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MANAGEMENT
TOPIC: FORECASTING NEEDS AND TECHNIQUES.
• Since planning involves the future, no usable plan can be made unless the manager is able
to take all possible future events into account.
• This explains why forecasting is a critical element in the planning process.
• In fact, every decision in the organisation is based on some sort of forecasting.
PECULIARITIES, CHARACTERISTICS OR FEATURES
OF FORECASTING.
• Forecasting is concerned with future events.
• It shows the probability of happening of future events.
• It analysis past and present data.
• It uses statistical tools and techniques.
• It uses personnel observations.
IMPORTANCE OF FORECASTING
• Forecasting provides the relevant and reliable information about the past and present
events and the likely future events. This is necessary for sound planning.
• It gives confidence to the managers for making important decisions.
• It is the basis for making planning premises.
• It keeps the managers active and alert to face the challenges of future events and the
changes in the environment.
FORECAST
HORIZON
AREAS OF FORECASTING
STEPS FOR FORECASTING
• Delphi Technique:
• The RAND Corp. developed this in the 1960s
• A group of experts responds to a series of questionnaires.
• The experts are kept apart and are unaware of each other.
• The results of the First questionnaire are compiled, and a second questionnaire based on the
results of the first one is presented to the experts, who are asked to reavluate their responses
to the first one.
• The questioning, compiling and requisitioning continue till the reseachers have a narrow range
of options.
FORECASTING METHODS AND TECHNIQUES
• Scenario Writing:
• The forecaster generates different outcomes based on different criteria.
• The Decision maker then decides on the most likely outcome from the numerious scenerios
presented.
• Scenario writing typically yields Best, Worst and Middle options.
FORECASTING METHODS AND TECHNIQUES