ORGANISATIONAL DEVELOPMENT

Nature of organisational change

Cont.
Kurt Lewins force field theory of change
Change Process
Koters eight step model
Action Research Model
Change influences every aspect of life. For organizations, change is the way to
remain competitive and to grow. Being prepared to initiate, anticipate, and
respond positively to change is beneficial to efficiency and sustainability of
organizations. To further plan for change to achieve the best results,
organizations can implement successful change programs for short and long
term. Therefore, the Action Research Model can help to facilitate change.

The action research model focuses on planned change as a cyclical process in

which initial research about the organization provides information to guide
subsequent action. Then the results of the action are assessed to provide
further information to guide further action, and so on.
Cont...

Action research is problem-centered, client-centered, and action-

oriented. It helps involve the client system in a diagnostic, active-
learning, problem-finding, and problem-solving process. Further,
action research requires change agents, who act as the conduits for
delegation and feedback, to take on pivotal responsibilities and
information to effectively communicate data.
Action Research Model
French and Bells Action research model
Action research is the process of systematically collecting research data about an
ongoing system relative to some objective, goal or need of that system, feeding
these data back into the system, taking action by altering selected variables within
the system based both on the data and on hypothesis, and evaluating the results of
actions by collecting more data.

Thus, action research refers to searching of actions with an objective to help the
organisation achieve its goals. Action research involves continuous series of
activities to be undertaken in the organisation to find a solution for the problem.
Viewed from this perspective, action research is viewed as a process of OD.
Various activities involved in action research process of OD are presented in Fig
French and Bell