulike
3)Microsoft academic search
4)RefSeek - Academic Search Engine
5)Google Scholar
Number of others..
Diagnostic and future
strategies
SEO strategies
Improve webpages visibility

Third party (health, culture, tourism) hosting

Personal/group webpages

To be populated, more links & full texts

Research

Not published in international prestigious journals

Audience

Mostly local

Not attracting international scholars


Conclusions
Web presence is the showcase of the University

The whole University, including all missions

But also for everybody, including all people

Web is a global market

Contents should be international, addressing local, but also

foreign audiences
Missions should target not only scholars or peers but other

economic, social or cultural stakeholders


Care about bad practices

All the articles to be uploaded on the website should be

thoroughly checked.

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