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UNCTAD VIRTUAL INSTITUTE

TRAINING PACKAGE ON ECONOMIC AND LEGAL ASPECTS OF


INTERNATIONAL INVESTMENT AGREEMENTS (IIAs)

Module 1

Concepts, trends and economic aspects of foreign direct investment

Theme 3
DETERMINANTS OF FDI
Part I. Host country determinants of FDI
Part II. Firm level determinants of FDI

Kampala, 10-14 November 2008

Zbigniew Zimny
UNCTAD consultant
Part I
HOST COUNTRY DETERMINANTS OF
FDI
Why some countries receive more FDI than
others? Why a host countrys FDI inflows may
drastically fluctuate over time?
What determines how much FDI does a host
country receive?
Case 1. Brazils FDI inflows from 1970 to 2007
Questions: Why Brazils inflows were lower during 1983-1994 than in 1983? Why
they started recovering only after 1995? Why did they peak during 1997-2000 and
then fell again?
Case 2. India vs. China (with Brazil as a
reference) since 1980
QUESTION: Since China has emerged as a host country, it has always received much
larger FDI inflows than India. Why?
Case 3. Investors perspective: what TNCs
consider important when choosing a location?
Sorting out host country FDI determinants

To answer these questions and explain differing records of


countries in attracting FDI we need to understand key
factors determining FDI inflows into countries
As a rule, countries that offer what TNCs seek stand a
greater chance to attract more FDI
TNCs seek many things (called locational advantages) in
host countries. Key among them are economic attractions
including:
natural resources (giving TNCs access to, and control of, natural
resources)
large and dynamic domestic markets and access to international markets
(permitting TNCs to grow faster than in national markets, spread the risks and
better service the markets)
lower costs of resources such as labour and other inputs, e.g.,
infrastructure services (permitting TNCs to reduce costs of production and
operations)
availability of firms possessing assets needed by TNCs (e.g., R&D,
brands, customers base, marketing or other capabilities)
What TNCs seek in host countries determines the
types of FDI
Access to a large domestic
Mining
(Brazil, China, India) or
Tourism regional market (EU, NAFTA,
Oil and gas extraction, ASEAN) horizontal FDI

Natural resource
-seeking Market-seeking
TNCs

Efficiency-seeking Strategic-asset
seeking
Divide and specialize production
primarily through M&As
in line with the comparative advantages
of different locations vertical FDI
export-oriented FDI
Each type of FDI has a different set of
economic requirements
Three groups of host country FDI determinants
Economic attractions are very important but they are
only one group of host country determinants
The two other groups are:
Policy determinants divided into two sub-groups:
1. FDI policy proper including policy
measures affecting only or mainly foreign
investors
2. Policies affecting all investors. Some of
them may be more and some less important
for foreign investors
Business facilitation, including investment
promotion
Policy as FDI determinant: core FDI policies
Rules and regulations governing the entry and establishment of foreign
investors in a host country
-- e.g., prohibition of entry, restrictions on ownership (joint venture
requirement) or liberalization of entry
Treatment of foreign investors concerning entry, establishment and
operations
-- non-discrimination in the treatment of foreign and domestic firms
(national treatment) and among foreign firms (most-favoured nation
treatment)
-- preferential treatment of foreign or domestic firms (e.g., incentives only
to FDI)
-- distinguish treatment before and after entry
Protection of foreign investors
-- expropriation and nationalization; fund transfers; and dispute settlement
are key issues in protection
-- protection against regulatory takings is a new issue
Key general policies that affect FDI

Trade policy Tax policy

import-substitution vs. tax heavens


export-orientation tax incentives
membership of regional corporate and
integration schemes personal taxes

