MULTIMEDIA PROJECT

MANAGEMENT (MPM)
MUHAMMAD HEIKAL
MUHAMMAD FARIS
MUHAMMAD FAKHRRIN
MUHAMMAD AIMAN
 IPRODUCTION

Group member: Logo:

Muhammad Heikal Bin Faiz Mansor
Muhammad Faris Izzuddin Bin Rosli
Muhammad Fakhrrin Bin Md Yusoff
Muhammad Aiman Bin Mohammad
KRITIKAL CLOTHING
 IDEA (SYNOPSIS)

To attract young generation wearing a local streetwear clothing and to show a

this local brand is also a unisex wear. Lastly, to show a hipster in this local street
brand.
 STORYLINE

At the beginning of our video advertisement, we will show a person wearing a

Kritikal T-shirt walking at the side walk and the angle we use is at the back of
the person to show the Kritikal brand to the audience with an intro of the
music. Secondly, we will take a shot on a skate park to show that this brand is
highly recommend to the youngsters. Next, we will do the close up shot to the
shirt to show that we are promoting this Kritikal local streetwear. We will use
a multiple transition in this video. Lastly, we will do a time lapse on top of any
building in Kuala Lumpur to show the capital city of Malaysia while there is a
text and logo of Kritikal brand and our production.
THE END