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STRATEGIC HUMAN
RESOURCE MANAGEMENT
Much of life now looks like [a] doughnut. Organisations
as well as individuals have come to realise that they
have an essential core, a core of necessary jobs and
necessary people, a core which is surrounded by an
open flexible space, which they fill with flexible
workers and flexible supply contracts. The strategic
issue for organisations, nowadays, is to decide what
activities and which people to put in which space. It
is not always obvious (CHARLES HANDY, British
academic, business consultant and author).
WHAT IS HUMAN RESOURCE
MANAGEMENT?
Internal factors:
organisational history,
size,
structure and location,
the values, philosophies and management styles of top
management,
the nature of the workforce,
the type of industry.
External factors:
economic conditions,
legislative requirements,
industrial relations.
Myths that keep HR from being a profession
New Realities
Old Myths HR departments are not designed
to provide corporate therapy or to
People go into HR because act as social or health-and-
they like people. happiness retreats. HR
professionals must create the
practices that make employees
more competitive, not more
comfortable.
Establishamissionandkeyobjectives
F
E Analysetheenvironment
E
D
B
A Analyseandselectbusinessstrategies
C
K
Implementthestrategies
Monitorandevaluateperformance
BHP Tosurviveandprosper,wemustcreatea
Charter highperformanceorganisationinwhich
everyindividualacceptsresponsibility
andisrewardedforresults.
Business Wehaveadoptedaportfoliobusiness
strategy assetmodeltocompeteinaclearly
definedandtargetedapproach.
People Wearecommittedtoprovidingagreat
strategy companytoworkfor,withgreatjobsand
attractiverewards.
Remunera- Ourexecutiveswillbeabletoseethelink
tion betweentheresultstheyproduceandthe
strategy levelofrewardtheyachievethrougha
flexibleremunerationdeliverymodel.
LinkbetweenorganisationandHRMobjectivesandstrategies
Source:BHP,Comingoutofatightcorner;Report to Shareholders,2000,p.31.
TYPES OF STRATEGIES
Growth
Retrenchment
Stability
Combination
HRM STRATEGY AIMS TO ENABLE
ORGANISATION TO ACHIEVE STRATEGIC
OBJECTIVES BY:
Ensuring all business processes recognise the value of
people
Seeing that all concerned appreciate the HR implications of
their proposals
Achieving a close match between corporate business
objectives and objectives of the HR function
Designing a culture, climate and organisational processes
conducive to optimal performance of staff
Identifying the firms distinctive competencies and the types
of people that match these competencies.
Assessing the performance requirements
Reviewing levels of commitment throughout the organisation
STRATEGIC HRM OBJECTIVES CAN BE
LINKED TO STRATEGIC OBJECTIVES
SUCH AS:
Cost containment
Customer service
Social responsibility
Organisational effectiveness
ASSESSMENT OF
INFLUENCES
Commitment
Competence
Cost-effectiveness
Congruence
Adaptability
Performance
Job satisfaction
Employee motivation
Trust
THE HRM CHALLENGE