Preferences? By: Isabelle Milligan, Renea Smith, and Robin Allen Introduction
● We looked at: Platform Preferences under different circumstances
● Preference overall, for discussions, for social things, for academic situations, most influential ● Instagram, Twitter, Snapchat, Facebook, Tumblr, Reddit, Youtube Most frequently used platforms Survey results indicated that overall, students used Instagram and Snapchat more frequently than any other platform. Instagram was 4% more popular than Snapchat. Preferred platforms for “making friends” 63% of the students surveyed selected Instagram as their preferred platform for making new friends. This is shocking because Facebook used to be the main social media platform used for creating new friends. Only 40% of the people who participated in the survey selected Facebook as a preferred platform. Preferences for Social Networking by Residence Preferences for Social Networking by Class Preferred platforms for holding discussion A baffling 50.3% of students surveyed believed that Facebook was a useful platform for having discussions. Relatively fewer students -- 42.3% of them --- believed that Twitter was useful for doing so.
Students said that Tumblr, Reddit, and
Youtube were the least useful as platforms for discussion; Reddit received fewer votes than we expected, given that it is the platform most intended for discussion. We hypothesize that this result is due to Reddit being a lesser known platform compared to most other “social media” included in our survey. Preferences for Discussions by Residence Preferences for Discussion by Class PreferRed platforms for acADEMIC ACTIVITIES 70% of the ASU students we surveyed believe that Youtube is the most useful for academic situations. That is more than half of the majority! In far second, 33% of students voted Facebook as their preferred platform for academics. It is a great surprise that only 2% of the students voted Tumblr as a resource for academics. Preference for Academics by Residence Preference for Academics by Class MOST INFLUENTIAL PLATFORMS There is no doubt that every single social media platform has some kind of influence on society. ASU students voted Twitter as being the most influential, with nearly 38% of the votes. In a close second place we have Instagram--22% of students voted for this one! Twitter and Instagram are the most used social apps. Shockingly, Tumblr comes in dead last, receiving only 1.4% of the votes. Most Influential by Residence Most Influential by Class Conclusion
● Social media is very prevalent
● Some platforms are better than others for certain things ○ Ex: YouTube for Academics, Instagram for making friends, etc.