General policies affecting FDI

Policies affecting Monetary Privatization policy


economic, fiscal
can be a powerful
political and exchange rate policies
determinant of FDI
social stability
inflows
NOTE: THERE ARE MANY OTHER POLICIES AFFECTING FDI IN ONE WAY OR THE OTHER,
RANGING FROM EDUCATIONAL POLICIES THROUGH LABOUR MARKET POLICIES TO
ENVIRONMENTAL AND SECTORAL (E.G., MINING) POLICIES
What is Investment Promotion?
Investment promotion is undertaken by Investment Promotion
Agencies (IPAs). WAIPA has a membership of 231 agencies
from 156 countries.
INVESTMENT PROMOTION FUNCTIONS:
Image-building (advertising, exhibitions, missions, seminars on investment
opportunities marketing a host country)
Investor generation and targeting (industry specific activities: direct
mail campaigns, missions, seminars, targeting individual investors, e.g., Intel to
invest in Costa Rica)
Investment facilitation (all types of help to new and existing investors:
counselling services, applications and permits, post-investment services)
Policy advocacy with a view to improving the investment
climate (policy task forces, lobbying activities, drafting laws and policy
recommendations, reporting investors perceptions)
Why Investment Promotion may matter?
When choosing investment locations, TNCs
o face market failures in information due to high
transactions costs of collecting information about
investment locations.
o Their information base is far from perfect and their
decision making process is often subjective and biased
o Most TNCs consider only a small range of potential
investment locations and many countries (with real
investment opportunities) are not even on their map
Through investment promotion Governments can
o bridge or diminish the information gap by providing better
information and improving the countrys image
o help foreign investors reduce the costs of entering,
establishing and operating in the country
o better understand and meet the needs of investors and
improve the investment climate through policy advocacy
Host Country Determinants of FDI
Host country determinants Type of FDI by motives of Principal economic determinants in host
TNCs countries
I. Policy framework for FDI
Economic, political and social stability Market size and per capita income
Rules regarding entry and operations Market growth
Standards of treatment of foreign affiliates Access to regional and global market
A. Market-
Policies on functioning and structure of markets seeking Country specific consumer preferences
(especially competition and M&A policies)
Structure of markets
International trade and FDI
agreements Availability of raw materials and natural resources
Privatization policy
(e.g., for tourism)
Trade policy (tariffs and NTBs) and coherence B. Resource Cost of raw materials
of FDI and trade policies -seeking
Tax policy Physical infrastructure (ports, roads, railways,
Availability
power, telecom)& cost of skilled labor
TO NAME A FEW..
Low-cost unskilled labour or skilled labour
II. Economic determinants Cost of resources and labour adjusted for
productivity
III. Business facilitation C. Efficiency- Other input costs, e.g. transport and
seeking communication costs to and from and within host
Investment promotion
economy
Investment incentives Regional integration agreements (inter-country
Hassle costs or red tape (corruption, division of labour)
administrative efficiency, etc) Note: this type of FDI takes place through cross-
border M&As for a variety of strategic reasons
Social amenities (quality of life, bilingual
schools etc.) Availability of firm-specific assets: technological,
D. Strategic
Good infrastructure and support services e.g. asset- innovatory, marketing, brand names, etc.
banking, legal accountancy services seeking
Social capital; attitude to work Buying market power or new markets, spreading
risks, lowering transaction costs
Notes on host country FDI determinants
FDI determinants differ according to the type (motive) of
FDI (e.g. efficiency-seeking or market-seeking), the mode of
entry (greenfield vs. M&As) and the sector of investment
(services or manufacturing)
A number of determinants are important to all investors:
e.g., political and economic stability, the rules of entry,
establishment and treatment of FDI and protection of FDI
Typically there are many host country factors involved in
deciding where an FDI project is located
It is often difficult or impossible to pinpoint to the most
decisive factor
The interrelationships among the three sets of determinants
must be borne in mind
Economic determinants are key determinants: countries that
do not have them will not attract a given type of investment
Notes continued
Strong economic determinants (e.g., large and
dynamic market, oil, or privileged access to large
markets) can bring much FDI in less than perfect
business environment
The importance of two other sets of determinants
should be considered under the assumption other
things being equal
Economic attractions being equal or similar,
countries whose policies are most conducive to TNC
activities, stand a better chance of attracting FDI
Other things being equal, incentives or FDI
promotion can win an investment project
Back to the Brazil, China and
India: how determinants can
make a difference?
Brazil in the 1970s and 1980s: loss of stability

