Business Communication

BUS520M

Session 1
 Session 1
Self-Introduction
Course Orientation
What is
Communication?
Introductory Exercise
The ABCD of Effective
Writing
 Closing Lasallian Prayer
Leader: Let us pray the Lasallian prayer.
Class: I will continue, o my God, to do
all my actions for the love of You.
Leader: St. John Baptist De La Salle
Class: Pray for us.
Leader: Live, Jesus, in our hearts
Class: Forever!
 Self-Introduction
Name and nickname
College or university
and degree
Number of term(s) in the
MBA, MBA-JD or PGDM
program
Your organization
Your position
Course Orientation

Class Syllabus
 What is communication?
Communication is the process of
sending and receiving messages
Sender (idea)
Message (encoded)
Channel (transmission format)
Receiver (decodes)
Feedback (reaction)
 The Communication
Process
6 Barriers

2 Message

3 Channel
1 Sender 4 Receiver

Common field
Field of Experience of Experience
Field of Experience
5 Feedback:
Verbal
Non-verbal
 Basic Communication Skills

Listening
Speaking
Reading
Writing

Thinking is intertwined in these basic

skills.
 The Communication
Process
Who (SENDER)
Says What (MESSAGE)
In What Way (CHANNEL)
To Whom (RECEIVER)
With What Effect (FEEDBACK)
 Basic Elements of
Communication
ENCODING
People
Sender Speaking DECODING
Receiver Writing Listening
Message
Intended Reading
Unintended
Channel or Medium
Feedback or Reaction
Direct NOISE
Indirect
 General Types of
Communication
Verbal
Oral or Spoken
Written
Nonverbal
Sign Language
Body Language
Facial Expressions
Voice Tone
Dress Choice
Failure to Communicate
I know you believe you
understand what you think I
said, but I am not sure you
realize that what you heard
is not what I meant.
- Anonymous
 Barriers to
Effective Communication
Physical
Distance
Interferences caused by nature
Physical or biological malfunction
Place is not conducive due to:
Noise, Pollution, Inadequate Lighting,
Poor Ventilation
 Barriers to
Effective Communication
Frame of reference
Previous experience
Discipline, functional area, or
position
Selective Listening
Value Judgment
Attitude towards sender or receiver
Source Credibility
Filtering
 Barriers to Effective
Communication
In-group language or jargon
Multiple meanings and
interpretations
Status differences
Time pressure
Overload or lack of
information
Complexity of information
 Barriers to
Effective Communication
Behavioral Barriers
Lack of openness
Lack of motivation or interest
Fear
Stereotyping
Halo effect (our judgments of a persons
character can be influenced by our
overall impression of him or her)
Language and Cultural
Differences
 Introductory Exercise:
The ABCD of Effective Writing
Memo to a Personnel
Manager
Participants will be divided
into small groups and each
group will be asked to come
up with a group version of
the memo.
After 20 minutes, write your
revised memo on the board.
 The ABCD of
Effective Writing
Accuracy
Correct
Complete

Brevity
Concise
 The ABCD of
Effective Writing
Clarity Dignity
Clear Courteous
Coherent
Considerate
Consistent
Concrete
 Why should we learn
how to speak and write well?
A large part of your
competence on the job
is measured by your oral
and written abilities.
Quantity does not equal
quality in business
communication.
Excessive verbiage
wastes everyones time.
 Why should we learn
how to speak and write well?
Write the way you
talk, so that you
sound more natural.
Always keep your
readers (or
audiences) interests
in mind so that your
communication is to
the point.
 Class Officers
1. President
2. Vice-President
3. Secretary
4. Treasurer
5. PRO
 End of Session 1

Have a good weekend!