Planning at

Different
Levels in the
Firm
Kristel D. Nobles
Hazel Anne A. Esperanza
Serena Marie A. Aonuevo
Alma Mae Oriol
Unlocking of Words:
Firm - A commercial organization that operates on a for-profit
basis and participates in selling goods or services to consumers.
Department - Specialized functional area within an organization
or a division, such as accounting, marketing, planning.
Strategic Relating to a general plan that is created to achieve
goal.
Tactical Relating to or used for a specific plan that is created
to achieve a particular goal.
Operational Relating to the operation of a business or
machine.
Planning:
Primary Function of Management
Preparatory Step
part of management concerned with creating procedures, rules and
guidelines for achieving a stated objective.
deciding best alternative among others to perform different managerial
functions in order to achieve predetermined goals.
Focuses on future course of action
The Function that determines in advance what should be done
There are different types of planning in a Firm. Such as Firm-Level Planning
(Strategic planning), Department-Level Planning (Tactical Planning),
Operational Planning.
Different Types of Planning in the Firm
Strategic Planning
Tactical Planning
Operational Planning
Different Types of Planning in the Firm
Strategic Planning
-Planning for the company as a whole is known as Strategic planning.

-high-level overview of the entire business, its vision, objectives, and value.
-Strategic planning is done at the top level of management. Senior
Management.
-Among the most useful tools for strategic planning is SWOT analysis
-This plan is the foundational basis of the organization and will dictate
decisions in the long-term. The scope of the plan can be two, three, five, or
even ten years.
Different Types of Planning in the Firm
Strategic Planning
Tactical Planning
Operational Planning
Different Types of Planning in the Firm
Tactical Planning
-Support strategic plans by translating them into specific plans relevant to a
distinct area of the organization. Tactical plans are concerned with the
responsibility and functionality of lower-level departments to fulfill their parts of
the strategic plan.

-low-level document that breaks down the broader mission statements into
smaller, actionable chunks. If the strategic plan is a response to What?, the
tactical plan responds to How?.

-Creating tactical plans is usually handled by mid-level managers.

Different Types of Planning in the Firm
Strategic Planning
Tactical Planning
Operational Planning
Different Types of Planning in the Firm
Operational Planning
- they are the plans that are made by frontline, or low-level,
managers. All operational plans are focused on the specific
procedures and processes that occur within the lowest levels of the
organization. Managers must plan the routine tasks of the
department using a high level of detail.
-charts out a roadmap to achieve the tactical goals within a
realistic timeframe.
-Cover short period of time.