M.B.

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•HOW TO CHOOSE MBA SPECIALIZATION

•ABOUT INTERNSHIP program

•HOW TO GET AN SIP

M.B.
A

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Education Steps
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While doing an MBA program, the
specializations should be chosen on
the basis of your Passion, Choice and
Capability.

The MBA institutes can only introduce

you towards the various domains of

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an MBA program. But you have to be
your own judge to take decisions
regarding specializations.
 SWOT

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•If you are interested in dealing and managing people then
Human Resource should be your specialization choice.

•A candidate with more quantitative likings can choose Finance.

•Who are keen on observing the marketing situation and can

analyze the customer behavior properly. Marketing is the right
field of specialization for such students.

•Those who have major interest in logistics and are process

oriented can choose Operations Management.

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•"If you are good with numbers, go for Finance. If you are good
with people, go for Marketing. If you are good with technology,
go for Information Technology. If you are good with all three,
consider what is most dear to you."
 FINANCE
Why MBA Finance?

This is a career for people generally interested in

quantitative skills and who would like to do a lot of
planning, managing of resources and policy formation.
“Number Crunching” is how most people would describe
a career in finance.

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•How best to manage money and its consequences is
what Finance is all about.

•The designations could be that of Finance Manager, or

Financial Analyst and the career path could lead all the
way to Chief Financial Officer (CFO).
Areas of Opportunities in
FINANCE

•Investment Banking
•Wealth Management
Firms
•Stock Broking House
•Insurance Sectors

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•Housing Loans
•Etc…
 HUMAN RESOURCE
Why MBA H.R?
Employees are the most important asset for an organization. HR
department is responsible to select, recruit, train and cater to
the needs of employees. Hence, management personnel in HR
department require to good management of people, effective
communication with employees, and good labor relations.

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• The roles could be a HR Manager, a Personnel Manager or an
Industrial
Relations Manager
• The companies that take HR managers could be
from any sector.
Areas of Opportunities
in H.R
•Recruitment / Sourcing
Specialist
•H.R Journalist / Admin
•Learning & Development

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•Payroll Management
•Employee Relations
•Industry Relations
•Project Management
•Etc…
 MARKETING
Why MBA Marketing?
MBA Marketing specialization can increase your
knowledge and enhance your skills so that you are well
prepared to face the challenges along your marketing
career path.
The discipline that is the most famous amongst
Management Graduates

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• People with good communication skills, leadership
qualities and who are raring to go places generally find it
extremely interesting.
• The career in Marketing has the maximum to offer in
terms of responsibility, challenge, innovation and
growth.
• The Designations could be Product Manager,
Areas of Opportunities in
Marketing

•FMCG – Sales / Personal Selling

•Retail- Visual Merchandising
•Services Marketing
•Advertising – Client Service

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•Marketing Strategy / Research
•Public Relation / Event Management
•Brand Management
•Content Development
•Media
 INTERNATIONAL BUSINESS
Why MBA I.B?
An MBA in International Business grooms working managers
and executives for careers of increased responsibility with focus
on diversity and multicultural concerns, International relations
and business strategies sensitive to international issues. In
today’s global economy, many businesses are looking to expand
into an international market, therefore, careers in international

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business are expected to grow at a faster than normal rate.
From banks to manufacturing firms to government agencies,
almost all industries have a need for people with a background
Areas of Opportunities to do SIP in
in international business.
Marketing

•Import & Export House

•International Documentation
•Logistics & Supply Chain
Management
 OPERATIONS MANAGEMENT
Why MBA POM?
An MBA in Operations Management , generally people with very
specific inclination towards Production / Shop-floor Management
go in for this. It might start off as a Manufacturing Manager,
Product Supervisor and go on to Technical Product Manager of
the division. Further Career growth may include General
Manager of a division and finally up to Chief Technology Officer

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(CTO) of a company. Opportunities are in Engineering,
Manufacturing and IT Companies.
Areas of Opportunities to do SIP in
POM

•Manufacturing / Production Units

•Infrastructure Management
•I.T Parks
•Etc..
 IT/ SYSTEMS MANAGEMENT
Why MBA IT ?

The last few years have seen the emergence of Information

Technology (IT) /Management Information Systems (MIS) as a
major function of any industry, from being just a departmental
function earlier.
• For people specializing in MIS, the career path is skewed in

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favor of engineers and technical graduates.
• One can join as System Analyst, and then go on to Technical
Systems Manager and ultimately on to Chief Information Officer
(CIO). Business Development Manager and Technical
Areas Consultantin
of Opportunities
are also roles one could start with. IT

• Generally, IT Companies recruit MBA-Systems.

