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Employee
involvement
What Is Motivation?
Direction
Intensity Persistence
What is Motivation?
Motivation
The processes that account for an individual’s
intensity, direction, and persistence of effort toward
attaining a goal.
Key Elements
1. Intensity: how hard a person tries
2. Direction: toward beneficial goal
3. Persistence: how long a person tries
• Intensity is concerned with how hard a
person tries. This is the element most of us
focus on when we talk about motivation.
Self-Actualization
The drive to become what one is capable of
becoming.
Maslow’s Hierarchy of Needs
Self-actualization needs
(self-development, realization)
Esteem needs
(self-esteem, recognition, status)
Social needs
(sense of belonging, love)
Safety needs
(security, protection)
Physiological needs
(hunger, thirst)
Why Have Teams Become So Popular?
Problem-Solving Teams
Groups of 5 to 12 employees from the
same department who meet for a few
hours each week to discuss ways of
improving quality, efficiency, and the
work environment.
Cross-Functional Teams
Employees from about the same hierarchical level,
but from different work areas, who come together to
accomplish a task.
• Task forces
• Committees
Virtual Teams
Teams that use computer
technology to tie together
physically dispersed
members in order to
achieve a common goal.
Factors characterizing
events on the job that led to
extreme job dissatisfaction
Factors characterizing
events on the job that
led to extreme job
satisfaction
Source: Reprinted by permission of Harvard Business Review. An exhibit from One More Time:
How Do You Motivate Employees? by Frederick Herzberg, September–October 1987. Copyright E X H I B I T 6–2
© 1987 by the President and Fellows of Harvard College: All rights reserved.
Money as A Motivator
• According to Maslow and
Alderfer, pay should prove
especially motivational to
people who have strong
lower-level needs.
Appreciation
Promotion Quality Certificates
© 2007 Prentice Hall Inc. All rights reserved.
© 2007 Prentice Hall Inc. All rights reserved.
© 2007 Prentice Hall Inc. All rights reserved.
© 2007 Prentice Hall Inc. All rights reserved.