Debt crisis hit Brazil in 1983


Severe macroeconomic and
political instability followed:
large budget deficit,
hyperinflation (3,000% in
1990!) and low growth (GDP
per capita fell)
The Real Plan in 1994
restored stability
In 1995 FDI inflows
exceeded pre-crisis level and
started growing again
Brazils peak in 1997-2000: privatization

Brazils privatization
programme was among the
biggest in the world, valued
at $105 bln from 1991 to
2002
Largest sales, $65 bln, took
place in 1997-1998,
With big privatizations of
utilities completed,
unprecedented FDI inflows
proved to be unsustainable
until 2007 due to large FDI
in metal mining
China vs. India
Market size and growth

The size of population is not much different but China has much
higher income per capita, more than two times larger market
and has grown much faster than India
Type of investment
CHINA INDIA
Both market-seeking Mainly market-
and export-oriented seeking with the
FDI mainly into exception of IT
manufacturing services (call
The share of FDI in centres, back-office
exports: 1989 9% > services, R&D)
2002 50% (91% in The share of FDI in
technologically quite exports: 3% in the
advanced products) 1990s > 10 % now
Strategies and policies
CHINA INDIA
Opened to FDI in 1979 Permitted FDI long before
and liberalized China did but started
progressively liberalizing seriously since
In spite of restrictions and 1991
requirements it favoured India pursued for a long
FDI over domestic firms time import-substitution
Privileges to foreign firms strategy relying on
led to FDI round-tripping domestic resources and
estimated at 25% of FDI firms
Trying to encourage FDI
only in high-tech
Less red tape in China?
China has higher literacy and education rates and
better physical infrastructure in coastal areas
Procedures are easier, decisions taken more
rapidly, business laws more flexible, labour
climate better and entry and exit of firms easier
India has (a narrow) advantage in skilled IT
manpower and language skills
Overseas Chinese in Asia invest much more in
China than overseas Indians do in India

CHINA COMES UP MUCH HIGHER THAN INDIA AS AN FDI


DESTINATION IN INVESTORS SURVEYS
Part II
FIRM LEVEL DETERMINANTS OF FDI
What explains FDI? Why firms invest abroad?
What are their underlying motivations and strategies?
SO FAR WE HAVE DISCUSSED WHAT FIRMS ARE SEEKING
WHEN INVESTING ABROAD IGNORING THE QUESTION WHY
THEY INVEST INSTEAD OF EXPORTING OR SELLING THE
TECHNOLOGY

FOR NON-TRADABLE SERVICES THE ANSWER IS SIMPLE: FDI


IS THE ONLY WAY TO SELL SERVICES ABROAD. BUT IT IS
NOT SO FOR MANUFACTURING GOODS WHERE THERE ARE
OTHER OPTIONS TO SERVICE FOREIGN MARKETS
Early macro-level theories not helpful in explaining
the internationalization of economic activity through
TNCs/FDI
In the world assumed by trade theory TNCs could
not exist > immobile production factors (including
capital) and no scale economies
FDI as a capital flowing from countries with
capital surplus to countries with deficit. Wrong
most FDI in the world is among capital-rich areas
FDI and trade as substitutes (Mundell, 1957) >
FDI as a capital flow replaces home country
exports. Later empirical evidence has proved it
wrong. FDI and trade are largely complementary
Micro-level approach: Hymers contribution
Inspiration from industrial organization theory
Starting point: in serving a particular market,
domestic firms have an intrinsic advantage over
foreign firms. They have better local connections
and a better understanding of the local business
environment, the nature of the market, business
customs and legislation and the like
Consequently foreign firms wishing to produce in
that market have to possess some kind of a firm-
specific advantage to offset the advantage held
by the domestic firms
Sources of firm-specific advantages

