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ENTREPRENEURSHIP IN THE

PHILIPPINE SETTING
CHAPTER 02
Significance of Filipino Values in
running a business
2 Factors that affect the business:
1. Existing Values
2. Culture
Significance of Filipino Values in
running a business
Some Negative Values/Traits of Filipino that foreign
countries noted about us:
1. Tamad
2. Segurista
3. Mahilig Makisama
4. Gaya-gaya
5. Ningas-kugon
6. Balat-sibuyas
7. Bahala na attitude
Significance of Filipino Values in
running a business
In a typical Filipino environment, entrepreneurship is
not so much encouraged at an early age. Children
were brought up focusing their attention in getting
an education so they can later find outside
employment. They were never molded for a lifetime
endeavor that is based on autonomy and
independence. However in families of Chinese
descent, parents require their children to start
working early by helping in the family. The effect
has been the proliferation of businesses owned by
the Chinoys.
Significance of Filipino Values in
running a business
Positive effects of Filipino Culture
Excellent Human Relations filipinos have high
regard for pakikipagkapwa-tao which turn elicits
certain values like pakikisama, pakikibagay,
bayanihan at pagmamalasakit. Filipinos like to
be in harmony with others. They always maintain
what is known as SIR or Smooth Interpersonal
Relationship in their social dealings.
Significance of Filipino Values in
running a business
Impact on entrepreneurship they do not favor
exploitation of others. With these attitudes, the
entrepreneur is able to build rapport easily with
those involved in his business. He gains satisfaction
from the fact that he engages in something of value
to others such as improving their lot.
Significance of Filipino Values in
running a business
The value of self-esteem and good public image
Filipinos though morally obliged to place the
groups interests above their own, they nonetheless
try to preserve their dignity. The filipino attitude of
amor-propio ( A Spanish word meaning love of
ones self) and delicadeza ( A Spanish word
connoting sense of decency) reflects this assertion. It
is common for filipinos to avoid getting mapahiya
by not making moves that would warrant
disapproval from peers or the public.
Significance of Filipino Values in
running a business
Impact on entrepreneurship an entrepreneur is
prevented from engaging in extreme pakikisama
because of the need for professionalism as required
by delicadeza. He may be motivated by amor
propio in aspiring to do well in business but his
sense of hiya will temper his desire to outsmart his
peers and competitors because of pakikisama.
Significance of Filipino Values in
running a business
Adventurous is seen in the form of risk-taking. It is
common for us to see people coming from different
provinces migrating to urban districts. Their common
answer as to why they migrate is they want to try
their luck in Manila.
Significance of Filipino Values in
running a business
Courageous Filipinos when confronted with certain
uncertainties, the usual answer is bahala na. During
times when hey have financial crisis in the province,
the first option that comes to mind is ang
makipagsapalaran sa Maynila. This is a kind of
risk-taking that reflects the optimism of Filipinos in
life.
Significance of Filipino Values in
running a business
Sense of Optimism Over the past years, several
crisis such as political, economic and natural
calamities have beset Filipinos. But they have
natural strength of character and a strong sense of
faith in God which enables them to face and
withstand any crisis.
Significance of Filipino Values in
running a business
According to a 1988 study by Senator Leticia Ramos-
Shahani, the country needs a moral recovery program
that would address the moral weakness of the Filipinos.
These are:
1. Extreme Personalism
2. Extreme family-centeredness
3. Lack of discipline
4. Passivity and lack of initiative
5. Colonial mentality
6. Kanya-kanya syndrome
7. Lack of self analysis and self reflection
Trends and Issues in the Philippine
Market
The Philippines before Colonial Rule
The first type of society was very prevalent. This
was the society composed of barangays. The
barangay had a definite area of territory in which
several hundreds of people were present Tere were
lands owned by the raja and datu. The majarlikas
supervised the timawa(farmers), which paid the
rent to the datus and rajas.
