NonVerbal Communication in

Leadership Communication
Prepared by : Siti Nur Aishah Bt Mohd Rosman (245078)
: Nurul Shahira Bt Mohammad (245095)
: Nadzirahasuhah Bt Seruzi (245122)
: Fatimah Zahra’ Bt Mohd Khir (245150)
What Is Nonverbal Communication ?
• Communication without or in addition to,
spoken words.
• A process of communication through sending
and receiving wordless messages.
▫ Body language
▫ Paralanguage
▫ Audience awareness
▫ Personal presentation
 The importance of non verbal communication in
leadership communication
• Repetition – They can reinforce what is already being said

• Contradiction – They can contradict the message and make

the speaker seem untruthful

• Substitution – They can take the place of words

• Complementing – They can compliment a verbal message, for

instance, a pat on the back

• Accenting – They can underline a certain point in the message

5 techniques of non verbal communication for effective leadership communication

• Visibility – Exceptional leaders are seen, not just heard. Too many leaders today fail because they are too
busy to be seen. They never leave their office to check in with their people. Some sadly even hide so that they don’t
have to deal with others. Impressive and effective leaders at all levels recognize that it is the people of the
organization that makes that organization successful. Being with them and among them inspires them. After all,
many employees are faithfully there because of their loyalty to that executive or that leader. Being seen doesn’t
need to have an agenda - a friendly hello is sometimes all that is needed. As one very successful CEO told me, “I
don’t know why or how, but it really does energize the work force when I visit with them.”
• "Exceptional leaders are seen, not just heard"

• Manners – When someone has bad manners it overwhelms what we think of them. Manners are a form of
nonverbal communication and when we are in the presence of a gracious host or a leader with good manners, it is
attractive and rewarding. Good manners communicate a lot and when they are not present, their absence becomes
the topic of conversation, not the other redeeming qualities or skills of the person. It takes little effort to exercise
good manners; we are all appreciative of them, and in an instant we can impress and even inspire others when we
utilize them.

• Gaze - Eye contact that is direct, engaging, and steady is highly endearing. Effective leaders engage others by
making steady eye contact that is welcoming and which shows interest. One thing you hear about former president
Bill Clinton from just about anybody that has met him is that he makes “great eye contact” and “makes you feel as
though you are the only person there.” The most influential leaders engage the person they are talking to using
their eyes to show interest and care, and they focus singularly on each person.
5 techniques of non verbal communication for effective
leadership communication
• Space- Leaders command the space around them visually and physically. They engage everyone in a room
with their eyes and they physically interact, where possible, with all four corners of the room. In the second
presidential debate of 2012, President Obama masterfully walked the stage from right to left, forward and back,
commanding the theater of interaction. Influential leaders use their eyes and their physical presence to connect
with the room. That means no hiding behind lecterns, using all of the stage, confidently moving around and using
their eyes to personally communicate with everyone present.

• Voice – Influential leaders have learned that a deeper resonating voice makes a big difference and the
research backs that up. We don’t like voices that are high and are more enticed by deeper voices. This is why
broadcasters such as Tom Brokaw sound the way they do. It’s so important that in the past, actresses such as
Lauren Bacall & other contract actors practiced screaming so they’d lose their natural voice for a lower sounding
one. The best example of this was a young lady known early in her career as Maggie Roberts. Her voice was so high
and shrill that one of her political opponents disparagingly said that he feared for migrating birds any time she
spoke. Miss Roberts was smart enough to work on her voice, lowering it enough to make her more vocally
appealing. She accomplished that and more becoming the longest serving Prime Minister in the UK, and of course,
now we know her by her married name of Margaret H. Thatcher, nee Roberts.