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SERVICE MARKETING
What is Insurance?
Insurance basically means protection from
financial loss. It is a form of risk
management primarily used
to hedge against the risk of a contingent,
uncertain loss.
An entity which provides insurance is
known as an insurer, insurance company,
or insurance carrier. A person or entity who
buys insurance is known as an insured or
policyholder.
Insurance act ,1938
> Starbucks pays more for employee health insurance than it pays for coffee.
> The most expensive insurance policy in the world belongs to the American
director Steven Spielberg, his life was insured for $ 1.2 billion.
> Alien abduction insurance has been available in the USA since 1987.