Trends and Issues in the Philippine
Market
The feudal system was the most advanced system
present during those times. This was present in the
Moro sultanates in Mindanao and in Sulu. There
were a bigger number of inhabitants in a sultanate
where the area was compared to the barangay.
The sultan and datus ruled it with the former being
the more powerful.
Trends and Issues in the Philippine
Market
The primitive communal was the lowest society
organization. This can be observed fro the Aetas in
the Central Luzon and other nomadic tribes. There
was no private ownership of lands. The tribesmen
lived by fishing, hunting and gathering.
Trends and Issues in the Philippine
Market
The Colonial Rule
Arrival of Spain Ferdinand Magellan accidentally
discovered the country. The emergence of mercantilism
and manufacturing in Europe made it necessary for
them to colonize territories to obtain their raw
materials. The Philippines became the station for trade
between Spain and China as well as other neighboring
areas. The Spanish regime cared less of the economic
condition of the Philippines as they exploited the
natural and human resources of the country.
Trends and Issues in the Philippine
Market
Arrival of US The beginning of major industrial
power. They assumed an imperialist posture that
wanted to take advantage of the raw materials
and resources other countries had to offer. During
their stay, the Americans instituted reforms and
policies that would ensure their presence even after
they are gone. This is marked by a period where
the capitalist system was strengthened.
Trends and Issues in the Philippine
Market
Arrival of Japan it brought the Philippines to a
great deal of devastation and economic
depression. Their short-lived stay left the Philippines
with nothing but the remnants of war.
From these, we can infer that our experiences from
our colonizers never brought about the needed
development of our country. They only slowed down
our progress towards economic self-sufficiency.
Trends and Issues in the Philippine
Market
After the Colonial Rule
The Philippines can be described as pre-industrial.
The country does not yet have the infrastructures
and industries that can make it qualify industrialized
nation. We do not have industry that can construct
machines needed for development. We are limited
to assembly of parts imported from other countries.
Trends and Issues in the Philippine
Market
Foreign Control is still present in our Country
foreign countries have devised subtle schemes which
in effect make us dependent on them in our market
and economic activities. The Philippines is a
signatory in many treaties as member of different
world organizations (GATT or General Agreement
on Tariffs and Trade, ASEAN or Association of South
East Asian Nation) which raises the doubts as to its
being beneficial to the country.
Trends and Issues in the Philippine
Market
Western originated Capitalism The countrys
present economic system. The economy is working
under a free-market system. Our economy is
characterized by a mixture of private enterprise,
which supplies goods and services through the
market system while the State supplies the goods
and services. Presently, the Philippines is
implementing reforms in its economy to jive with
Globalization. Globalization is an economic policy
that aims to remove artificial barrier in the market.
Examples are tariffs and taxes.
The Need for Entrepreneurship in the
Philippine Setting
Block and Stumpf have proposed the perceived objectives of
entrepreneurship education. This will guide the entrepreneur its
knowing the level of knowledge he/she wishes to obtain.
1. To acquire understanding of the concepts germane to
entrepreneurship.
2. To integrate business knowledge across functional areas and
synthesize action plans.
3. To identify and stimulate entrepreneurial drive, talent and skill.
4. To undo the risk averse bias of many analytical techniques.
5. To develop empathy and support for the unique aspects of
entrepreneurship
6. To change attitudes towards growth and development.
The Need for Entrepreneurship in the
Philippine Setting
They also enumerated the challenges to be pursued:
Challenges to Entrepreneurship Education Research
1. Development of research methodologies for measuring entrepreneurship
education effectiveness
2. Determining the educational needs of different audiences including the contents
and the approaches of entrepreneurship education.
3. The needed characteristic qualifications and trainings of the entrepreneurship
educator
4. The acceptance of entrepreneurship education in professional schools other than
business schools
5. The learning requirements of practicing entrepreneurs at each stage of their
venture life cycle.
6. Establishing a common boy of knowledge in the field.
7. Knowing the parameters to test the relative effectiveness of pedagogical
alternatives.