Firm size and economies of scale


Market power
Marketing skills (e.g., brand names or advertising
strength)
Technological expertise (either product, process
or both)
Managerial expertise
Access to cheaper sources of finance
Once established, the control of productive
assets abroad multinationality itself
becomes a source of competitive advantage
The focus on the internal ownership-
specific characteristics of TNCs has
become an accepted part of the
theoretical literature and has laid ground
for the theory of international production
Better understanding of FDI/TNCs
FDI is a mechanism by which TNCs maintain
control over productive activities abroad
It means international production rather than
international exchange or merely a capital
flow
FDI is primarily about the transfer of non-
financial assets (such as knowledge or
technology) across different countries by
TNCs while still retaining the property or
control of such assets
OLI paradigm (Dunning) a framework
integrating various explanations of
international production
O ownership-specific (or competitive)
advantages, discussed earlier, permitting to
overcome the firms disadvantages vis--vis local
firms
L locational advantages of host countries, or
host country determinants of FDI, discussed
earlier, such as natural resources, large and
dynamic markets, lower costs of labour and/or
superior infrastructure
I internalization advantages
I-advantages are benefits of exploiting O&L
advantages through FDI rather than arms length
transactions
Markets for assets or production inputs (technology,
knowledge or management) may be imperfect and
involve significant transactions costs or time lags
The major incentive for internalization of markets is
uncertainty over the availability, price or quality of
supplies or of the price of firms product
A firm may prefer to retain exclusive right to, or at least
control of, assets, called core assets (especially a new
technology or a brand name), which confer upon it a
significant competitive advantage resulting in higher
profits or monopoly rents
Internalization is especially likely to occur in the case of
knowledge
FDI takes place when three sets of OLI
advantages exist simultaneously
If only the first condition is met (O
condition), firms will rely on exports,
licensing or a sale of patents to service a
foreign market
If the third condition (I) is added to the
first (O), FDI becomes the preferred
mode of servicing the foreign market (or
undertaking efficiency-seeking
investment), but only in the presence of
location-specific advantages
Notes on OLI paradigm
The paradigm is sometimes criticized as a
list of factors explaining a TNC rather than
the explanation itself
Theoretical relations between the different
factors too often remain un-theorized
It is however widely used as a conceptual
structure within which specific cases of FDI
can be examined
How the three conditions for FDI are
satisfied varies according to the type of FDI
TNC as a sequential process (Vernon, Swedish
school). TNCs move to FDI gradually
Changing strategies and structures of TNCs

From stand-alone to integrated strategies


(or from horizontal to vertical FDI)
From simple integration to complex
integration
From multi-domestic to regional and global
structures
CHANGING STRATEGIES AND TYPES OF
INTERNATIONAL PRODUCTION LEAD TO SHIFTS
IN LOCATIONAL DETERMINANTS OF FDI
Towards integrated production
Stand-alone, multi-domestic
Simple integration -- outsourcing
Complex, vertical integration
From shallow to deep integration between parents and affiliates
From shallow to deep integration between parents and affiliates

Shallow
ShallowIntegration Deep
Integration DeepIntegration
Integration

FINANCE FINANCE FINANCE FINANCE

PRODUCTI0N PRODUCTI0N PRODUCTI0N PRODUCTI0N

R&D R&D R&D R&D

ACCOUNTING ACCOUNTING ACCOUNTING ACCOUNTING

PROCUREMENT PROCUREMENT PROCUREMENT PROCUREMENT

TRAINING TRAINING TRAINING TRAINING


ETC. ETC. ETC. ETC.

COUNTRY A COUNTRY B COUNTRY A COUNTRY B

INTER-FIRM ARMS LENGTH TRADE IN GOODS INTER- AND INTRA-FIRM EXCHANGE


AND SERVICES BASED ON DIVISION OF LABOUR OF GOODS, SERVICES, PERSONNEL
BETWEEN INDEPENDENT PRODUCERS BASED ON DIVISION OF LABOUR
AND AS PART OF INTEGRATED
PRODUCTION, WITH COMMON
GOVERNANCE OF TNCs OVER
MOST FUNCTIONS
REAL LIFE EXAMPLES OF
INTERNATIONAL INTEGRATED
PRODUCTION
Ford network in Europe in the 1960s:
economies of scale and specialization
Toyota: from exports to multi-domestic affiliates to
regional networks
Toyotas domestic and international
production, 2004
Toyota: global supply network of finished
products (vehicles)
Toyota: regional supply network of finished
products, components and services

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