Source and Method of Data Collection

Presentation by:

Akshay Mourya
&
Kazim bagwan
Contents:
Meaning Data & Data collection.
Types of Data.
Meaning and Source of Primary Data.
Advantage and disadvantage of Primary Data.
Meaning and Source of secondary Data.
Advantage and disadvantage of Secondary Data.
Conclusion.
Meaning Data & Data collection.

Data:
Data are facts, figures and other relevant material useful
for the research purpose. Data means facts/ information
pertinent to the research problem.

Data collection:
Data collection means collecting required data from
different sources. Such sources include field survey,
observation method, interview method, statistical data
published by government departments/ agencies and so on.
Data collection needs proper planning and expert staff.
Types of Data.

DATA

Secondary
Primary Data
Data
Meaning of Primary Data.

Primary Data:
Primary data constitute first hand information which is collected for the
first time in order to solve research problem. It is the data collected
from primary source which are original sources. collection primary data/
information is the most important activity in business research.
Source of Primary Data.

Method used for the collection of Data

1) Observation method.
2) Interview method.
3) Questionnaire method.
4) Interview schedules.
 Advantage and disadvantage of Primary Data.

Advantages Primary
data Disadvantages
Provide first hand information. Costly.
Availability of details information. Time consuming.
Accurate & reliable data. Supervision and control.
Availability of specific data. Poor response.
Improve the quality of research work. Bias of interview or other.
Meaning of Secondary Data.

Secondary Data:
Secondary data are next to primary data. This data are already
collected and complied for some other purposes by someone
other than the researcher himself. Secondary data are
available easily, quickly and economically.
 Source of secondary Data.

External sources Secondary

Data Internal sources

Advantages:
Trade Journals. easily available, quickly & economically.

Directories. Time saving in collection.

Subscription services. Support the primary data.

Specialized Libraries.
Disadvantages:
Data available may be out-dated.
Publication of management.
Absence of reliability.
May not be relevant.
Conclusion.
Data collection means putting your design
for collecting information into operation.
Youve decided how youre going to get
information whether by direct observation,
interviews, surveys, distinctive structure,
contingent upon the sort of data youre
gathering.