The Need for Entrepreneurship in the
Philippine Setting
Large Corporations they have come to recognize the
potential of small businesses to come up with better
products or processes.
Government it has instituted KALAKALAN 20, or the
otherwise known as RA 6810 the Magna Carta for
Countryside and Barangay Business Enterprises which
provides incentives for countryside and barangay
business enterprises plus exemptions from bureaucratic
restrictions. The Philippines also have in effect RA 6977
or the Magna Carta for Small Enterprise. This mandates
the promotion and financial assistance to be given to
entrepreneurs through the Small and Medium Enterprise
Development Council.
The Need for Entrepreneurship in the
Philippine Setting
Non-Government Organizations the private sector
as shown its relevance by providing assistance to
small businesses. There are those that offer technical
skills training and even financial assistance. An
example is the Executive Center for Professionals
and the Confederation of Overseas Filipino
Workers, which had created the program called
Balik Pilipinas Entre Pinoy Program. This is a
training program aimed towards the returning
OFWs to equip them knowledge and skills in
entrepreneurship.
The Need for Entrepreneurship in the
Philippine Setting
Ten Reasons for Doing Business in the Philippines by James L. Nolan
The Philippines is creating incentives to entice foreign investors,
opening opportunities particularly in the areas of industrial and
infrastructure development.
Earnings and capital can be freely converted and repatriated.
A wave of privatization and deregulation has added substantially
to the investment attractions.
Philippines financial markets, while still volatile, have been most
rewarding emerging securities markets, posting remarkable
performance in the recent years.
The Philippines is one of Asias most accessible countries for many
Westerners because of its historic links with the Spain and the US.
The Need for Entrepreneurship in the
Philippine Setting
At the crossroads of international shipping and air routes, this island
nation is strategically positioned as a perfect intermediary between
Asia and the rest of the world.
The country offers a skilled, highly trainable, and inexpensive labor
force of more than 26 million people, many of whom speak English.
The Philippines has a long-established reputation as a significant
exporter of agricultural products, minerals and other raw materials
and commodity goods.
The Philippines reawakening industrial sector has already begun to
produce and export a range of competitive, higher-value-added
industrial products, and its effort at diversification are succeeding.
The nations population constitutes a huge domestic market for
modern consumer goods. Policies encouraging export mean a
demand for imports of intermediate good, high-tech machinery and
raw materials.
Business Ideas in the Philippines
Computer software and services
Rooms for rent
Lockers for rent
One-stop Applicance Repair Shop
Event and Party Planner
Meat Processing
Food carts
Fruit and Flavored Drinks
Hotdog, Barbeque and Burger Stand
Car wash and Minor car repairs
Business Ideas in the Philippines
Signs and silkscreen printing
Fashion Accessories
Junk Shop and Recycling Center
Raising Pets
Telephone Answering Service
Softdrink and Beer Distribution
Water Filling Stations
Laundry and Ironing Service
Flower Shop
Carpooling
List of Government and Industrial
Support
Technology and Livelihood Resource Center(TLRC)
Courses Offered:
Business Livelihood Courses(Fastfood Business
Operations, Setting up a travel agency, Reflexology
etc.)
Agri/Aqua Courses(Mango Production, Tilapia Culture,
Swine Production etc.)
Food Courses (Ice Cream Making, Basic Meat
Processing, Commercial Breadmaking and Bakery
Management etc.).
List of Government and Industrial
Support
National Youth Commission
Peoples Organizaton and Non-Government
Organizations
Rural Financial Institution Cooperatives
Educational Institutions by TESDA
List of Private Sectors Assistance
Philippine Business for Social Progress
Philippine Exporters Confederation
Chamber of Furniture Industries of the Philippines
Chamber of Agriculture and Natural Resources of
the Philippines
Group Members
Bonifacio, Justine Louis
Del Villar, Raph Wilson
Dizon, Sedfrey
Llavore, Richard Carlo
Lozano, Al Vin
Manuel, Aldwin Hubert
Sangalang, John Cassiel
Yiguez, Ma. Cecilia

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