•Business Analyst
  •I.T Companies
•Etc..
 ENTREPRENEURSHIP
Entrepreneurship is chosen by two
kinds of people. One, who have
family-managed businesses to
handle or take over immediately
after passing out from the institute,
and the other kind who have ideas
they want to implement in a new
business after passing.

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•PASSION
•RISK TAKING
•INNOVATION
You must select the right specialization in your MBA program in order for your MBA
degree to carry the most value that can help in your career move. By knowing the
options of MBA program's specialization, you will have better chances to select the
best MBA program that best fit into your career goal.

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 ABOUT INTERNSHIP program

•Summer Internship exposes students to new

analytical and technical skills to communicate with
and to seek information from the professional
people.

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•8 Weeks Intense program

•Direct Interaction with Professionals

•100% Practical learning

 Internship Report (Research/ Problem based)

Introduction / Objectives

Methodology
Knowledge/ Comprehension of the problem/ issue & critical

Discussion of relevant literature

Analysis of Issues & Problems

Data handling
Conclusions / Recommendations, Future Implications

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Presentation & Organization
Presentation & Viva
Diary
Faculty/ Student Contact
Case Study
Synopsis
Internship proposal
Mid Term & Final Evaluation (Including invitation for corporate Meet)
Questionnaires

 
 FINANCE Topics for SIP
1.Product strategies of private life insurance companies
2.Risk management in foreign exchange
3.Asset liabilities management in Indian banks
4.Portfolio construction using fundamental analysis
5.Risk management through derivatives
6.Investment banking (Fin) (retail banking in India)
7.Risk management in Indian banks
8.Measurement of financial efficiency

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9.Fundamental analysis of financial sector
10.people issues in mergers and acquisitions
11.Study on human resource costing
12.Asset liability management of life insurance companies
13.Non Performing Assests
14.Ratio Analysis
15.Analytical study on the volatility of securities traded on BSE Sensex
16.Derivatives & Options
17.Online Trading
 MARKETING Topics for SIP
1.Effectiveness of advertising on real estate sector
2.Study on creation of luxury brand
3.Changing trends in FMCG industry in India
4.Study of consumer behavior in automobile industry
5.Customer buying behavior towards insurance products
6.Promotion strategies followed in Insurance sector
7.Study on "impact of advertising in B2B marketing”
8.Marketing in FMCG sector

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9.Impact of promotional activities at mall on consumers behavior at shopping malls
10.Managing of luxury brands
11.Study of consumer behavior related to different soap brands
12.Impact of small car segment on two-wheeler industry
13.Influence of branding on consumer purchasing behavior
14.Choosing retail locations for shopping in India
15.Study on "impact of web 2.0 technologies on B2B marketing“
16.Analysis of the role of outdoor advertising and establishing strategies for managing
space
 HUMAN RESOURCE Topics for SIP
•Attrition rates at different sectors
•Study of training needs across different industries
•A study of best HR practices in service industry
•Recruitments and selection process
•Analysis of attrition in IT and ITES sector
•Performance Management
•Best practices in the field of HR

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•Job design model of motivation
•Cross cultural training for software professionals
•Employee satisfaction survey
•Training & Development
•Attrition
•Stress Management
•Employee Grievances
•Retention Strategies
 I.T Topics for SIP
•Effectiveness of e-crm in insurance industry by mobile service
•A study on effectiveness of online social networks and user perception
•ERP implementation strategies (systems)
•A Study on Web development Life Cycle
•Web 2.0
•Technology penetration in Manufacturing Units
•Google Applications in Business Scenario
•Acceptance of Wireless internet using mobile devices

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•IT in Different HR Functions like recruitment, payroll system
• E-commerce
• Role of IT in security system
• ERP in logistics management
• MIS
SELECTING COMPANY FOR SIP

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Helping students getting Internship with
reputed companies

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Process:
• Registration
• Screening & Short listing
• Interview
• Project Guidance
• Evaluation & Grading
Companies with Y.M
•HIMALAYA
•BRITANIA
•IVRCL
•FULLERTON
•AHINJAY TECHNOLOGIES
•KINDUZ
•BEAUTIFULMIND CONSULTING GROUP
•BUTTERFLY FIELDS

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•POLARIS
•PRINT MIND
•APITCO
•GOLECHA SECURITIES
•CAT TECHNOLOGIES
•TECHTUNERS
•ALKABEER
•and more….
For any further Information :

info@sanjayenishetty.com

THANK YOU

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